Connect with us

Latest News

Smartico is introducing new additions to its gamification solutions

Published

on

Reading Time: 2 minutes

 

Let’s face it! Surveys asking customers to rate their experiences of using a site aren’t enough to encourage them to repeat their visit. They often feel like a waste of time for customers. On the flipside, it is also easy to overdo Customer Relationship Management (CRM) by applying aggressive email marketing and pushing notifications, which more often than not lead to frustration.

Gamification Spices Up Experiences

Smartico provides perfectly balanced solutions that ensure customers leave satisfied and that they are likely to return. The secret lies in gamification.

Gamification allows for a seamless integration of retention tools that do not interrupt – and thus deteriorate – customer experience. Not only that, but it also makes playing more entertaining, as the thrill does not stop with leaving the website. With services such as Tournaments, Missions and a designated Marketplace, players can collect points through playing, participate in tournaments, progress in missions, collect badges and spend their points for prizes.

Smartico’s Portfolio

Smartico offers an extensive portfolio of Gamification & Loyalty solutions, including personalized marketing, retention tools, automation and many others.

Beyond the above-mentioned Tournaments and Marketplace solutions, Smartico also provides Real Time Marketing, Automation and an Affiliate Management System. Additionally, Smartico’s services are available for mobile applications and brick-and-mortar stores as well.

The New ‘Scratch & Catch’

Smartico is constantly introducing new features to its Gamification services. The company describes its newest addition as follows:

“Another gamification feature from Smartico’s portfolio are the Loyalty Mini Games. Along with the well established and popular Spin the Wheel, a new mini game was recently introduced. Scratch & Catch adds another dimension with a winк аt the classic paper scratch card lovers. With its fully customizable layout and flexibility it offers the personalization and attention to detail the users would appreciate. Offered as a bonus or a compliment upon achievement, Scratch & Catch could diversify the classic marketing campaigns and boost users’ engagement and dedication. Smartico Random Number Generator is certified by BMM testlabs and will ensure fair probability and results based on the operators stock items for each prize.”

To sum up

Gamification is an exceptional tool that elevates Customer Relationship Management to a new level. Smartico’s Gamification & Loyalty solutions provide everything gambling operators may need to ensure the best customer experience, bringing players back repeatedly.

Continue Reading
Advertisement

Latest News

SX Bet Bets Big on Berachain: Bringing Web3 Sports Betting to Bera

Published

on

sx-bet-bets-big-on-berachain:-bringing-web3-sports-betting-to-bera

 

SX Bet is the fastest-growing on-chain betting exchange—built for the future of sports and crypto.

SX Bet has officially launched on Berachain, marking the next milestone in its cross-chain expansion strategy. With over 2 million bets placed, $675 million wagered, and 93% year-over-year growth in volume, SX Bet is reshaping the future of sports betting — and Berachain is the next big stage.

SX Bet’s Berachain launch comes with a unique incentive structure designed to reward bettors for their activity. Users can now place bets using the native $HONEY stablecoin and earn $SXBRT, a receipt token that can be staked to the SX Vault on BeraHub to generate weekly yields in $BGT, Berachain’s governance token. The more you win, the more you earn.

SX Bet will be hosting a summer Berachain betting tournament with a 69,420 bet credit prize pool from May 31 – July 14th and airdropping bet credits to top Berachain communities.

But the Berachain deployment is not just about incentives. It’s about creating a scalable global liquidity hub for bettors and builders alike. Builders can leverage SX liquidity to launch their own custom betting frontends and experiences.

“SX Bet isn’t just a single dApp — it’s a betting protocol anyone can build on. With this Berachain launch, we’re not just growing SX, we’re growing the entire Web3 betting ecosystem,” said Andrew Young, SX Bet Project Lead.

The cross-chain architecture enables shared liquidity across multiple blockchains, allowing users to place bets on their preferred chain without sacrificing odds or depth.

Already the top sports betting dApp by volume on Arbitrum, SX Bet has achieved sustained growth without relying on ongoing incentives — proving that sharp odds, fast UX, and a product-first approach win. Bettors choose SX for its peer-to-peer, non-custodial, on-chain model — a platform with the best odds, deepest liquidity, and a clear message: winners are welcome.

SX Bet is setting the standard for scalable sports betting infrastructure in Web3.

For bettors: more rewards, deeper liquidity, and better odds.
For builders: a plug-and-play liquidity engine to leverage and build upon.
For chains: a sticky, high-volume dApp proven to drive user growth and retention.

Start betting and earning on Berachain today: bera.bet

 

The post SX Bet Bets Big on Berachain: Bringing Web3 Sports Betting to Bera appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

GAN Limited

SEGA SAMMY Completes Acquisition of GAN Limited

Published

on

sega-sammy-completes-acquisition-of-gan-limited

 

GAN Limited announced that it has completed its merger with an affiliate of SEGA SAMMY HOLDINGS INC.

SEGA SAMMY through its affiliated entity SEGA SAMMY CREATION INC. acquired all of the outstanding securities of GAN for $1.97 per share in cash, which represents a premium of over 121% to GAN’s closing stock price on November 7, 2023 (the trading day prior to the announcement that GAN entered into a merger agreement with SSC).

Seamus McGill, GAN’s Chief Executive Officer, said: “Our acquisition by SSC is an exciting next step for GAN and the culmination of many years of hard work to deliver an unparalleled and unique gaming experience for our clients and players. GAN’s board of directors carefully evaluated a range of options to maximize shareholder value, and SSC’s recognition of the value of our assets and people leaves us confident that this transaction is in the best interest of our shareholders and provides a home for our assets to flourish. We look forward to seeing the company continuing to grow with the guidance of a global gaming and entertainment leader.”

Koichi Fukazawa, Senior Executive Vice President and Group CFO of SEGA SAMMY, said: “We are excited to be bringing the GAN team onboard. The team brings significant experience in the U.S. market, along with significant technical and development resources. This marks a new chapter in SEGA SAMMY’s operations, and we look forward to serving our customers with increased product offerings and resources.”

B. Riley Securities Inc. served as financial advisor to GAN’s Special Committee and Board of Directors and Sheppard Mullin Richter & Hampton LLP is served as legal counsel to GAN. SMBC Nikko Securities served as SEGA SAMMY’s financial advisor and Greenberg Traurig acted as SEGA SAMMY’s legal counsel.

The post SEGA SAMMY Completes Acquisition of GAN Limited appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

BetMGM

Century Casinos Announces Sports Betting Partnership with BetMGM in Missouri

Published

on

century-casinos-announces-sports-betting-partnership-with-betmgm-in-missouri

 

Century Casinos Inc. announced that its subsidiary, Century Casino & Hotel Cape Girardeau (Century), has entered into a long-term agreement with BetMGM to bring BetMGM’s sports betting platform to the Missouri market.

Under the terms of the agreement, BetMGM will operate an online and mobile sports betting application under Century’s license in Missouri. The agreement includes a percentage of net gaming revenue payable to Century, with a guaranteed minimum, as well as retail sportsbook options to be exercised at Century’s discretion.

“We are excited to partner with BetMGM, a leading online sports betting and gaming entertainment company with a dynamic and innovative brand. This partnership is another step forward in leveraging our Missouri licenses and delivering premium entertainment experiences for our customers,” said Erwin Haitzmann and Peter Hoetzinger, Co-Chief Executive Officers of Century Casinos.

The post Century Casinos Announces Sports Betting Partnership with BetMGM in Missouri appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Trending