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European Gaming Congress 2024
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Fairplay Exchange to Sponsor Golf Life vs Talksport Showdown in the Fairplay Cup

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Fairplay Exchange — the peer-to-peer cashless betting app — will sponsor a Ryder-Cup-style tournament between the stars of the Tubes & Ange Golf Life YouTube channel and radio broadcaster Talksport.

The Fairplay Cup comprises three singles matches and one foursomes match, where stars from both sides will battle it out across a series of 9 and 18-hole matches in the fight to become the inaugural Fairplay Cup champions.

Tubes & Ange Golf Life is fronted by former Soccer AM star Peter ‘Tubes’ Dale, his brother Ange and ex-Premier League footballer Jimmy Bullard. In each episode, members of the team play rounds of golf against famous figures, often from the world of sport, while interviewing them at the same time.

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The channel’s hosts will be going up against a three-man team from Talksport. Presenter Andy Goldstein will be joined on his team by former football players Jermaine Pennant and Neil ‘Razor’ Ruddock.

The full order of play will be:

  • Tubes vs Andy Goldstein
  • Ange vs Jermaine Pennant
  • Jimmy Bullard vs Neil ‘Razor’ Ruddock
  • Tubes & Jimmy Bullard vs Neil ‘Razor’ Ruddock & Jermaine Pennant

The matches will be uploaded one by one on Sunday 31 March, Tuesday 2 April, Sunday 7 April and Tuesday 9 April.

Billy Gowing, Co-founder and Managing Director at Fairplay Exchange, said: “At Fairplay Exchange, golf is our most popular sport for players to bet on, so we are absolutely delighted to have the opportunity to partner with Tubes & Ange Golf Life for the very first Fairplay Cup.

“We’re keen golfers ourselves at Fairplay, and I look forward to seeing how the tournament plays out in what will I’m sure be a fiercely competitive contest, but also with plenty of fun along the way.”

Tubes from Tubes & Ange Golf Life said: “Golf is an ideal sport for friends to have a fun wager against each other, so that makes Fairplay Exchange a perfect fit to sponsor us for our challenge against the Talksport team.

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“I can’t wait to get out on the course and show the audience who will be successful and hopefully bring home the inaugural Fairplay Cup trophy for Team Golf Life.”

The post Fairplay Exchange to Sponsor Golf Life vs Talksport Showdown in the Fairplay Cup appeared first on European Gaming Industry News.

AGCO

Edict Egaming Secures Approval for Ontario Licence

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Edict egaming has received approval from the Alcohol and Gaming Commission of Ontario (AGCO) to provide its games for the online casino market in the Canadian province. This applies to both the German edict egaming GmbH and Edict Malta Limited. From now on, the Merkur Group subsidiary will be able to offer its popular Merkur slots in one of the largest North American markets.

“We are delighted to have received AGCO approval for our Merkur games in Ontario. This is definitely a big step for edict and we are very excited to showcase ourselves to new audiences on the global stage in this dynamic market,” Dominic-Daniel Liénard, CEO of edict egaming GmbH, said.

The AGCO is working with the Government of Ontario and iGaming Ontario (iGO) to establish a new online gaming market that helps protect consumers gambling through private gaming companies. This license certifies that edict operates within the framework of strict laws and meets the requirements for responsible gaming.

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Caesars Entertainment Inc.

Caesars Entertainment Appoints Rodney Williams to Board of Directors

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Caesars Entertainment Inc. announced the appointment of Rodney Williams to its Board of Directors, effective July 1, 2024, subject to required regulatory approvals and pending licensure. With a unique perspective derived from a track record of luxury brand-building, strategic and digital marketing, and corporate leadership, Williams will bring a distinct and innovative vision to the Caesars Entertainment Board of Directors.

