Compliance Updates
KSA Warns Operators to Moderate Ads During Football World Cup
Dutch gambling regulator De Kansspelautoriteit (KSA) has called for careful moderation of gaming ads during the football World Cup. It has written to advertisers to warn that it will increase its attention on gambling ad standards during the event, which starts on November 20.
The World Cup takes place before the introduction of the Netherlands’ ban on untargeted broadcast gambling advertising, which is to come into effect on January 1. However, the KSA said it would be checking to ensure advertisers comply with existing rules, which have included a ban on the use of role models since the start of July.
KSA chairman René Jansen wrote in a blog post that operators would risk a further backlash if they don’t show restraint in gambling advertising during the World Cup. It was the saturation of gambling ads following the opening of the regulated online gambling market last October that caused politicians to call for tougher rules.
He wrote: “I just hope that the underlying message has got through to gambling providers – that is: there is a limit to what society accepts. This was clearly exceeded by the sector after the opening of the legal online gambling market. Both the industry as a whole and gambling companies individually have not excelled in displaying well-considered behaviour.
“Earning money quickly and gaining additional market share should not be considered more important than carefully and jointly building a sector in which consumers can enjoy recreational and controlled participation in games of chance in a safe environment.
“There is an old Dutch saying that applies here: it’s better to turn around halfway than to get completely lost. A new tidal wave of advertising would mean a further blow to the image of the sector and would perhaps be the prelude to even more far-reaching regulation of what is allowed in the field of advertising. I’d say don’t let it get to that point.”
Ahmed Baker Chief Commercial Officer at Incentive Games
INCENTIVE GAMES SECURES MICHIGAN GAMING LICENSE

Incentive Games, a leading B2B games provider, is proud to announce that it has been awarded a Provisional Michigan gaming licence by the Michigan Gaming Control Board (MGCB), effective today. This achievement allows the company to bring its innovative suite of Real-Money Games to operators and players across the state.
The Michigan licence represents Incentive Games’ first foray into the North American regulated market. This comes shortly after the launch of Incentive Studios, the company’s dedicated Real-Money Gaming division, which is set to drive its ambitious growth in this sector. The licence underscores the company’s unwavering commitment to maintaining the highest standards of compliance, security, and operational integrity. Obtaining this licence, which requires excellence in areas such as robust security protocols and comprehensive responsible gaming measures, provides access to one of the most dynamic iGaming markets in the United States.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “Securing our Michigan licence marks an exciting new chapter for Incentive Games. It’s a testament to our unwavering commitment to meeting the highest regulatory standards and unlocks a significant opportunity for us in a critical North American growth market. This will allow Incentive Games to forge new partnerships and bring our highly engaging Real-Money Games directly to players in Michigan. We’re very grateful to the MGCB for this achievement, which is a pivotal step in our global expansion strategy as we continue to deliver world-class products and build strong partnerships in the region.”
The post INCENTIVE GAMES SECURES MICHIGAN GAMING LICENSE appeared first on Gaming and Gambling Industry in the Americas.
AGCO
MIXI Receives AGCO Approval for PointsBet Acquisition

PointsBet Holdings Limited announced that MIXI has received written confirmation that AGCO has no concerns with the proposed acquisition by MIXI of the shares in PointsBet Holdings Limited.
PointsBet has also received written confirmation from iGaming Ontario (iGO) in relation to MIXI’s proposed acquisition of shares in PointsBet.
Accordingly, the condition precedent to MIXI’s proposed PointsBet-Board recommended Takeover Bid relating to Ontario approvals in paragraph 4.5 of Schedule 1 of the Bid Implementation Deed dated 16 June 2025 (BID) has been satisfied.
MIXI’s proposed Takeover Bid remains subject to the satisfaction of certain other limited conditions as previously announced, including a 50.1% minimum acceptance of the proposed MIXI Offer (as defined in the BID).
The Northern Territory Racing and Wagering Commission provided its approval on 24 March 2025 for MIXI to acquire PointsBet. PointsBet confirmed that MIXI’s proposed Takeover Bid is no longer subject to any gaming regulatory approvals.
The post MIXI Receives AGCO Approval for PointsBet Acquisition appeared first on Gaming and Gambling Industry in the Americas.
Compliance Updates
WorldMatch gains Malta Gaming Authority recognition

WorldMatch, leading provider of online casino games, is pleased to announce that it has obtained the Recognition Letter from the Malta Gaming Authority (MGA). This important milestone officially authorizes WorldMatch to provide its services to B2C operators holding an MGA license.
The acquisition of the Recognition Letter represents a significant step forward for WorldMatch, greatly expanding its commercial opportunities in regulated markets beyond those it currently serves, and further strengthening the company’s position in the online gaming sector.
“We are extremely proud to have received the Recognition Letter from the Malta Gaming Authority,” said Andrea Boratto, CEO of WorldMatch. “This recognition not only confirms our commitment to high standards of compliance and transparency, but also serves as a key lever to consolidate our presence in regulated markets and grow our customer base globally. In many ways, it’s a return to Malta and at the same time a new opening toward growth opportunities.”
The Malta Gaming Authority is widely recognized for the excellence and rigor of its regulatory standards. Obtaining the Recognition Letter complements a series of certifications already acquired by WorldMatch in major European markets, further strengthening the company’s reputation as a reliable, compliant, and innovative partner.
With this new authorization, WorldMatch is ready to strengthen its presence in international markets, providing its B2C operator partners with a broad library of high- quality, technologically advanced games.
The post WorldMatch gains Malta Gaming Authority recognition appeared first on European Gaming Industry News.
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