Connect with us
European Gaming Congress 2024

Australia

Sportradar Enters into Multi-year Partnership with Baseball Australia

Published

on

Reading Time: 2 minutes

 

Sportradar and Baseball Australia (BA) have entered a multi-year partnership to engage sports fans globally by broadcasting Australian Baseball League (ABL) games live on a dedicated OTT platform for the very first time.

The new live streaming service, onDemand, is just one part of a strategic partnership struck between Baseball Australia, Sportradar and the ABL. In addition to powering the new OTT platform, Sportradar will serve as the ABL’s exclusive betting data and audiovisual rights distribution partner, connecting the game through products and services to its global network of sportsbook operators and media customers.

Sportradar has also been chosen as the ABL’s official integrity partner, with the company’s industry-leading Universal Fraud Detection System (UFDS), an advanced and proven bet monitoring system, deployed to safeguard the integrity of Baseball Australia and ABL competitions.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

The first games to be broadcast on the Baseball Australia-owned OTT platform will be Round one of the ABL season, commencing on November 10. The service will initially launch as a Web platform, with a dedicated App to be built by Sportradar for the start of the 2023/24 season.

With national team members returning for Round one of the ABL, the eight-team strong league has a busy schedule of 160 regular season games over ten rounds. The return of the Auckland Tuatara and Geelong-Korea teams this season means fans across the entire Asia region, and around the world, will be able to watch their teams fight down under for the Claxton Shield.

Dave Edwards, Sportradar’s Director of Sports Media and Partnerships – Oceania, said: “We’re pleased to partner with Baseball Australia and the ABL to help them reach and engage new audiences both here in Australia and around the world. By taking an intelligent, technology-driven partnership approach to content distribution, rights holders can directly control how their assets are commercialised, while learning more about their fans in the process. We look forward to assisting BA and the ABL as they pursue their ambitious growth strategy.”

Glenn Williams, CEO of Baseball Australia, said: “An ability to house Australian baseball content onto the one platform for fans to see is something we are really excited about. This is a one-stop shop for the fans to consume their baseball content from Little League all the way through to the ABL and Team Australia. Partnering with Sportradar, a global company who work with major sports leagues around the world, will be a major boost for baseball in Australia.”

Paul Gonzalez, General Manager of ABL, said: “We are excited to partner with Sportradar to bring the ABL into the homes of sport and baseball fans across the world. This is a revolutionary deal with the Australian Baseball League that will not only provide a high-quality stream but also integrity and opportunity to the league. We are proud to partner with such a global brand who works with other elite sports bringing the focus back to the Australian Baseball League and its athletes.”

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading
Advertisement

Australia

BetMakers and SIS Sign Data and Content Agreement

Published

on

betmakers-and-sis-sign-data-and-content-agreement
Reading Time: < 1 minute

 

BetMakers Technology Group has announced that it has signed a new racing data and content distribution agreement with Sports Information Services Limited (SIS).

Under the agreement, BetMakers will deliver SIS race data and video content to approved SIS customers and affiliates in Australia and New Zealand via integration with BetMakers’ bookmaker technology platforms, including websites, mobile apps and pricing applications.

The agreement will give BetMakers’ bookmaker clients in the region who also use SIS data and audio-visual services access to video and data for horse racing from the UK and Europe, the Middle East and the Americas and to greyhound racing from the UK and Ireland.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

BetMakers CEO Jake Henson said: “We are pleased to extend our longstanding working relationship with SIS to deliver content and data services to BetMakers’ bookmaker solution clients in Australia and New Zealand. Close integration with partners like SIS allows BetMakers to offer our End-to-End Platform, Embedded Solution and API clients the racing and betting content they demand and to ensure that our solutions continue to deliver the broadest suite of global racing products to heighten player engagement.”

SIS MD, EMEA, Paul Witten, said: “Australia is one of the largest international racing wagering markets and our partnership with BetMakers enables SIS customers to receive a tailored product that suits their local market needs. We are pleased to assist our racetrack partners in ensuring broad distribution continues and look forward to working with BetMakers over the course of the agreement to deliver growth for those partners.”

The post BetMakers and SIS Sign Data and Content Agreement appeared first on European Gaming Industry News.

Continue Reading

Australia

Dr Marla Royne Stafford Named First Conference Chair for 2025 Regulating the Game conference in Sydney

Published

on

dr-marla-royne-stafford-named-first-conference-chair-for-2025-regulating-the-game-conference-in-sydney
Reading Time: 2 minutes

 

Leading gambling law and regulation conference Regulating the Game, to be held from 10 to 13 March 2025 in Sydney, has announced Dr Marla Royne Stafford as its first Conference Chair for the event.

