Leading gaming operator ComeOn Group announced the addition of three new C-Level hires to its Executive Team. The group has appointed Cristiano Blanco as Chief Product Officer, Mikael Ångman as Chief Information Officer, and Efi Peleg will join the company at a later date as Chief Marketing Officer. ComeOn, with more than 500 employees across multiple offices in Europe, is following a growth strategy implemented during 2021 that is set to accelerate in 2022 and beyond. The new hires are a strategic move to further strengthen the Executive leadership team at ComeOn Group as a part of their growth strategy.

ComeOn recently appointed Cristiano Blanco as their Chief Product Officer, who will be combining product operations, product development & design, and roadmap management across the board under one ownership. Cristiano has a proven track record in managing multi-brand product development across Casino and Sports. He has joined ComeOn from Kindred Group and will be based in Malta.

Mikael Ångman has joined as Chief Information Officer with a focus to lead the technology and platform development of ComeOn’s proprietary iGaming platform. Mikael comes with a proven track record of managing and scaling technology operations within the iGaming industry. Mikeal’s wide experience ranges from Mobenga/Playtech, Gaming Innovation Group, and recently NetEnt. He will be based in ComeOn’s Stockholm office.

Efi Peleg will join ComeOn as Chief Marketing Officer and will oversee the performance and development of all marketing channels across the group’s brands and markets including ComeOn’s own proprietary Affiliation platform. Efi will join the ComeOn team at the beginning of next year and will be based in the group’s London office.

Juergen Reutter, Chief Executive Officer at ComeOn Group said “We are excited to have Mikael, Cristiano and Efi joining ComeOn’s diverse and experienced Executive Team. Product, Technology and Marketing are a key part in our growth acceleration moving forward and we are thrilled to have their leadership within ComeOn to drive the business to new heights. Our leadership team is now complete with both new and existing Executive team members, adding on to that we have our Hybrid Office approach that is pioneering and will set us apart making sure to keep and attract talent in our industry. ComeOn has a history of innovating in this exciting industry for more than 12 years and we have a solid growth strategy in place, in which Product, Tech, and Marketing play a key role. The recent launch of WeSpin is one of many examples where our organisation keeps innovating with Product, Tech and Marketing coming together and driving our differentiating edge.”