Latest News
BETSSON WINS TWO AWARDS AT THE INTERNATIONAL GAMING AWARDS 2021
Betsson Group has won the titles of ‘Safer Gambling Operator of the Year’, and of ‘Mobile Operator of the Year’ at the prestigious International Gaming Awards 2021, held at The Savoy in London.
These awards recognise and celebrate the best companies in the highly competitive industry of iGaming and are attended by gaming professionals from across the world.
One of the evening’s “critical awards” was the ‘Safer Gambling Operator of the Year’ as it recognises the company that has done more than ever to ensure the safety from problem gambling for their customers. As the winner of this award, Betsson Group has shown the advancement in age verification technology, support for those recognised to have problem gambling issues, safeguards in problem gambling, and strong KYC procedures.
Another important award in the evening was the coveted ‘Mobile Operator of the Year’ as this award recognises the operator that has managed to make a real difference in an industry that is at the cutting edge for the gaming sector. Betsson Group won the award with its new mobile casino app and judges were impressed with its simplicity of use and access, along with reliable technology and a truly innovative approach. Prior to deciding on the winner, the judging panel also looked for integration with other platforms, along with the growth of the products, usability of the platform, and game offerings. They also gave particular attention to how the operator has added apps to their products, with attention to functionality, ease of use, and accessibility on multiple platforms.
This marks the third win for Betsson Group for its new mobile casino app that it launched in October 2020 on iOS and Google Play stores. The two previous awards were at the EGR Marketing and Innovation Awards 2021 in July where Betsson Group won the ‘Best Native App’ and the ‘Innovation in Mobile and Tablet’ awards. In January, Betsson also won the ‘Mobile Operator’ category at the EGR Nordics Awards 2021 for the “impressive and the steady growth” of its mobile product.
Latest News
ZEAL partners with Greentube – “Book of Ra” Now Available on LOTTO24 and Tipp24

ZEAL and Greentube, the digital gaming and entertainment division of Novomatic AG, have joined forces in a new partnership. As part of the collaboration, selected Greentube online games will be gradually integrated into the game portfolio of ZEAL brands LOTTO24 and Tipp24. The partnership officially launched in June 2025.
A key highlight: The internationally acclaimed “Book of Ra” series is now available to customers via ZEAL’s B2C platforms. The slot game franchise is one of the most iconic in online gaming, boasting a loyal global fan base.
This strategic alliance enables ZEAL to expand its digital gaming offering with top-tier titles, while Greentube benefits from ZEAL’s strong market presence and broad customer reach in Germany.
“With the popular titles from Greentube, we’re expanding our portfolio with high-quality games our customers already know and love,” says Alex Green, Vice President Games at ZEAL. “Bringing the ‘Book of Ra’ series to our platforms has been a long-term goal, and we’re proud to have made it happen. We see strong potential in this partnership.”
Julia Schagerl, Regional Manager at Greentube adds: “ZEAL is a strong partner with a loyal customer base. Our games stand for quality, security and entertainment – and this partnership helps us bring them to an even wider audience. It’s a key step in our growth strategy.”
The post ZEAL partners with Greentube – “Book of Ra” Now Available on LOTTO24 and Tipp24 appeared first on European Gaming Industry News.
Latest News
Leeds United announce new sleeve partnership with Parimatch

Leeds United are pleased to announce a new official partnership with Parimatch, who will become the club’s official sleeve partner for the men’s first team.
Parimatch is a global entertainment company with over 30 years of experience in sports betting and gaming. The brand has been seen in the Premier League previously and is a trusted worldwide presence.
Having recently announced our home and away kits for the 2025/26 campaign, Parimatch are excited to add their brand to the club’s shirt for the upcoming Premier League season, which will be seen on the left playing sleeve.
As well as on the club’s first team shirt, Parimatch branding will feature prominently at both Elland Road and Thorp Arch, in addition to the perimeter LED system and club’s media backdrop.
Leeds United and Parimatch will drive brand activity by the creation of innovative partnership activations and digital campaigns which will be promoted through the club and Parimatch’s channels.
Sergey Portnov, CEO of Parimatch spoke about showing commitment to club’s who are looking to shape the future of football.
He said: “This is more than a partnership – it’s a powerful alliance between two brands with the same goal: to win. We believe in strong leadership, and we see that in Leeds United – a club with a proud history, loyal fans, and big dreams for the Premier League 25/26. We don’t wait for change. We lead it. This partnership shows our commitment to working with clubs that shape the future of football.”
Morrie Eisenberg, Chief Business Officer at Leeds United, added: “We’re really pleased to bring Parimatch onboard with the club as our new sleeve partner. They are a trusted brand who have worked within the sporting industry for a long time, showing commitment to the game. We will work closely with the Parimatch team to continue our commitment of delivering innovative campaigns and activations where possible.”
The post Leeds United announce new sleeve partnership with Parimatch appeared first on European Gaming Industry News.
Caesars Entertainment
Red Rake Gaming expands into New Jersey through Caesars partnership

Red Rake Gaming, a leading developer of premium online casino content, is excited to announce its launch with Caesars Entertainment in the state of New Jersey, further expanding its presence in the regulated U.S. market.
Red Rake Gaming’s top-performing titles are now available across Caesars’ major online casino brands in New Jersey, including Caesars Sportsbook & Casino, Caesars Palace Online Casino, and Horseshoe Online Casino.
This partnership marks a major milestone in Red Rake Gaming’s U.S. expansion strategy, aligning with one of the most iconic and trusted brands in the global gaming industry.
Nick Barr, Managing Director for Red Rake Gaming Malta, commented: “We’re incredibly excited to partner with Caesars Entertainment for our New Jersey . Caesars’ strong brand recognition and extensive reach provide the perfect platform to showcase our diverse content.
We are confident that our titles will deliver a thrilling experience for players in the Garden State.”
This collaboration highlights Red Rake Gaming’s commitment to providing innovative, compliant content tailored to regulated markets. U.S. players can enjoy a wide range of feature-rich slots, interactive bonus games, and immersive gameplay experiences.
The post Red Rake Gaming expands into New Jersey through Caesars partnership appeared first on Gaming and Gambling Industry in the Americas.
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