Compliance Updates
Norwegian Government Introduces New Legislation to Crack Down on Unlicenced Operators
The Norwegian government has introduced new legislation to crack down on unlicenced operators and affiliates promoting them.
The new legislation unifies the country’s previous Lottery Act, Gambling Act and Totalisator Act while maintaining the market monopoly shared by Norsk Tipping and Norsk Rikstoto by “strengthening the exclusive rights model”.
The new gambling law was first proposed in June 2020, before the government notified the European Commission of the proposal in August of the same year.
Minister of culture and gender equality Abid Raja said the law would specifically crack down on operators who are not permitted to offer gambling in Norway.
“I am pleased to finally be able to present the new gambling law, which is a milestone in the government’s work to prevent gambling problems and ensure responsible gambling.
“We are tired of foreign gambling companies that do not respect Norwegian law, and that do not operate with proper accountability measures. Therefore, the new law provides the Norwegian Lotteries Authority with new tools for detecting, reacting to and sanctioning violations of the law.”
Under the new law, marketing gambling without a Norwegian licence is prohibited. The government said that this would apply not only to operators, but also to those who “pass on” customers, such as affiliates.
“Violation of the ban can result in punishment,” the government said.
Furthermore, marketing gambling to children will be a criminal offence, and there is a blanket ban on gambling with credit cards so as to promote responsible gambling habits.
Any operators are also obliged to introduce accountability measures, and any marketing to self-excluded gamblers will be a criminal offence. Marketing must also “not go beyond what is necessary to attract players to the legal gaming offers”.
Raja added: “Things are happening in the gambling field in Norway. The government has worked consciously for many years with gambling policy and this is yielding results.
“Foreign gambling companies and their payment intermediaries are withdrawing from the Norwegian market, their turnover is declining and advertising is no longer as easy to reach.”
The Netherlands Gambling Authority (KSA) has imposed a first penalty payment order on YouTube influencer LeftlanePapi for promoting illegal gambling.
The YouTube channel LeftlanePapi showed videos with live streams of online gambling from illegal providers. The illegal providers were also actively advertised, by encouraging viewers to also play there. The KSA issued a warning to the influencer. Because the content in question was not removed after the warning and new streams were made, the KSA imposed a penalty. Existing content must be removed and no new advertising may be made. If this does happen, the influencer will receive a penalty of €25,000 per violation, with a maximum of €75,000.
With its new approach, the KSA opts for a two-track policy. After establishing a violation, influencers receive a message that they must stop their activities within 48 hours and that illegal content must be removed. If the influencer does not do so, the KSA approaches the social media platform so that the harmful content is removed in any case. The influencer is given a penalty under penalty of a fine, as was also the case with Leftlanepapi. The KSA has now warned several influencers.
The post KSA Imposes Penalty Payment Order on Influencer Leftlanepapi appeared first on European Gaming Industry News.
French gambling regulator ANJ has appointed Pauline Hot as its new Director General.
A former student of the École normale supérieure and the École nationale d’administration (Hannah Arendt class), Pauline Hot has been an auditor and then a master of requests at the Council of State since 2020. There, she served as rapporteur to the 6th chamber of the litigation section and to the administration section. She has held the position of Deputy Director General of the ANJ since January 2025.
The post ANJ Appoints Pauline Hot as its Director General appeared first on European Gaming Industry News.
Ahmed Baker Chief Commercial Officer at Incentive Games
INCENTIVE GAMES SECURES MICHIGAN GAMING LICENSE
Incentive Games, a leading B2B games provider, is proud to announce that it has been awarded a Provisional Michigan gaming licence by the Michigan Gaming Control Board (MGCB), effective today. This achievement allows the company to bring its innovative suite of Real-Money Games to operators and players across the state.
The Michigan licence represents Incentive Games’ first foray into the North American regulated market. This comes shortly after the launch of Incentive Studios, the company’s dedicated Real-Money Gaming division, which is set to drive its ambitious growth in this sector. The licence underscores the company’s unwavering commitment to maintaining the highest standards of compliance, security, and operational integrity. Obtaining this licence, which requires excellence in areas such as robust security protocols and comprehensive responsible gaming measures, provides access to one of the most dynamic iGaming markets in the United States.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “Securing our Michigan licence marks an exciting new chapter for Incentive Games. It’s a testament to our unwavering commitment to meeting the highest regulatory standards and unlocks a significant opportunity for us in a critical North American growth market. This will allow Incentive Games to forge new partnerships and bring our highly engaging Real-Money Games directly to players in Michigan. We’re very grateful to the MGCB for this achievement, which is a pivotal step in our global expansion strategy as we continue to deliver world-class products and build strong partnerships in the region.”
The post INCENTIVE GAMES SECURES MICHIGAN GAMING LICENSE appeared first on Gaming and Gambling Industry in the Americas.
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