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Gambling in the USA

Gaming Americas Weekly Roundup – September 11-17

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Potawatomi Hotel & Casino has opened the second phase of its $190m renovation project with two new gaming areas; ElevenHundred and the Atrium, offering more slots, table games, new bars and new restaurants.

Tipico Sportsbook has launched a new digital marketing campaign for the NFL and college football season. Named “Bet Against Your Rival,” this initiative engages NFL fans in Colorado, Ohio and New Jersey, where Tipico operates. The eligible customers in these states will receive weekly bet credits, allowing them to bet against their home team’s historic rivals.

Rush Street Interactive’s BetRivers and PlaySugarHouse platforms have introduced the Prop Central offering to coincide with the start of the NFL season. The product presents multiple player prop wagering options in one location, allowing bettors to navigate through the range of markets with fewer clicks.

Caesars Entertainment, in partnership with Keeneland and Red Mile Gaming & Racing, celebrated the grand opening of Caesars Sportsbook at Red Mile. The more than 4600-square-foot sportsbook in Lexington is the only retail sportsbook in Central Kentucky.

Yaamava’ Resort & Casino at San Manuel has been named the winner in two categories in the 2023 USA Today 10Best Readers’ Choice Awards. First for the Best Casino Outside of Las Vegas, ranked No. 1 among fans nationwide; and Yaamava’s fine dining restaurant, The Pines Modern Steakhouse, was also voted the “Best Casino Restaurant” this year.

Mohegan INSPIRE has appointed Chen Si as its President and Wade Howk as its chief operating officer. As President, Chen Si will guide strategic planning and operational results at Mohegan INSPIRE. As COO, Wade Howk will serve as the second in command at the property and assist the President, Chen Si, in carrying out his duties.

Betfred USA has appointed Kresimir Spajic as its new CEO. He will spearhead the sportsbook’s vision, strategy and operational execution across ten US states, which include the likes of Colorado, Ohio and Nevada.

Partnerships

Table Trac Inc. announced it has signed an agreement to replace a competitor’s system with the CasinoTrac casino management system, for the Red Cliff Band of Lake Superior at Legendary Waters Resort and Casino, in Bayfield, Wisconsin.

Braight AI has formed a strategic partnership with Amazon Web Services (AWS) in Mexico. The collaboration marks a significant milestone for Braight as it extends its international reach and harnesses the power of AWS cloud services to equip financial institutions in Mexico to make informed data-driven decisions, mitigate risks and optimise their marketing strategies.

Quick Custom Intelligence (QCI), a leading enterprise solutions provider, announced an extension of their partnership with Black Oak Casino & Resort. Building on the success of the QCI Enterprise Platform, Black Oak will now incorporate the QCI Power Pack and Events modules to elevate guest satisfaction and bolster profitability.

Genius Sports Limited has struck a new partnership with Snap Inc. to power immersive augmented reality (AR) fan experiences via Snapchat Lenses. Genius Sports will help to power the next wave of Snapchat Lenses through NFL Official League Data, providing millions of fans with phone-based, highly shareable content.

Gambling in the USA

Aristocrat Interactive™ to Showcase Innovative iLottery Solutions at NASPL 2025 Annual Conference & Trade Show

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Aristocrat Interactive™, the Real Money Gaming (RMG) division of Aristocrat, today announced its participation as a Level II Sponsor at the North American Association of State and Provincial Lotteries (NASPL) 2025 Annual Conference & Trade Show.

NASPL, the leading trade association representing 53 lottery organizations across North America, serves as a platform for collaboration, research, standards, and best practices that drive the future of the industry. Taking place September 8–11, 2025 at the Niagara Falls Convention Center in Ontario, Canada, the event, themed “Here to Play”, will gather lottery leaders from across North America to explore the evolving future of the industry.

Aristocrat Interactive will be showcasing its latest innovations for the iLottery sector through an interactive booth setup, one-on-one director’s dialogue sessions, a product and services showcase, and more. Attendees will get a first look at new eInstant titles, featuring fresh game mechanics and the business’s first cross-over game with its iGaming & Sports division. Aristocrat Interactive will also highlight its successful omnichannel solutions, which connect retail and online play to enhance player engagement and experience.

