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Jelly Entertainment Partners with Scientific Games
B2B gaming supplier Jelly has announced its latest landmark partnership, signing with Scientific Games, the leading global iLottery content delivery platform.
Based in the UK and led by a leadership of 20+-year well-known iGaming experts, Jelly has a reputation as one of the leading game developers in Europe, and is known for building game families around iconic titles including CleoPatrick and Big Benji, and premium game collections such as The Curious Cases and Lost Treasure Saga series.
The deal is set to give Jelly a considerable boost to its profile in key regions thanks to Scientific Games’ global presence, with Europe and North America two markets that the supplier has identified as being fit for its products and future growth.
Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries worldwide. The company is a digital lottery innovator offering lotteries entertaining game content featuring the largest portfolio of licensed brands in the industry, and world-leading digital programs, including CRM, loyalty, promotions, second chance, mobile and web applications.
Salva Lima, Chief Commercial Officer at Jelly Entertainment, said: “We are very excited to be partnering with Scientific Games; it is an agreement that will allows us to expand our reach and get our games into the hands of more players across various markets. Scientific Games holds top-tier status in a key vertical that will aid in our expansion locally, across Europe, and west-ward as we look at The Americas.”
Steve Hickson, VP of Digital Games for Scientific Games, said: “Our digital content experts around the globe are proud to welcome Jelly Entertainment to the SG Content Hub. At Scientific Games, we strive to bring our customers the finest and most innovative gaming content, and partnering with Jelly aligns perfectly with our goal of giving our players more exciting games to enjoy.”
The post Jelly Entertainment Partners with Scientific Games appeared first on European Gaming Industry News.
Latest News
SolutionsHub Wins Global 100 Award for Fintech Industry Influence

The post SolutionsHub Wins Global 100 Award for Fintech Industry Influence appeared first on European Gaming Industry News.
Esportes Gaming Brasil
Esportes Gaming Brasil introduces LOTTU, its new digital betting platform focused on innovation and user experience

Esportes Gaming Brasil has just launched LOTTU, its new digital betting and entertainment platform. Modern, bold, and interactive, the brand was created with the purpose of delivering a faster, more personalized, and more efficient experience for bettors.
With this launch, the group now operates with the maximum limit of three brands authorized by the five-year federal license granted by the Secretariat of Prizes and Betting of the Ministry of Finance (SPA/MF), as established by Law 14.790/2023. In addition to LOTTU, the portfolio includes Esportes da Sorte and OnaBet.
“LOTTU reflects everything we’ve learned in recent years, but with a real leap in performance and usability. It is a platform built from the ground up, with a focus on speed, real-time promotions, and navigation tailored to different bettor profiles,” says Darwin Henrique da Silva Filho, CEO of Esportes Gaming Brasil Group.
With proprietary architecture and a high degree of customization, LOTTU offers features that allow greater flexibility for promotions, dynamic layouts, and a smoother user journey. The applied technology expands interaction and engagement possibilities, with an emphasis on responsiveness and operational intelligence.
“The arrival of LOTTU represents more than just a portfolio expansion. It materializes a brand that combines technology, aesthetics, and dynamism to deliver a truly differentiated experience. From concept to design, every detail was crafted to connect with the modern bettor, who values agility, trust, and innovation,” highlights Marcela Campos, Vice President of Esportes Gaming Brasil.
The system also incorporates monitoring tools that proactively identify signs of risky behavior—redirecting users to specialized support channels and reinforcing the group’s commitment to responsible gaming practices.
More than expanding its portfolio, the launch of LOTTU consolidates Esportes Gaming Brasil as one of the leading groups in the sector, with a strong institutional presence in Brazil’s sports and cultural scene—through initiatives such as sponsorships of clubs like Corinthians, Ceará, Ferroviária, and Náutico, and support for regional events such as Carnival, São João, and the Parintins Festival.
The post Esportes Gaming Brasil introduces LOTTU, its new digital betting platform focused on innovation and user experience appeared first on Gaming and Gambling Industry in the Americas.
casinos
NYC Mayoral Front-runner Zohran Mamdani Says He Won’t Oppose Casino Development

As a state lawmaker, Zohran Mamdani generally opposed plans to open full-scale casinos in New York City. In June, when he walked past a billboard showing betting markets for the city mayor’s race, he even quipped that “gambling is haram,” an Arabic word meaning forbidden.
But on Wednesday, Mr. Mamdani said that he did not intend to use his newfound political clout as the Democratic mayoral nominee and the race’s front-runner to try to stop the arrival of casinos that are widely considered a fait accompli.
Speaking alongside the leader of a union pushing the gambling expansion, Mr. Mamdani told reporters that while he still had doubts about the casinos backed by corporate giants, he respected the views of state voters who had approved the downstate gambling expansion more than a decade ago.
The post NYC Mayoral Front-runner Zohran Mamdani Says He Won’t Oppose Casino Development appeared first on Gaming and Gambling Industry in the Americas.
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