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Richest Gaming Characters: Research reveals real-life wealth of our favourite gaming protagonists!
From Lara Croft to Michael De Santa, have you ever wondered what our favourite gaming characters wealth might be if they lived in our world?
New research from leading casino review site Casino.co.uk, has revealed the estimated wealth of some of our favourite gaming characters, and it’s no wonder some of them can live such lavish lifestyles.
Considering different metrics such as their job, living situation, household income, assets, and other streams of income, Casino.co.uk has estimated the fortunes of eight of our favourite gaming protagonists. The rich list is as follows:
Rank | Gaming Character | Game | Estimated Wealth |
1. | Lara Croft | Lara Croft | £706,179,856 |
2. | Michael De Santa | GTA V | £43,579,862 |
3. | Franklin Clinton | GTA V | £35,875,993 |
4. | Trevor Philips | GTA V | £30,794,648 |
5. | Bella Goth | The Sims | £497,064 |
6. | Nathan Drake | Uncharted | £261,966 |
7. | Solid Snake | Metal Gear | £220,094 |
8. | Arthur Morgan | Read Dead Redemption 2 | £216,592 |
- Lara Croft, Tomb Raider – £706,179,856
Famous archaeologist, treasure hunter, and tomb raider Lara Croft is first on our gaming characters rich list, with an estimated wealth of over £706 million! Lara has amassed this fortune mainly from inheritance from her rich aristocratic parents, estimated to stand at $1 billion1 (£705,760,162 approx.) and being the heir to Croft Manor also adds £713,102 to her net worth2. Lara’s infamous dual pistols and bow and arrows add over £1200 her fortune3, with her Land Rover Defender used in the 2001 film standing at nearly £25,0004. And that’s without the annual £31,221 income she would be expected to earn as an archaeologist5.
- Michael De Santa, GTA V – £43,579,862
The second gaming character to feature on the list is former bank robber and career criminal, Michael De Santa, who has an estimated wealth of over £43.5 million. Michael has managed to pull in a substantial fortune, with his Rockford Hills Mansion being valued at £12,828,7416. Michael also has several vehicles adding £46,7057 to his estimated wealth and a healthy weapon collection adding a further £19,6738. But it’s his life of crime which has brought him the most wealth, with heists pulling him in a total of £30,684,7439. On top of his estimated wealth, Michael is a retired man who could be earning an extra £33,96710 year from his retirement income based on the US average.
- Franklin Clinton, GTA V – £35,875,993
The next criminal to feature on the list is fellow GTA alumni Franklin Clinton, who has amassed an estimated net worth of £35.8 million. Franklin’s Vinewood Hills pad holds a value of around £5,591,55711, with both of his signature vehicles, The Buffalo and The Bagger, collectively adding £79,25712 to his estimated wealth. And it’s no surprise Franklin has an impressive weapon collection adding a further £12,17213. Like Michael, Franklin is reaping the rewards of his criminal past, bringing in a total £30,193,00714 from the larger heists. And this is without the extra £30,84615 per year he could pull in as a Car Repossession Agent if he stuck to his day job!
- Trevor Philips, GTA V – £30,794,648
The final GTA V protagonist is Trevor Philips, who has an estimated wealth of £30.7 million – despite living in a trailer that’s only worth around £4,73816! Out of the three characters, Trevor has the most impressive vehicle and weapon collection, with £946,12817 worth of cars, bikes and helicopters to his name, plus £32,62318 worth of RPG’s, assault rifles and more. Heists again play a significant role in boosting Trevor’s wealth at £29,812,15919. Trevor is also the proud owner of Trevor Philips Enterprises, and the average US business owner is said to earn £41,75120 so this is the additional figure we estimate he receives a year… ‘legally’.
- Bella Goth, The Sims – £497,064
Bella Goth is one of the most iconic characters in the Sims franchise. Married to the richest man in the game, Mortimer Goth, she lives in the Ophelia Villa in Willow Creek which is estimated to be worth around £352,80221. Additionally, upon moving into the Goth residence, the family has a household fund of £64,26222, with her necklace that is a major plotline in Sims 2 being recently appraised for around £80,00023. Bella also holds a job as an Intelligence researcher in the Secret Agent service which you would expect to bring her on average £42,41724 per year on top of her estimated wealth.
- Nathan Drake, Unchartered – £261,966
A professional treasure hunter, Nathan Drake is an adventurer and deep-sea salvage expert who is sitting on an estimated wealth of £261,966. Drake lives with Elena Fisher in a modest home in New Orleans where the average house costs £172,739.7025 but is lucky enough to also have a beach house in Mexico which is valued at £45,021.9025. Drake’s famous Jeep Wrangler adds a further £37,92026 to his estimated wealth, with his impressive weapon arsenal adding another £6,284.2227. All of this, added to an annual income of £43,32928 thanks to his occupation as a Marine Salvager leaves him sitting of a very healthy amount.
