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Relax Gaming pens Silver Bullet deal with Four Leaf Gaming
Relax Gaming, the igaming aggregator and supplier of unique content, has agreed a Silver Bullet partnership with the Isle of Man-based slots studio Four Leaf Gaming.
Established earlier this year, Four Leaf Gaming is the brainchild of seasoned executives, John Quinn and Andy Hollis, who bring more than 20 years’ experience in games and product development to the company, which has already designed an exciting and diverse roadmap for 2022.
The deal, which will commence in March next year, will enable Four Leaf to access Relax’s host of tier-one operators, as well as unrivalled speed to market, engaging a massive audience immediately following their games’ release.
The agreement further enhances the diverse selection of quality games available to Relax’s clients – which has seen notable expansion in recent months across multiple European markets.
Simon Hammon, Chief Product Officer at Relax Gaming, said: “John and Andy bring a wealth of experience from the B2B space having worked with some of the biggest brands in the industry over the last decade and we can’t wait to see the impact their games make in the industry with the aid of our Silver Bullet Partnership.
“Four Leaf clearly believe in putting the player first and crafting both rewarding and long-lasting entertainment experiences that deliver excitement in every spin.”
John Quinn, Co-Founder at Four Leaf Gaming, said: “The decision to join forces with Relax as a Silver Bullet partner was a straightforward one. The combination of their technical excellence and winning mindset matched our own, and together we have the formula to achieve great things.
“It’s fantastic to share our vision for building games that reward, engage and deliver end-to-end excitement to the player. It’s an understatement to say we are excited to debut our first game on the Relax platform.“
Now regarded as one of the industry’s leading aggregators, Relax Gaming provides its partners with one of the most comprehensive selections of games available.
This encompasses a wide range of titles, from its high performing proprietary slots to an expansive library of content from hand-picked third-party studios via its partnership programmes.
In tandem with its continued success, the leading supplier secured the award for Unique Gaming Company of the Year at the UK’s International Gaming Awards in September.
This was preceded by four EGR B2B Awards in July, including Innovation in Mobile and Casino Software Provider, as well as two CasinoBeats Developer Awards at the SBC Summit in Malta.
Seneca Gaming Corporation has appointed Cynthia Liu, an accomplished brand leader with extensive experience in hospitality, travel and leisure, as its Chief Marketing Officer.
A key member of the senior management team, Liu will lead strategic marketing initiatives for the corporation and its three world-class gaming properties, Seneca Niagara Resort & Casino in Niagara Falls, NY, Seneca Allegany Resort & Casino in Salamanca, NY, and Seneca Buffalo Creek Casino in Buffalo, NY, as well as Seneca Hickory Stick Golf Course in Lewiston, NY. She will oversee areas including brand strategy, advertising, digital transformation, player development, revenue management, group sales, database marketing, entertainment, and loyalty programs.
“Cynthia is a dynamic executive and leader with a vision to bring renewed energy and elevated awareness to our properties and the experience we offer our guests. We know that our Seneca properties represent the best places to work, stay and play. With Cynthia’s vision, we are going to make our brands, and the promise behind them, stand out in new and exciting ways,” Seneca Gaming Corporation President and CEO Kevin Nephew said.
Liu brings more than 20 years’ experience to Seneca Gaming Corporation, including a wealth of expertise in launching new brands, creating impactful integrated marketing strategies, and collaborating with cross-functional teams to achieve shared business goals. She was most recently Vice President of Global Brand Management for Travel + Leisure Co., where she led brand marketing strategy supporting $2 billion in sales revenue and elevating brand awareness for over 20 brands. Throughout her career, she has held global marketing positions with companies such as Caesars Entertainment, Las Vegas Sands, and Wyndham Hotels & Resorts.
“I am thrilled to be part of Seneca Gaming Corporation and its exceptional culture. I am passionate about brand building. SGC has great history, a solid brand portfolio, beautiful properties, efficient operations, and a loyal guest base. I look forward to working with our team members to tell compelling brand stories and cultivating lasting relationships with current and new guests,” Liu said.
The post Seneca Gaming Corporation Appoints Cynthia Liu as its Chief Marketing Officer appeared first on Gaming and Gambling Industry in the Americas.
