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Gambling in the USA

Gaming Americas Weekly Roundup – January 8-14

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

TransAct Technologies Incorporated, a global leader in software-driven technology and printing solutions for high-growth markets, announced that it has gained approval from a leading QSR to sell its newest BOHA! Terminal 2 to the U.S. domestic market, which represents an opportunity of more than 10,000 locations.

BetMGM, a leading iGaming and sports betting operator, announced that Star Trek: The Next Generation is now exclusively available at BetMGM Casino. Atlantic Digital, a London-based game studio, has created an immersive iGaming experience around one of the greatest science fiction television series of all time. Star Trek: The Next Generation is currently available in Michigan and BetMGM plans to make the slot available to all states where the operator’s iGaming offering is live.

Light & Wonder Inc. announced that Michael Marchetti has been appointed as a member of its Board of Directors. He previously served as a director of SciPlay Corporation. Light & Wonder acquired the remaining public shares of SciPlay in October of last year.

AppsFlyer, the global leader in marketing measurement, attribution and data analytics, launched Creative Optimization, its new product that provides marketers with unparalleled insights into their creative assets and data-driven guidance on maximising their impact. Coupled with Artificial Intelligence (AI), Creative Optimization identifies patterns, trends and features that drive optimal audience engagement, enabling marketers to capture the most value from their ad spend while enhancing the effectiveness of their creative content and campaigns.

Partnerships

BetMGM, a sports betting and iGaming leader, and Charlotte Motor Speedway, the iconic motorsports and entertainment venue, announced a new market access agreement enabling BetMGM to bring its online sports betting platform to North Carolina once legalised sports betting launches.

Betsson, the leading global betting operator, is the new global main sponsor of Atlético Nacional. The most successful Colombian football club will feature a fresh new logo on their jerseys for the first time in 23 years. This three-year agreement reconfirms Betsson’s long-term commitment to Latin American sports and continuous growth in the region.

Bragg Gaming Group has taken its aggregation platform live with Superbet in Brazil, following a deal that sees the provider become a leading partner to the operator in one of the world’s hottest gambling markets. As well as third-party content from the industry’s most sought after providers, Bragg now supplies Superbet with its proprietary games portfolio, including popular titles from in-house studios Atomic Slot Lab and Indigo Magic.

Corinthians, the Brazilian soccer giants, have become the latest club to join the sports betting wave in the country by signing a record shirt sponsorship deal with VaideBet. The three-year agreement will be worth a total of R$370 million ($75.9 million), or R$120 million per year, which is claimed to be the biggest sponsorship deal in the history of Brazilian soccer.

DraftKings and National Association for Stock Car Auto Racing LLC (NASCAR) announced that they have agreed to terms on a written designation agreement, paving the way for the digital sports entertainment and gaming company to operate in the state of North Carolina, pending licensure and regulatory approvals.

Gambling in the USA

Kambi Group plc signs on-property sportsbook partnership with the Oneida Indian Nation’s Turning Stone Enterprises

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Oneida Indian Nation to offer Kambi’s premium Turnkey Sportsbook at three properties in Upstate New York

Kambi Group plc (“Kambi”), the home of premium sports betting solutions, has agreed a long-term partnership with the Oneida Indian Nation to provide its leading retail sportsbook solution to Turning Stone Enterprises’ three sportsbooks in Upstate New York.

Under the terms of the agreement, Oneida will replace its current third-party sports betting supplier with Kambi’s flexible Turnkey Sportsbook, which includes cutting-edge technology such as kiosks, point-of-sale terminals, Bring Your Own Device technology and an award-winning Bet Builder.

Turning Stone Enterprises is the parent organization for all business operations of the Oneida Indian Nation. The premier gaming destination in New York state, Turning Stone Enterprises’ portfolio of gaming venues includes – Turning Stone Resort Casino, YBR Casino & Sports Book and Point Place Casino.

Werner Becher, CEO of Kambi, said: “We are thrilled to announce our partnership with the Oneida Indian Nation, further strengthening our tribal partner network and expanding our footprint in one of the largest sports betting markets in the US. Oneida has a proven track record of offering best-in-class gaming experiences, and we look forward to working with them to ensure they have an unparalleled sportsbook offering for years to come.”