“Rodney is an important addition to the Caesars Entertainment leadership team. Rodney’s career leading some of the world’s best-known beverage brands gives him unmatched perspective in the hospitality industry. His exceptional track record in luxury and premium brand building during his time with Diageo and LVMH and his continued commitment to the food and beverage industry through his service as a trustee and executive committee member of the James Beard Foundation will give us added insights into the continuing confluence of entertainment with the culinary arts as we shepherd Caesars Entertainment into the future,” Gary Carano, Executive Chairman of the Board of Caesars Entertainment, said.

Williams recently stepped down as President of the Diageo Beer Company and President of Diageo Canada, leaving a legacy of success. In that role, he oversaw new momentum for Guinness beer, with the brand becoming the fastest-growing on-premise brand in the US in 2023 and strong growth for Guinness 0, which made great strides in the US and became the top-selling non-alcoholic beer in Canada. His leadership also delivered unprecedented growth on Don Julio Tequila and Johnnie Walker Scotch in Canada, as well as a powerful national partnership with Bailey’s liqueur and the iconic Tim Horton’s chain.

Prior to joining Diageo in 2022, Williams spent 11 years at Moet Hennessy, the wine and spirits division of LVMH Moet Hennessy Louis Vuitton. His last role there was as Maison (or global) President of Belvedere Vodka – the first American to become a Maison president at Moet Hennessy. Previously, Williams served as Chief Marketing Officer for the entire US brand portfolio, ranging from Don Perignon and Krug Champagnes to Glenmorangie Scotch, and before that as SVP for Hennessy US. Under his leadership, the Hennessy business quadrupled in topline sales and operating profit over a five-year period.

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Before joining LVMH, Williams served as SVP of Lifestyle Brands for Jackson Family Wines, where his team delivered the largest new product launch in the company’s history, Kendall Jackson Avant wines. Previously, Williams had been SVP for Lifestyle Wines at Robert Mondavi before and after its acquisition by Constellation Brands. Before joining the wine industry, Williams began his career in brand management at Procter & Gamble, Johnson & Johnson and General Motors.

“I’m pleased to have Rodney Williams join our Board of Directors. Rodney brings a different perspective to hospitality, having experienced it from the upper echelon of luxury beverage brands. His experience in innovation, digital and experiential marketing, and implementing optimization makes him a good strategic fit for our Board of Directors. I look forward to working with him to continue to drive results for our guests, Team Members, and shareholders,” Tom Reeg, CEO of Caesars Entertainment, said.

In addition to being a trustee of the James Beard Foundation, Williams serves on the Executive Leadership Council, is a director of the National Board of Review of Motion Pictures, and was a 2024 juror for the Cannes Lions marketing awards. He was recently named to the 2024 “Most Influential Black Corporate Leaders” list by Savoy magazine. He also advises three startups: Zitti, Qonsent, and CKBG.

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Compliance Updates

Malta Gaming Authority Reminds Licensees to Notify Material Outsourcing Within 30 Days

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The Malta Gaming Authority (MGA) has issued a reminder to licensees regarding the necessary compliance procedures for outsourcing activities related to material supplies, critical supplies and key functions.

According to the Gaming Authorisations and Compliance Directive, licensees must adhere to the Policy for Outsourcing by Authorised Persons. Licensees are required to notify the MGA within 30 days when outsourcing material supplies.

For outsourcing activities deemed to be critical supplies or critical services, prior approval from the Authority is mandatory. This approval must be secured before entering into any agreements, MGA said in a statement.

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Outsourcing requests should be submitted through the “Operational – Outsourcing Arrangements” application on the Licensee Portal. Key Function applications need to be submitted directly by the respective Key Person via the “Personal Portfolio” on the Licensee Portal.

Furthermore, if licensees require the MGA’s formal approval for any outsourced business arrangements with third parties, known as “Shared Conduct Agreements,” a specific procedure must be followed to obtain this approval.

The post Malta Gaming Authority Reminds Licensees to Notify Material Outsourcing Within 30 Days appeared first on European Gaming Industry News.

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