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DELASPORT AND BEYONDPLAY UNITE EFFORTS TO SKYROCKET PLAYER ENGAGEMENT
Leading iGaming supplier Delasport partners with multiplayer and jackpot engagement software developer BeyondPlay to boost the player experience of Delasport’s licensees. Delasport is about to introduce a Cross-Casino-Provider Jackpot system, powered by BeyondPlay, allowing casino players to play the games they like with the thrill of an overarching jackpot.
This partnership gives Delasport’s licensees the ability to create different types of jackpots to increase player engagement and retention. The main configurations are “Progressive”, “Community”, “Time-Based”, “Event-Based”, and “Amount-based”. The content-agnostic jackpot can be applied to any casino game, including Live casino ones.
The new addition is a logical next step for Delasport since it aligns with the company’s overall strategy of revolutionizing player engagement and retention in iGaming. The announcement is part of a series of retention-related news and improvements, including the introduction of Player Engagement tools and Delasport’s proprietary ‘My Era’ suite. The latter proved to be a game-changer with retention skyrocketing after the implementation of ‘My Sportsbook’, ‘My Event Builder’, and ‘If Bet’ for sports betting operators and the upcoming ‘In-Game Booster Panel’ and the personalization feature ‘My Casino’.
Delasport is taking the Jackpot to new heights by offering it on any RNG or Live Casino game which features real time jackpot data and interactive jackpot win animations within the game screen.
“We, at Delasport, have an official duty to provide our partners with the means to go beyond content and elevate the players’ betting experience. Partnering up with BeyondPlay is yet another way we are advancing towards this goal”, says Delasport’s CEO Oren Cohen Shwartz regarding the deal. “Our partners will soon be able to offer to their players a cross-provider jackpot on any casino and live casino game. Their players will be able to play any of their favorite games with the option to also hit the jackpot. In addition, our partners have the flexibility to choose between network and local jackpot pools that will guarantee that when the jackpot is blown the winner will be one of their players.”
Delasport’s Head of Casino Ralitsa Zareva also comments on the new partnership:
“Working with BeyondPlay proved to be a real pleasure and we’re excited to show our licensees and their players the end result. We’re very serious about player engagement and retention and the Cross-Provider Jackpot is just the latest proof of our commitment.”
BeyondPlay’s COO Jacqui Gatt shares the same notion.
“This collaboration marks a significant milestone for BeyondPlay as we join forces with Delasport and provide our cutting-edge jackpot software on their powerful platform.
Through this partnership, we’re enabling Delasport and its licensees to create their very own exclusive jackpots and harness the full potential of BeyondPlay’s jackpot software.
We are confident that this partnership will not only elevate the players’ gaming experience, but also provide Delasport with a competitive edge in the market. Together, we look forward to delivering a world-class gaming experience that exceeds the expectations of both operators and players alike.”
About Delasport
Delasport is a leading iGaming software supplier that delivers a modern one-stop-shop solution for sports betting, online casino, and player account management. Their platform focuses on player experience through personalization, unique exciting ways to bet, strong retention capabilities with rich player engagement suite and cutting-edge technological innovations.
Since its founding in 2010, Delasport has won multiple international awards for its sportsbook and managed services, and has gained a proven track record of excellence, stability, and overall success.
Currently, Delasport has hundreds of experts in various IT, Operations, and business fields and several offices: in Bulgaria (Sofia and Plovdiv), Ukraine, and Malta.
About BeyondPlay
BeyondPlay is an innovative startup that is set to disrupt the world of real-money gaming and redefine the playing experience, translating the latest trends into cutting-edge technology, and combining traditional gaming experience with the needs of the next-generation players.
Our robust Jackpot Management System offers highly customisable jackpots, driving incremental revenue for your business and serving as an additional layer of engagement for players.
With our flagship Multiplayer product, BeyondPlay aims to raise the stakes in the entertainment value game by transforming solitary game sessions into engaging multiplayer, entertainment experiences with the community, real-time sharing, and TOGETHERNESS at heart.
Both the BeyondPlay Jackpot and Multiplayer products are test-labs approved, certified, and licensed by MGA, UKGC, SGE and AGCO, with additional license and certification applications in the pipeline.
Brazil
EstrelaBet Reinforces Its Commitment to Betting Integrity Through Membership in the International Betting Integrity Association (IBIA)
EstrelaBet, one of Brazil’s leading betting operators, is now an official member of the International Betting Integrity Association (IBIA), a global organization dedicated to promoting integrity in the regulated sports betting industry. By joining IBIA, EstrelaBet aligns itself with more than 140 brands worldwide in the fight against match-fixing. In Brazil, IBIA has a cooperation agreement with the Ministry of Finance to strengthen integrity within the betting market.
This partnership is part of EstrelaBet’s broader strategy and strict match-fixing prevention policy, which ensures compliance with regulations and leverages data and strategic collaborations to detect, prevent, and investigate suspicious activities in regulated betting markets. Additionally, the company adopts internal best practices, partners with specialized monitoring initiatives, such as Genius Sports, and promotes awareness campaigns with its sponsored teams.