Chairing a day of the conference provides an opportunity for industry professionals and regulators to offer unique insights and perspectives, steward the conversation to highlight critical points and stimulate an exchange of ideas and discussions.

Dr Stafford is Professor of Marketing in the Lee Business School at University of Nevada-Las Vegas. She is also a Faculty Scholar with the UNLV International Gaming Institute, Director of Research for the Cannabis Policy Institute and past Executive Associate Dean of Academic Affairs at the Harrah College of Hospitality.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

She is a past William F. Harrah Distinguished Chair, a member of the Board of Advisors for the Nevada Council on Problem Gambling and is currently serving as a guest editor for an upcoming special issue of the UNLV Gaming Research and Review Journal. She is an expert in the responsible gambling arena and her work includes projects with the American Gaming Association and AMZC Limited.

“I am deeply honored and excited to serve in this leadership role at the 2025 Regulating the Game Conference. The Conference is one of the premier annual events in the gaming world, featuring thought leaders and stimulating important discussions in a fast-moving industry. It is truly a privilege to be part of the organizing committee and help advance the needed conversations in policy, regulation, leadership, ethics and the future of the industry,” Dr Stafford said.

Paul Newson, Principal at Vanguard Overwatch, said: “The fact that we are attracting such distinguished figures to Chair a day of Regulating the Game is a clear testament to the conference’s expanding influence and significance in the industry. It’s an exciting time as we continue to bring together the brightest minds to shape the future of gambling regulation.”

Regulating the Game is looking for more candidates to Chair in 2025, specifically seasoned professionals with experience in the gambling sector and regulation, compliance, policy or related fields. The event provides regulators, industry executive or thought leaders this the chance to make a significant impact at one of the industry’s most influential events.

The post Dr Marla Royne Stafford Named First Conference Chair for 2025 Regulating the Game conference in Sydney appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Australia

Regulating the Game Confirms First Two Speakers of Masterclass Series

Published

on

regulating-the-game-confirms-first-two-speakers-of-masterclass-series
Reading Time: 2 minutes

 

The organisers of the Regulating the Game conference that will be held in Sydney, Australia, from March 10 to 13 have announced the first two confirmed speakers for its 2025 Masterclass Series in Sydney.

Jay Robinson, chief stakeholder relations officer at Focal Research Consultants, will present a masterclass on “Beyond Compliance – Safer Gambling Training and Building a Culture of Customer Care.”

The organisers said: “Jay brings deep global experience in developing and implementing safer gambling strategies that go beyond mere compliance and underpin cogent industry voice and leadership.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

“Jay’s session will focus on creating a culture of customer care, equipping participants with practical tools and insights to enhance player protection and responsible gambling practices. Flying in from Canada, Jay’s expertise is highly regarded globally, making this a must-attend session for anyone committed to advancing safer gambling initiatives.”

Jay Robinson said: “Great training is more than a compliance tick box: it sustains an arc of culture building housed in customer care. Effective gambling staff training transcends mere compliance and meets the real needs of both staff and customers.

“This masterclass delves into how industry leaders, regulators, and frontline staff across various jurisdictions can successfully build a culture of safer gambling. It emphasises the critical role of leadership in supporting and sustaining training initiatives.”

Ian Hughes, chief commercial officer at Gaming Laboratories International (GLI) and chief executive officer of GLI Australia, will lead a masterclass on “Technology Disruptors in the Gambling Sector.” This session will dive into emerging technologies within the gaming industry, exploring their potential benefits and risks.

Ian will cover critical innovations such as cashless systems, microservices, AI, and cloud-based solutions, and discuss their impact on responsible gaming, privacy, security, and AML/CTF compliance.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Both Jay Robinson and Ian Hughes are recognised experts in their fields, and their masterclasses will offer attendees unparalleled insights into the latest trends and best practices. These sessions are designed to deep dive into the topics, promote interaction and provide actionable insights to help participants navigate the rapidly evolving gambling regulatory landscape.

Paul Newson, principal at Vanguard Overwatch, said: “We’re thrilled to continue the Masterclass Series at Regulating the Game 2025, featuring world-class experts like Jay Robinson and Ian Hughes.

“These sessions will provide hands-on learning and deep insights into key areas like safer gambling, customer care, and disruptive technologies. It’s an unparalleled opportunity for participants to engage with the latest trends and walk away with actionable strategies for uplifting capability and navigating the evolving regulatory landscape.”

The post Regulating the Game Confirms First Two Speakers of Masterclass Series appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Trending