- Solid Snake, Metal Gear – £220,094
Solid Snake was a former spy, special operations soldier, and mercenary who has amassed an estimated wealth of £220,094. In Metal Gear Solid V, he is living in Twin Lakes, Alaska where average house price is £191,60229. His famous Triumph Bonneville motorcycle modelled after the one in The Phantom Pain which was listed on eBay for £7,07730, while his expensive weaponry totals £21,414.8531. Snake has worked as a Spy, Special Ops Soldier and Mercenary, and taking the averages from each of these occupations, it is estimated he brings in around £63,50032 on top of his estimated wealth.
- Arthur Morgan, Read Dead Redemption 2 – £216,592
An outlaw and bounty hunter, Arthur Morgan has amassed an estimated wealth of nearly £217,000. Although Arthur doesn’t have a fixed property in the game, you can pitch a tent and camp up; upgrading as you go – with a max upgraded camp costing £38,25133. His faithful Mahogany Bay Tennessee Walker Horse cost £1,36534, while he’s earned a grand total of £65,621.8035 from his numerous heists and crimes35. Of course, he cannot complete these without his weapons which have been valued at around £39836. However, the most substantial value to Arthur’s name is the £110,95637 bounty on his head!
Commenting on the research, Casino.co.uk says: “From uncovering famous treasures with Lara Croft and Nathan Drake, to being abducted by aliens with Bella Goth, I’m sure most of us have enjoyed plenty of adventures playing through the eyes of some of these famous gaming characters on this list – and even may have helped amass some of their fortune along the way.
“We wanted to see how much our favourite gaming characters would be worth if they too lived in our world, and the results are much more than we ever thought, with many millionaires in our midst. Online gaming, like online casinos, have a huge sense of community, and we hope our research will get people talking about which other gaming characters may have been featured on this list!”
To find out more about the research, please visit: https://www.casino.co.uk/richest-gaming-characters/
bingo
WhichBingo Players Survey 2025

WhichBingo.co.uk has just published its 2025 Bingo Players Survey, offering a clear window into how UK bingo players are evolving, both in terms of spending and experience preferences.
Despite economic pressures, the data shows that bingo continues to occupy a resilient niche in the broader gambling ecosystem, especially as players become more value-conscious and hybrid in their play habits. Here are a few key industry-facing insights:
- Average monthly player spend is now £15.77 down sharply from £35.25 in 2023, highlighting a pivot toward budget-friendly engagement and lower-stake recreational play.
- 70.79% of players report playing as much or more than last year, suggesting continued demand despite tightened wallets.
- 44.67% of players now split their time between online and in-person bingo, underscoring the increasing appeal of hybrid play models and opportunities for cross-channel loyalty.
- Millennials now make up nearly 46% of the UK bingo-playing audience, while Gen Z participation is steadily growing, indicating that platform design, tone, and features must evolve to suit younger consumer expectations.
- “Increasingly we are seeing groups of players attending Bingo Clubs representing up to three generations, grandchildren, parents, and grandparents!” Bingo Association Chief Executive Miles Baron said.
- Players cite a preference for brands offering value promotions, flexible payment options, and socially engaging formats, with digital convenience and real-world community experiences both playing pivotal roles.
The full survey results dig deeper into:
- Brand trust signals and social media perceptions
- Preferred game types and device usage
- Emerging attitudes on AI-driven features, sustainability, and call culture
Comments from WhichBingo’s new Managing Editor: “As AI becomes more ingrained in daily life, from ChatGPT to driverless cars, the bingo world will need to adapt too. I believe bingo chat rooms and immersive experiences will grow in value, especially as people seek out the kind of community that bingo naturally fosters.”
“We also recognise that only 61.1% of players currently find comparison sites very valuable. That’s why we’re evolving WhichBingo, starting with changes to our rating system and key user tools to provide clearer, more personalised, and trustworthy guidance for modern players.”
The post WhichBingo Players Survey 2025 appeared first on European Gaming Industry News.
Latest News
Meet The Game Changers – A Comparasino White Paper

Online casino comparison site launches debut white paper with contributions from Big Time Gaming, SPRIBE and Gaming Corps
Comparasino has launched its first industry report, Meet The Game Changers – A Comparasino White Paper.
The white paper goes behind the scenes at three of the most pioneering studios the industry has ever seen to learn more about how they brought their breakthrough products to market.
Contributors include:
· Nik Robinson – Founder and CEO of Big Time Gaming
· David Natroshvili – Founder and Managing Partner of SPRIBE
· Alex Lorimer – Chief Operating Officer at Gaming Corps
Key sections include:
Genesis – learn about where the ideas for Megaways, Aviator and Smash4Cash came from.
The long haul – no one said changing the game was easy. This is how they did it.
Instant success or a slow burn – did the game changers find success early, or did it take a while?
An appetite for risk – find out if risk is inherent to innovation and how to mitigate potential downsides.
The difficult second album – how have these studios approached the “what next” question?
A lasting legacy – how do the game changers perceive their innovations and the impact they have had?
Over to you – get actionable advice from the game changers as to how you can bring the next Hall of Famer product to market.