“Partnering with IBIA, a globally recognized institution in betting integrity, reinforces our commitment to adopting best practices and increasing oversight in preventing match-fixing and fraud. This contributes to a safer and more transparent environment for everyone’s entertainment,” said Fellipe Fraga, Chief Business Officer (CBO) and Institutional Relations (RI) at EstrelaBet.
IBIA is a non-profit organization dedicated to protecting regulated sports betting markets from match-fixing. Its global integrity monitoring network enables the tracking of transactional activities linked to individual customer accounts. Currently, IBIA members generate over $300 billion in annual betting volume, representing approximately 50% of the global regulated commercial sports betting industry—covering both retail and online platforms—and more than 50% of the exclusively digital segment.
Khalid Ali, CEO at IBIA, said: “We are delighted that EstrelaBet has become a member the International Betting Integrity Association, joining a growing list of operators licensed in Brazil committed to upholding the highest standards of integrity. This partnership enhances the reach of our world-class betting integrity monitoring network, supporting efforts to safeguard the newly regulated Brazilian online sports betting market. We look forward to working closely with Estrelabet to protect its customers and sportsbook business from the threats of betting-related corruption.”
The post EstrelaBet Reinforces Its Commitment to Betting Integrity Through Membership in the International Betting Integrity Association (IBIA) appeared first on Gaming and Gambling Industry in the Americas.
Latest News
Recap of EEGS Webinar on AI’s Transformative Power in Gaming Industry Now Available On-Demand
Following the successful conclusion of the Eastern European Gaming Summit’s (EEGS) inaugural webinar for the year, titled “Rolling the Dice on AI: How Artificial Intelligence is Reshaping the Gaming Industry,” attendees can now access the video on demand to revisit the insightful discussions and key takeaways. The event, held on February 19, featured a distinguished panel of industry experts who explored the significant impact of AI on player protection, regulatory requirements, and innovation within the gaming sector.
Moderated by Rossi McKee, Co-founder of Telematic Interactive Bulgaria and CT Gaming, the webinar offered a deep dive into the dual-edged role of AI in gaming, discussing how it can enhance player experiences while also creating new challenges for operators.
The expert panel included:
- Paula Murphy – Head of Business Development, Mindway AI
- Joseph Borg – Partner, WH Partners
- Dr. Galia Mancheva – Founder and CEO, Ai Advy
The conversation highlighted the ongoing shift towards AI-driven solutions in gaming, emphasizing the need for ethical considerations and compliance with evolving regulations – especially with the implementation of the EU AI Act. Dr. Mancheva noted, “Operators working with personal data must understand how AI can enhance efficiency and ensure compliance with stringent legal requirements.”
Key takeaways from the webinar revealed that the future of the gaming industry hinges not only on the adoption of cutting-edge technology but also on the commitment to utilize it responsibly. “The real challenge for operators is not just adopting AI but using it ethically,” stressed the panel in unison.
For those who missed the live event, the on-demand video recaps critical insights on AI’s transformative potential in gaming, its implications for responsible gambling initiatives, and the regulatory landscape.
You can watch the entire webinar here: https://youtube.com/eegamingsummit
For more information on future webinars and events, stay tuned to EEGS’s official channels.
The post Recap of EEGS Webinar on AI’s Transformative Power in Gaming Industry Now Available On-Demand appeared first on European Gaming Industry News.
Push Gaming has entered the Bulgarian market thanks to an exclusive deal with Kaizen Gaming brand Betano, marking a milestone in its expansion in globally regulated markets.
For 12 weeks, tier-one operator Betano will have exclusive rights to Push Gaming’s portfolio in the country as it brings the studio’s hugely popular titles to Bulgaria for the first time.
Push’s extensive back catalogue of major hits, including Razor Shark, Razor Returns, Jammin’ Jars, Big Bamboo and Wild Swarm, are now ready to be enjoyed by players in Bulgaria, with more recent releases due to roll out imminently.
The launch enhances Push’s relationship with Kaizen Gaming, which has already seen success with its award-winning content in Greece, Denmark, and Brazil.
Agreements with over 15 direct integration partners have been achieved in 2024, and the supplier’s significant growth will be bolstered by several more announcements in the remainder of Q4.
Fiona Hickey, Chief Business Development Officer at Push Gaming, said: “Bulgaria is a territory we’ve been working on for some time, so it’s particularly pleasing to launch there with such an established and respected name as Betano.
“We know the strength of our product, and allied with Kaizen Gaming’s prominent positioning across regulated markets, we can make the most of our regional entries. They’re a fantastic strategic partner to work alongside, which breeds exceptional confidence that every launch period will perform strongly.”
Evangelos Dedoulis, Director of Product, Gaming and Rewards at Kaizen Gaming, added: “Push Gaming is responsible for some of the finest games on the market, and as such, we have been eagerly anticipating bringing them to our Betano platform in Bulgaria too. In other markets where we have integrated Push Gaming’s titles, the reception from our audience has been exceptional, and we expect the same in this case too.”
The post Bulgaria first for Push Gaming with Kaizen Gaming’s Betano appeared first on European Gaming Industry News.
EstrelaBet Reinforces Its Commitment to Betting Integrity Through Membership in the International Betting Integrity Association (IBIA)
Recap of EEGS Webinar on AI’s Transformative Power in Gaming Industry Now Available On-Demand
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