Building on this momentum, Aristocrat Interactive recently launched the New Hampshire Lottery’s new digital platform, signed long-term contracts with the Michigan Lottery and the Massachusetts Lottery, and secured a two-year extension with its NeoPollard Joint Venture in North Carolina—where Aristocrat Interactive provides the iLottery platform. These partnerships underscore Aristocrat Interactive’s commitment to helping lotteries deliver engaging digital experiences and sustainable growth.

“NASPL always sets the table for engaging discussions that can advance our customer-driven strategies to drive real digital growth for lotteries,” said Chris Shaban, Managing Director, iLottery at Aristocrat Interactive. “We’re looking forward to another opportunity to showcase Aristocrat Interactive as a solidified, future-ready unit with global gaming expertise.”

Attendees can connect with Aristocrat Interactive at Booth #209 and meet the team for one-on-one discussions in Room #205. Aristocrat Interactive will also hold a showcase on Wednesday, September 10 at 1:30 p.m. at its booth.

For more information about Aristocrat Interactive and its iLottery solutions, please visit  aristocratinteractive.com.

 

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Scientific Games Introduces Obsidian, All-Black Holographic Lottery Scratch Games

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Premium Instant Scratch Game Innovation Adds Luxury and Uniqueness at Retail with Exclusive Play Experience

Scientific Games announces Obsidian, its latest breakthrough in instant scratch game innovation. A revolutionary addition to the global lottery company’s holographic product offerings, Obsidian will debut at the North American Association of State & Provincial Lotteries 2025 Conference taking place September 8 to September 11 in Ontario, Canada.

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With 18 unique design concepts, Obsidian games feature a dramatic combination of all-black tones and holographics to create a sleek, glasslike appearance. Named after naturally occurring volcanic rock, the Obsidian line offers a bold, ultra-premium look and scratch experience.

Obsidian is one of a number of new product designs from Scientific Games to be unveiled at NASPL 2025. The new products were developed by Scientific Games’ Innovation and Discovery teams at its metro Atlanta global headquarters, the largest lottery instant game production facility in the world. Obsidian games will also be produced at the company’s Canadian and UK facilities.

“Our game innovators have followed holographic trends on high-end luxury items and were inspired to create fresh, new games centered on value proposition design for our lottery partners,” said Danielle Hodges, Senior Director, Global Product Innovation & Development for Scientific Games. “At a time when the market basket average is increasing, holographic games allow lotteries to differentiate their games by adding a touch of luxury and uniqueness. In sneak previews of Obsidian with several lotteries, the response we’ve received is pure excitement.”

The company continues to lead the industry in scratch game innovation, using holographics to heighten retail appeal and create immersive player experiences.

Scientific Games, the world’s largest creator, producer and manager of lottery instant games, offers more than 100 strategic enhancements for its world-leading scratch products. The company’s products represent 70% of global instant game retail sales.

Innovating products and solutions that move the global lottery industry forward since 1973, Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries around the globe, including nearly every North American lottery.

Obsidian™ is a trademark of Scientific Games, LLC. © 2025 Scientific Games, LLC. All Rights Reserved.

 

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ETPL APPOINTS LONDON-BASED OAKVALE CAPITAL AS EXCLUSIVE INVESTMENT BANKER TO LEAD CAPITAL RAISE AND GROWTH STRATEGY

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The European T20 Premier League (ETPL), an ICC-approved T20 league co-owned by Abhishek Bachchan and backed by Cricket Ireland, Cricket Scotland, and the Royal Dutch Cricket Association, has appointed Oakvale Capital as its exclusive investment banker.

“Oakvale’s deep expertise in sports finance will be a game-changer for ETPL’s long-term vision. We look forward to working closely with their expert team to help bring our event to fruition,” said Warren Deutrom, CEO, Cricket Ireland.

“Oakvale is one of the leading London-based investment banks in the sports and gaming ecosystem. Their sector depth, global network, and track record advising rights-holders, clubs, and technology platforms make them the right partner for ETPL as we scale,” said Saurav Banerjee, Co-owner and Director, ETPL.

“We’re excited to support ETPL’s bold and innovative approach to cricket. The vision to elevate the sport in Europe with a premium, differentiated offering aligns well with Oakvale’s strategic focus in global sports properties,” said Sandford Loudon, Partner, Oakvale Capital.

Blending world-class cricket with a distinctively European experience, ETPL aims to redefine the sport through elite talent, immersive fan experiences, and data-driven innovation. In addition, KPMG in India has been appointed as ETPL’s strategic advisor.

 

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