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Gambling in the USA

Gaming Americas Weekly Roundup – August 14-20

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships and new appointments. Read on and get updated.

Latest News

Euro Games Technology announced it is among the finalists in the 10th consecutive edition of Global Gaming Awards Las Vegas. The competition distinguishes the companies with outstanding achievements in the gaming sector in the Americas region for the past 12 months. The Bulgarian manufacturer has been shortlisted in the Land-Based Industry Supplier of the Year category which recognises the efforts of the providers who drive the development of brick-and-mortar casinos.

International Game Technology announced that Michelle Carney, the Company’s Vice President of Global Lottery Marketing, will be honoured with Public Gaming Research Institute’s (PGRI) Major Peter J. O’Connell Lottery Industry Lifetime Achievement Award. PGRI will recognise Carney with this award at its upcoming PGRI Lottery Expo Nashville on September 12. Established in 1993, the Major Peter J. O’Connell Lottery Industry Lifetime Achievement Award honours individuals who have distinguished themselves throughout their careers with important lottery industry contributions.

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The Michigan Gaming Control Board unanimously voted to approve the one-year renewal of the licenses for the three authorised Detroit casinos — MGM Grand Detroit, MotorCity Casino and Hollywood Casino at Greektown. By law, three votes, which constitute a quorum for the Board, are required in support of final determinations on applications for a casino license.

Three Rivers Casino, powered by Internet Sports International, has been named the 2023 “Best Sportsbook” by Best of the Willamette Valley. This is the first time Three Rivers has won this distinction. The notable recognition as “Best Sportsbook” follows extensive work from ISI and Three Rivers to refine the casino’s product offering and guest experience since the partnership’s initial launch in December 2021.

1X2 Network has now formally been granted a full supplier’s license by the Michigan Gaming Control Board. This approval will see games from 1X2’s in-house game studios Iron Dog Studio, Prospect Gaming and AD LUNAM being made available to players in Michigan, including games such as 1 Million Megaways BC, 1 Million Fortunes Megaways and Iron Dog Studio’s Strike Series of Hold and Win titles.

New Partnership

Catena Media has strengthened its position in the North American and Latin American online sports betting and casino gaming markets by entering a content and commercial media partnership with The Sporting News, one of the best-known sports publisher brands in the US. The partnership will run for three years and will see Catena Media create editorial and advertorial content as the exclusive betting partner to Sporting News.

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New Appointment

Lottery.com has appointed Christopher Anderson Gooding to its board of directors. Christopher Gooding brings decades of service at respected law firms, predominantly within the heart of London’s financial district. His professional journey began as an Assistant Solicitor at Clifford Turner in London and Dubai, advancing to a 15-year tenure at Clyde & Co. A consummate legal strategist, he also served as a partner at LeBoeuf Lamb Greene & MacRae and Howard Kennedy. Notably, from 1999 to 2009, he held the position of Director at the Sovereign Trade Corporation. Since 2022, he has honed his expertise as a Consultant at Crowell and Morsing.

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Arizona Department of Gaming Releases October Sports Betting Figures

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Bettors in Arizona wagered approximately $791 million on sports in October of 2024, according to a new report by the Arizona Department of Gaming. This represents an approximate 22% increase when compared to October of 2023.

The state collected approximately $2.35 million in privilege fees in the month.

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Betting Hero

Neosurf & Betting Hero to reveal results of their in-depth study into US online gambling and payment habits in exclusive two-part webinar series

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Neosurf, the globally trusted provider of swift and secure cash-to-digital payment solutions, has announced it will be sharing the findings of a recent study into the online betting habits, preferences and frustrations of US players in an exclusive two-part webinar series beginning on January 14th.

Neosurf commissioned the research via Betting Hero – a leading US-based iGaming portal with expertise in casino, sports betting and DFS. The webinars will see Neosurf CEO Americas, Sue Page, Betting Hero’s Co-Founder and President, Jai Maw, and Senior Director of Product and Research, Ernie Ropas, dive into the report’s key findings and discuss what some of the more surprising results could mean for operators.

The survey, which featured respondents from New Jersey, Colorado and North Carolina, aimed to help operators and regulators within the gambling industry better understand the typical US bettor – how and why they bet, what tools they use to manage their budget and what Responsible Gaming means to them. The findings will be revealed in the webinars and used to identify areas where Neosurf’s products can help operators provide a better user experience.

The research highlighted several aspects of payments and responsible gaming that bettors felt could be improved. Problems with payments remain an issue – 52% of respondents said that they’d experienced payment issues in the past year, and with over 50% depositing and withdrawing multiple times each month, there is a significant cost impact to the operators.

Additionally, respondents indicated they’d be in favour of using a service that could share pre-verified ID information with operators, with ease of use for new payment methods and seamless integration across multiple platforms identified as important factors in their choosing and remaining loyal to a single sports betting platform.

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Sue Page, Neosurf CEO Americas, said: “It was important to us to gain a more detailed insight into the US sports bettor. We wanted to talk to the players and ask questions that no one else is asking, and  through our collaboration with Betting Hero I’m delighted that we now have a comprehensive piece of research.

“Offering valuable insights into player habits – how and why they bet, the ongoing pain points they’re experiencing with payments and their thoughts on Responsible Gaming—we’ll be taking a deep dive into the results of the survey in our two-part webinar series starting at 10:00 ET on January 14th, and we encourage all US-focused operators and regulators to join us.”

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Gambling in the USA

Saracen Casino Resort Chooses QCI Chatalytics to Enhance Casino Operations with Integrated AI Solutions

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Saracen Casino Resort has selected Quick Custom Intelligence’s (QCI) Chatalytics, an integrated AI-driven suite, to revolutionize its casino operations and elevate guest experiences. The QCI Chatalytics solution, which includes Slot Copilot, Player Copilot, Dashboard, and the Robot Button, leverages OpenAI integration to provide real-time insights and streamlined decision-making across the casino floor.

QCI Chatalytics offers a powerful blend of AI-powered tools designed to optimize both player and slot management. With Slot Copilot, operators gain enhanced capabilities for real-time slot performance monitoring, predictive analytics, and dynamic task assignment. Player Copilot delivers personalized player engagement by analyzing customer data to inform service decisions and reward recommendations. The Dashboard component offers an intuitive, real-time display of key metrics, enabling data-driven insights at a glance. Additionally, the innovative Robot Button automates routine processes, allowing staff to focus on higher-value tasks and improve overall efficiency.

Clayton Mason, Senior Director of Marketing of Saracen Casino Resort, expressed enthusiasm about the partnership: “Integrating QCI Chatalytics into our operations marks a significant step in our strategy to harness the power of AI. With advanced tools like the Robot button, Slot Copilot and Player Copilot, we can deliver a more tailored and efficient experience for our guests while gaining deeper insights into our gaming operations.”

Dr. Ralph Thomas, CEO of QCI, shared his vision for the collaboration: “We’re excited to bring the capabilities of QCI Chatalytics to Saracen Casino Resort. By integrating OpenAI technology, our solution provides unprecedented levels of automation and insight. We believe Chatalytics will play a crucial role in optimizing floor operations and enhancing guest satisfaction through real-time, data-driven decision-making.”

The QCI Chatalytics platform is part of Quick Custom Intelligence’s commitment to driving innovation in the gaming industry, offering a comprehensive suite of solutions to streamline operations and enhance the player experience.

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