Standout quotes from the white paper include:
“Look, if you’re not willing to roll the dice, you’re not playing the game. Megaways™ was a high-stakes gamble, and we knew it. This wasn’t a tweak or a slight deviation from a proven blueprint; Megaways™ was full-scale disruption.” Nik Robinson – Founder, Big Time Gaming
“There were moments we doubted it, especially when some partners told us it was ‘too different’ for casino players. But we believed in the mechanic. We also knew the market was evolving, and we had to evolve with it.” David Natroshvili – Founder and Managing Partner, SPRIBE
“With arcade games, the development costs are far cheaper and, generally speaking, the lifecycle far longer than slots, so it wasn’t really a huge financial hole to go down. It was always going to be produced once we started, especially after the customer feedback received during the concept phase.” Alex Lorimer – Chief Operating Officer, Gaming Corps
Meet The Game Changers has been written by Comparasino, the online casino comparison site for players in the UK.
Comparasino Co-founder and MD, Martyn Hannah, said: “This is our debut white paper, and it covers a thrilling topic with contributions from some of the biggest names in the industry.
“To speak directly to the likes of Nik Robinson, David Natroshvili and Alex Lorimer is a unique opportunity and one that we are grateful to have had.
“Meet the Game Changers – A Comparasino White Paper brings genuine value to those who read it, whether you are a studio working on your own breakthrough product or simply interested to learn more about the businesses and people that have shaped the industry in recent years.
“I hope you enjoy reading it as much as I have enjoyed writing it.”
The post Meet The Game Changers – A Comparasino White Paper appeared first on European Gaming Industry News.
Central Europe
WinCasino debuts in Warsaw with a new flagship venue

WinCasino network has officially launched its newest casino in the heart of Warsaw, marking a significant expansion of the Polish casino chain. Located at 40 Smolna Street, within the elegant interiors of Hotel Indigo near the De Gaulle Roundabout, the venue brings over 100 new jobs to the capital and introduces a new premium destination to Warsaw’s gaming and entertainment scene. This is the fifth WinCasino in Poland and the first casino to open in Warsaw in nearly two decades under a new license. Developed by the Wintoro company with an investment of approximately 5 million euros, the Warsaw casino is the largest and most exclusive venue in the WinCasino network.
“This is our fifth casino in Poland, but undoubtedly the most important and prestigious one. We wanted to create a space that offers top-tier gaming while also setting new standards in guest experience — from interior design to customer service. WinCasino Warsaw is part of a broader strategy to integrate casinos into the urban landscape and to redefine them as modern social and entertainment venues. It’s an approach that, until now, has been more the exception than the rule in Poland. Guests nowadays are looking for unique, relaxing, high-end experiences. Our ambition is to meet those expectations and help shape the future direction of the industry in Poland” – comments Monika Paliwoda, CEO of E-fun, owner of Wintoro.
The WinCasino brand, over the past few years, has been steadily building its presence in Poland’s major cities, offering gaming that reflects the latest trends and meets the expectations of a quality-conscious clientele. As a result, the Warsaw-based WinCasino offers the most modern and exclusive VIP zones in Poland, designed for the most demanding players. It features the highest level of luxury, privacy and personalized service with limited yet automatic access control. Key highlights include Poland’s first gold gaming table and gold slot machines modeled on those in Monte Carlo casinos and developed specifically for this venue by Polish manufacturer Promatic, what underlines the luxurious character of the entire investment. In addition, the newest WinCasino in the capital of Poland is outfitted with wooden gaming tables from the renowned Italian brand Abbiati, a supplier to some of the world’s most prestigious. The venue also offers state-of-the-art slot machines, including Poland’s largest selection of VIP machines — featuring oversized monitors and surround-sound seats for a truly immersive gaming experience. WinCasino at Hotel Indigo in Warsaw also stands out with the largest slot machines in the country, each featuring dual 65-inch screens.
“Warsaw is a key market for us — demanding, yet incredibly inspiring. Opening the casino on Smolna Street is the result of long-term planning and a commitment to quality. We want everyone who visits our casino to feel like they’re in a place unlike any other — and to want to come back” – says Mariusz Grzejszczak, CEO of Wintoro.
WinCasino Warsaw operates under a license granted by the Polish Minister of Finance, following a competitive tender process and compliance with stringent regulatory standards. It
stands out for its atmosphere and carefully curated interior design, where modern aesthetics blend seamlessly with elegance and comfort. Clearly designated smoking and non-smoking areas, optimized acoustics, subtle lighting, refined materials, and spacious interiors create an environment friendly both to gaming and socializing. The overall concept draws inspiration from the standards of London, Singapore, and Las Vegas. One of key assets of the new casino is its location, right in the heart of the city, surrounded by renowned restaurants, clubs, and hotels. The casino is open 24/7, providing flexibility and access at any time of day or night. During their stay guests can enjoy a spacious bar offering a wide range of cocktails and premium beverages. A part of the infrastructure of WinCasino Warsaw is also parking for guests – which is a rarity in the city center locations in Warsaw.
The post WinCasino debuts in Warsaw with a new flagship venue appeared first on European Gaming Industry News.
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