On 22 January 2025, the Sanctions Committee of the French National Gambling Authority (ANJ) met to examine a procedure referred by the ANJ Board concerning the operator SPS Betting, which had allegedly failed to comply with its obligations relating to the self-exclusion system offered to players on the Unibet website and application. The Committee confirmed the breaches and imposed a public penalty of €800,000, justified by the large number of players who were unable to benefit from this protection system. This decision, which is unprecedented in its scope, is a reminder of the Committee’s commitment to penalising operators who fail to meet their obligations to prevent excessive gambling.
In 2021, following reports, the ANJ services discovered a computer malfunction on the “Unibet.fr” application and website for devices using the iOS operating system. According to estimates by the ANJ and the operator, several thousand players who had requested self-exclusion for a period ranging from several weeks to several months were likely to have been able to play again within a few days. In fact, players self-exclusion requests made in months were automatically converted to days. Therefore, a player who requested a twelve-month self-exclusion was only self-excluded for twelve days.
For players who wish to take a break from gambling because they feel vulnerable or need to take a step back, the legislator has introduced a system of self-exclusion from gambling.
Online gambling operators must provide players with a mechanism enabling them to request their exclusion from gambling. Players are free to determine the duration of their exclusion, which must be a minimum of 24 hours and a maximum of 12 months.
The malfunction at Unibet occurred from 2 March 2021 to 11 December 2022 before being fixed by the operator. However, during an update, the malfunction reappeared and affected players playing on an iOS device from 29 December 2022 to 2 February 2023. In total, the anomaly persisted for almost 22 months.
In view of these repeated malfunctions and given their duration and seriousness, particularly regarding the prevention of excessive gambling, the Sanctions Committee confirmed the breaches observed and imposed the following penalties:
• A fine of 800,000 euros;
• The publication of the decision in the Official Journal of the French Republic;
• The display, from 17 to 31 March 2025, on the homepage of the ‘Unibet.fr’ website and the Unibet applications, of a box mentioning this sanction and referring to the press release published on the ANJ website;
• The publication of the non-anonymised decision on the ANJ website, from the date it is pronounced and for one year (until 3 March 2026). After this date, the decision published on the ANJ website and on Légifrance, as well as the associated press release, will no longer allow the operator to be identified.
This decision may be appealed to the Conseil d’État within two months of its notification.
The post ANJ Sanctions Committee Imposes €800,000 Fine on SPS Betting appeared first on European Gaming Industry News.
International Game Technology has won seven awards at the 2025 EKG Slot Awards Show. The EKG Slot Awards Show is a performance-based, annual programme produced by Eilers & Krejcik Gaming (EKG) that recognizes excellence in slot game development in the casino gaming industry. IGT won the most awards of any gaming industry supplier, taking home trophies for seven of the program’s 25 categories.
IGT won the following categories at the 2025 EKG Slot Awards Show:
• Top Performing NEW Premium Game: Tiger and Dragon Cash on Reels
• Most Innovative Land-Based Game: Tiger and Dragon Cash on Reels
• Top Performing 3rd Party IP Branded Game: Whitney Houston Slots
• Top Performing Game – EMEA: Magic Treasures Dragon
• Top Performing NEW Video Poker/Keno Game: Mega Hot Poker
• Top Performing NEW Online Table Game: Blackjack Poker & Pairs Surrender
• Best Overall Supplier of Online Content: IGT PlayDigital
“IGT winning seven awards at the 2025 EKG Slot Awards Show is a significant achievement that speaks to our performance momentum across multiple product categories and the immense talent and dedication of IGT employees worldwide. We look forward to continuing to help our customers benefit from these strong IGT themes in 2025 and beyond via follow-up games for Tiger and Dragon, Whitney Houston Slots, Magic Treasures and Mega Hot Poker,” said Nick Khin, IGT President, Global Gaming.
“It was exciting to see IGT PlayDigital honored at the 2025 EKG Slot Awards Show in the most esteemed iGaming category, ‘Best Overall Supplier of Online Content,’ and recognized with the ‘Top Performing NEW Online Table Game’ award for Blackjack Poker & Pairs Surrender. Developing and delivering market-leading content and performance tools is a cornerstone of IGT PlayDigital’s strategy and I wish to congratulate the entire team on these remarkable accomplishments,” said Gil Rotem, IGT PlayDigital President.
The post IGT Wins Seven Awards at the 2025 EKG Slot Awards Show appeared first on European Gaming Industry News.
Seneca Gaming Corporation Appoints Cynthia Liu as its Chief Marketing Officer
ANJ Sanctions Committee Imposes €800,000 Fine on SPS Betting
IGT Wins Seven Awards at the 2025 EKG Slot Awards Show
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