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Blueprint Gaming strikes global licensing deal with Banijay Brands
Blueprint Gaming has reaffirmed its position as the leading developer of Deal or no Deal™ branded iGaming content after securing a new agreement with licence holder and long-term partner Banijay Brands.
The new brand licensing deal ensures Blueprint can continue to develop unique content around the popular TV game show format, with the developer’s next instalment Deal or No Deal™: Banker’s Bonanza set for release in February 2022.
Following the success of a number of high-impact titles based on Banijay’s Deal or No Deal™ IP for the UK market, the games studio is set to make additional versions available in Canada for its equivalent show Le Banquier.
This renewed partnership also provides Blueprint with access to multiple new global brand IPs that will further extend the company’s reach across multiple markets and broaden its slots portfolio. These include worldwide rights of Big Brother, Black Mirror, The Money Drop and the £100k Drop, as well as the hugely popular hit show Peaky Blinders.
In addition, Blueprint Technologies has extended its existing deal with Banijay Brands to continue supplying Deal or No Deal™ branded games to the UK land-based market. The slot machine manufacturer has enjoyed strong commercial success with the brand, with titles such as Deal or No Deal Diamond Jackpots™, Deal or No Deal What’s in Your Box™ and Deal or No Deal Lightning Spins™ proving hugely popular with UK players.
Lauren Bradley, Head of Commercial at Blueprint Gaming, said: “The Deal or No Deal™ brand is a huge part of Blueprint’s overall identity and content offering, so we’re delighted to have secured this new agreement with Banijay Brands.
“As well as bringing more engaging Deal or No Deal inspired content to the UK and Europe, this latest deal is crucial in building our global reach by introducing these types of games to Canada. On top of that, we’ll have access to additional IPs that we’re really excited about.”
David Purvis, Managing Director at Blueprint Operations, said: “Within the UK land-based sector, Deal or No Deal™ still reigns supreme as players identify the brand’s quality characteristics in shaping an immersive gaming experience.
“Extending our existing deal with Banijay Brands is an important step in our product development plans as we look to build more engaging content for our customer base to enjoy.”
Lex Scott, Commercial Director, Gaming and Gambling at Banijay Brands, said: “For years, the Blueprint Gaming and Technologies teams have developed and distributed quality games based on our Deal or No Deal™ brand. We had no hesitation in extending our partnership with both companies to evolve the brand and take the IP in a new direction.
“We’re also looking forward to working alongside Blueprint Gaming involving several of our other licences and ensure Banijay Brands enjoy a strong footing across the globe, in particular the US and Canada.”
Banijay Brands, part of international content producer and distributor Banijay, controls the brand licensing rights to some of the most high profile and creative IP in the world. Banijay is home to over 120 production companies across 22 territories, and a multi-genre catalogue boasting over 120,000 hours of original standout programming. With unrivalled commercial capabilities, Banijay Brands brings the group’s stories and brands to life through consumer products, live experiences and gaming.
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Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine

Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.
Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.
The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.
The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.
Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.
Most importantly, these games are available exclusively on Favbet’s website and mobile applications.
Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.
PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.
License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.
The post Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine appeared first on Gaming and Gambling Industry in the Americas.
Latest News
Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine

Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.
Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.
The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.
The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.
Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.
Most importantly, these games are available exclusively on Favbet’s website and mobile applications.
Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.
PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.
License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.
The post Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine appeared first on European Gaming Industry News.
Latest News
Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine

Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.
Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.
The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.
The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.
Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.
Most importantly, these games are available exclusively on Favbet’s website and mobile applications.
Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.
PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.
License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.
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