Ray Halbritter, Oneida Indian Nation Representative and Turning Stone Enterprises CEO, said: “Our collaboration with Kambi marks a major step forward for our sportsbooks. This new partnership will give our guests faster, more intuitive ways to place bets and add an all-new level of excitement to our sports betting experience.”

The post Kambi Group plc signs on-property sportsbook partnership with the Oneida Indian Nation’s Turning Stone Enterprises appeared first on Gaming and Gambling Industry in the Americas.

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2024

Offering a great value in Vegas, The Plaza Hotel & Casino extends its All-Inclusive Hotel Room Package through September

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Due to popular demand, the Plaza Hotel & Casino is extending its all-inclusive hotel room package starting at $125 per person per night.

The Plaza was the first Las Vegas property to introduce an all-inclusive hotel room package in the summer of 2024. It was so well received by guests that the iconic downtown Las Vegas property brought it back this summer, and now, it has extended it to the month of September.

“Everyone has seen viral videos of people complaining about costs in Las Vegas or read headlines that Vegas is dead, but nothing is further from the truth at the Plaza in downtown Las Vegas,” said Jonathan Jossel, CEO of the Plaza Hotel & Casino. “We continue to welcome guests to the Plaza thanks to the value we offer, and this summer, many of our guests have taken advantage of our all-inclusive hotel room package.”

Jossel added that guests also enjoy the Plaza’s free fireworks show every Friday in the summer, a variety of dining options, the most pickleball courts of any Las Vegas resort, and the best player-friendly odds in Las Vegas on the casino floor.

The Plaza’ all-inclusive hotel room package waives all resort fees, but guests will still have free access to the fitness center, self-parking, and rooftop pool. It also includes bottomless drinks from the Omaha Bar and Sports Book Bar on the casino floor as well as breakfast and dinner from various dining outlets. In addition, the free dining options have been expanded, and a 25% discount on drinks at the rooftop pool cocktail bar has been added to the all-inclusive hotel offer. Details on the amenities included in the Plaza’s all-inclusive hotel package can be found at https://www.plazahotelcasino.com/las-vegas-all-inclusive-room-package/.

The Plaza’s all-inclusive hotel room package is available for booking online for a stay now through Sept. 30.

The post Offering a great value in Vegas, The Plaza Hotel & Casino extends its All-Inclusive Hotel Room Package through September appeared first on Gaming and Gambling Industry in the Americas.

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AI-driven gaming analytics

Chris Barranco Joins Quick Custom Intelligence as Director of Business Development

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Quick Custom Intelligence (QCI), a leading provider of AI-driven analytics and enterprise solutions for the gaming and hospitality industry, today announced the addition of Chris Barranco as Director of Business Development.

Barranco brings 25 years of experience leading high-performing teams, driving revenue, and building durable client relationships. He is adept at solution-selling methodology and full sales-cycle management, with a proven track record of mentoring top-tier account executives, delivering high-impact presentations, and retaining key accounts. Known for a tenacious approach to new-business development and customer loyalty, Barranco will focus on expanding QCI’s market footprint, strengthening the partner ecosystem, and advancing go-to-market execution across QCI’s product portfolio.

“I’m excited to join the clear market leader and work with the exceptional team at QCI,” said Chris Barranco, Director of Business Development at QCI. “QCI’s commitment to turning data into action aligns perfectly with my approach to helping customers achieve measurable revenue impact. I look forward to working closely with our clients and partners to accelerate growth and deliver exceptional outcomes.”

We’re delighted to welcome an industry veteran of Chris’s caliber to the QCI team,said Andrew Cardno, CTO and Co-Founder of QCI. “His leadership, mastery of solution selling, and passion for customer success will further strengthen our ability to scale, deepen client relationships, and deliver the operational results our customers expect.”

As Director of Business Development, Barranco will lead initiatives to expand QCI’s presence across key markets, refine sales enablement programs, and collaborate with product and customer success teams to ensure a seamless path from discovery to measurable value realization.

The post Chris Barranco Joins Quick Custom Intelligence as Director of Business Development appeared first on Gaming and Gambling Industry in the Americas.

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