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Compliance Updates

EGBA Welcomes European Parliament’s Approval of New European Digital Identity

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The European Gaming and Betting Association (EGBA) has welcomed the recent approval by the European Parliament of a Regulation introducing a new European Digital Identity (e-ID). The Parliament’s endorsement of the e-ID marks a significant milestone in the journey towards a more secure and inclusive digital environment for all citizens across the European Union (EU). The new e-ID will be a transformative tool that addresses several concerns in the digital sphere.

According to the Regulation, adopted by the Parliament on 29 February, the e-ID will allow citizens to identify and authenticate themselves online without having to resort to commercial providers – a practice that has, in the past, raised trust, security and privacy concerns related to the sharing of consumer data with third-party platforms. Using such a standardised, non-commercial identification method will ensure greater privacy protection for consumers, among other benefits. Additionally, the e-ID enhances security by offering consumers and businesses a trusted and standardised tool for online identification, minimising the risk of identity theft and fraud.

This streamlined approach will not only increase user confidence in digital transactions but will also reduce costs and administration for businesses, including gambling operators, by providing a singular verification tool they can use across the EU, instead of paying high fees for the use of commercial databases. The success of the e-ID will of course depend on a high participation rate among citizens. The use of the e-ID will be entirely voluntary for citizens and businesses, including gambling operators. Thus, gambling operators have the flexibility to determine whether they wish to integrate the e-ID tool into their know-your-customer processes.

EGBA has been a supporter of the e-ID since it was proposed by the European Commission in 2021, recognising its potential to revolutionise the way online services are accessed and utilised in the EU, offering a streamlined and secure means for individuals to verify their identity and engage in various digital activities. Since the proposal, EGBA has been encouraging the EU institutions to ensure that businesses, including gambling operators, can access and use the e-ID and benefit from its use. For the online gambling sector, the e-ID holds particular significance, as it provides players with an easy, secure, trustworthy, and singular option to confirm their identity in the EU.

The e-ID law, which amends the EU’s eIDAS Regulation, will now have to be formally endorsed by the EU Council of Ministers before its official adoption, expected before summer 2024. As a Regulation, it will automatically apply across all EU member states from the moment of its adoption.

“We welcome the European Parliament’s approval of a unified digital identity framework and are confident that the use of the new e-ID in our sector will lead to a more seamless and trustworthy online experience for players and help to reduce costs and administration for gambling operators. This innovative tool represents an important step towards building a more secure and user-friendly digital ecosystem, aligning with EGBA’s core objectives of promoting integrity, transparency, and a safe, consumer-centric playing environment,” Maarten Haijer, Secretary General of EGBA, said.

AGCO

AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers

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The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrar’s Standards for Internet Gaming.

In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCO’s Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operator’s Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).

Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.

A registered operator served with an OMP by the AGCO has the right to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.

QUOTE

“Responsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.”

Dr. Karin Schnarr, Chief Executive Officer and Registrar – AGCO

ADDITIONAL INFORMATION

BetMGM Canada Inc. failed to comply with the Registrar’s Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:

  • 1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operator’s business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
  • 2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operator’s gaming site and through direct advertising and marketing, after receiving active player consent.

Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:

a) On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15.
b) On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate “Above the Street” had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to “Above the Street”.
c) On or about April 13, 2024, another BetMGM marketing affiliate “Maple Leaf Marketing” engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to “Maple Leaf Marketing”.

The post AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers appeared first on Gaming and Gambling Industry in the Americas.

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Compliance Updates

EPIC Global Solutions highlighted as a key element in PrizePicks’ iCAP Accreditation

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EPIC is proud to have played a key role in helping PrizePicks achieve iCAP certification, the industry’s leading responsible gaming (RG) assessment.

As the globally recognized experts in harm minimization, EPIC worked closely with PrizePicks to enhance its responsible gaming initiatives, contributing to this historic milestone. With the certification, PrizePicks becomes the first and only daily fantasy sports operator in North America to achieve this level of recognition.

A key factor in this achievement was EPIC Global Solutions’ implementation of its comprehensive responsible gaming (RG) tools within PrizePicks. Through an anonymous, company-wide RG survey, EPIC provided valuable insights into the organization’s culture and commitment to player protection. The survey revealed that 82% of PrizePicks employees believe the company fosters a strong RG culture, while 88% emphasized the importance of responsible gaming for the long-term sustainability of the industry.

“Direct engagement with staff was pivotal to our assessment,” said Teresa Fiore, SVP North America at EPIC Global Solutions.

“Our survey underscores how deeply PrizePicks is committed to responsible gaming—not only as an ethical imperative but as a driver of employee morale and long-term industry sustainability. Additionally, they recognize that a strong commitment to RG is essential for the long-term sustainability of the industry.”

EPIC’s robust assessment also highlighted the significant impact of extensive RG training, with over 2,500 hours provided to staff from partners such as EPIC during the past year. The survey’s insights have not only served as a foundational benchmark for ongoing improvements but have also been cited as a critical factor in PrizePicks securing its iCAP accreditation.

Phil Sherwood, Senior Director of Responsible Gaming at PrizePicks, added: “Our partnership with EPIC has been instrumental in elevating our responsible gaming initiatives. Their expertise and insights have enhanced our programs, contributed to our iCAP accreditation, and reinforced our commitment to continuous improvement.”

Both EPIC and PrizePicks are committed to building on these achievements with plans to conduct annual surveys and further integrate employee insights into future RG initiatives.

The post EPIC Global Solutions highlighted as a key element in PrizePicks’ iCAP Accreditation appeared first on European Gaming Industry News.

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Compliance Updates

Continent 8 achieves ISO 50001 certification, championing responsible energy management in its data centres

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Continent 8 is committed to efficient energy management, reducing energy consumption and ensuring sustainability across various facilities

Continent 8 Technologies, the leading provider of global managed hosting, connectivity, cloud and cybersecurity solutions to the iGaming and online sports betting industry, is pleased to announce its recent achievement of the International Organisation for Standardisation (ISO) 50001:2018 Energy Management Systems (EnMS) standard.

The ISO 50001 certification is an internationally recognised benchmark for energy management. As part of the ISO 50001 certification initiative, Continent 8 is committed to implementing both short- and long-term energy management strategies, identifying energy-saving opportunities and promoting environmental sustainability across its data centre operations. Continent 8’s commitments include:

  • Enhancing energy performance by optimising design and operations and investing in energy-efficient technologies.
  • Complying with all relevant energy laws, regulations and other operational requirements.
  • Exploring opportunities to increase the use of renewable energy sources, such as solar and wind power, to reduce reliance on fossil fuels.
  • Engaging employees in company-wide energy conservation initiatives.
  • Collaborating with customers, suppliers and the community to advance energy efficiency and environmental sustainability.

Michael Tobin, CEO and Founder of Continent 8 Technologies, stated: “For over 25 years, we have been dedicated to delivering best-in-class managed data centre services to our global customers. In recent years, we have equally prioritised sustainability and decarbonisation. We recognise the impact our data centres have on energy consumption and greenhouse gas emissions, and we are committed to reducing our carbon footprint.

“Achieving ISO 50001 certification is a significant step in our commitment to sustainability, and I’d like to congratulate all involved in this accomplishment. This certification ensures that our organisation is responsible for continuously enhancing our energy management system and implementing objectives and best practices for energy efficiency.”

The post Continent 8 achieves ISO 50001 certification, championing responsible energy management in its data centres appeared first on European Gaming Industry News.

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