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Going for posts, Unstoppable inclusion with Rugby Africa

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4 years ago

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Fatma’s journey in rugby began with coincidence, much like many of the greats in the game, Rugby has been a quest of growing one’s confidence. Back in 2015, without any prior experience in playing rugby, Fatma had only attended rugby games as a spectator, most of which were only played by men. After a life changing suggestion for a new hobby from a friend, she made it out to the rugby field behind her office and there her story began, with the support of other female players. When she picked up the oval ball for the first time, she knew that she had found what she had been searching for.

Despite champions of Rugby in Botswana like Fatma campaigning for its broad-based promotion, Rugby and more importantly as a sport for women, has largely remained a sport which exhibits great potential for growth. Fatma exclaims that in Botswana, Rugby for women is hardly discussed. On the other hand, this has not left her, and other Unstoppables demotivated, in fact the value of their work is the single greatest force behind the grassroots development of the game. Her work has been applauded by World Rugby and Rugby Africa, amongst many other organisations and institutions seeking to promote women empowerment. Through the work of Fatma and others, future sports women will join or learn from the sport.

In her own career as a player, Fatma has seen a marked improvement in the participation of more teams in the women’s league. With the number of players increasing over the years, she anticipates that there will be more athletes from school rugby, advancing to league rugby. Further to this she believes that there will also be more women as coaches and referees in the near future- unstoppable.

As part of her outreach efforts, Fatma launched the “A Try for Change”, which is a grassroots initiative to empower girls through the sport. She and others seek to conscientize young women and girls to grow their self-confidence, as a means of unlocking their true potential in society. Rugby is used as a medium of instruction, but the goal of her work is to empower attendees to become agents of change in their respective communities- on or off the field of play. The programme is targeted at primary school leavers and includes modules on introspective exercises, recreational activities with learning objectives, mentorships, as well as preparatory programs in enterprise development.

Coming from a conservative background which does not prioritise the involvement of women in sports, Fatma has vigorously worked to change perceptions of elders and community leaders, to work with their support. She has opened way for reports and researched findings, to find their way into the hands of key decision makers. Overall, the programme has received a positive reception from participants, teachers and the Botswana Rugby Union, and plans are already afoot to run ‘A Try for Change’ again in the new year.

Based on the feedback she has received working with young girls, Fatma used the global “Try & Stop Us” campaign to address the issue of Gender Based Violence affecting women and children inher community. As an Unstoppable leader, she is breaking the silence of abuse in communities by raising awareness around civil liberties and justice. She deeply empathises with young girls who are not taught about building their confidence in school, as the priority is generally put on teaching the standard course curriculum. Sessions with Fatma and her team have become safe and supportive structures for personal development in the schools and communities they serve.

Fatma believes that instilling self-confidence in young women sets them up for life, not only for them to be leaders in the future, but more importantly now, for them to be able to tackle head on collisions with Gender Based Violence and many other scourges of society.

President of the Women’s Rugby Advisory Committee at Rugby Africa, Ms Paula Lancoemphasised that, “the WRAC and creation of its sub-committees will ultimately help increase awareness of women in rugby, attracting more tournaments and partnerships with sponsors, increasing the overall popularity of the game in the continent.”

According to Maha Zaoui, Women’s Manager Rugby Africa, “With the impact COVID-19 has placed globally, we are able to work with the sub-committees to overcome challenges the pandemic has placed on world sports and identifying untapped opportunities,”.

For Fatma, Rugby has been life changing not just for her career as a person, but more importantly it has empowered her as an individual to transform the lives of many. Her personal journey has become a reference point for others, who share in her passion and struggle for inclusion in different parts of their lives. Her outreach work has won many over and today has set the foundation for unstoppable future female leaders in Botswana and Africa at large, who have been transformed through the philosophy of the game.

Source: Rugby Africa.

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Africa

Readen Holding Corp Finalises Acquisition of Morrich Lottery Limited

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5 days ago

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April 24, 2025

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Readen Holding Corporation, a venture capital specialising in Fintech, Digital Payments and E-commerce, has announced the successful signing of the final agreement to acquire an 80% controlling stake in Morrich Lottery Limited, a fully licensed lottery operator in Nigeria. This milestone marks RHCO’s official entry into the African gaming market — one of the fastest-growing and most promising sectors globally.

With the closing of this acquisition, RHCO now holds active licenses in Nigeria for lottery, sportsbook and casino operations, unlocking access to an estimated $2.5 billion gaming market projected to grow over 9% annually through 2030. This move positions RHCO to become a major international force in regulated gaming, entertainment and fintech infrastructure.

Ridzky Berg, CEO of RHCO, said: “This is more than an acquisition — it’s a strategic launchpad into one of the most dynamic gaming markets in the world. Nigeria’s youthful population, expanding internet access, and growing appetite for digital gaming make this a prime market. With our proven fintech backbone and seasoned leadership, we’re ready to set a new standard for integrated, secure, and user-friendly gaming platforms across the region.”

The post Readen Holding Corp Finalises Acquisition of Morrich Lottery Limited appeared first on European Gaming Industry News.

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Gaming Corps Expands African Presence with KingMakers Partnership

Published

7 days ago

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April 22, 2025

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Gaming Corps signs a deal with leading African gaming platform, KingMakers.

Gaming Corps, a publicly listed game studio based in Sweden, has put pen to paper on a content distribution deal with KingMakers, a leading sports betting and gaming platform in Africa. This new strategic partnership will help cement Gaming Corps as one of Africa’s most dynamic game studios while enhancing the game offering across KingMakers’ platforms.

The deal will see Gaming Corps’ diverse online slot and casino game portfolio integrated into KingMakers’ platform. This includes popular titles like Gates of Hellfire, Wet and Wild Beavers, and Snoops’ High Rollers, each of which showcases Gaming Corps’ commitment to innovative gameplay, creative bonus features and big winning potential.

KingMakers’ customers will also enjoy Gaming Corps’ selection of industry-leading crash and instant-win games and hits from the Smash4Cash™ selection, including its flagship title, Piggy Smash.

The move will see Gaming Corps significantly enhance its position in the African market, with KingMakers marketing itself as ‘Where Africa comes to play’. KingMakers’s leading brand, BetKing, is one of Africa’s most in-demand online gaming sites, ensuring Gaming Corps reaches more players on the continent than ever.

Danielle Calafato, CCO at Gaming Corps, said: “A key part of our global expansion strategy is to work alongside the biggest and best names on each continent. KingMakers is a major player in the African market with a strong reputation among players, and this partnership provides us with major exposure there.

Our games have always been well-received by African audiences, and with KingMakers, we can continue to cement our status as a must-have game studio in the region.”

Kaan Bulakeri – Head of Gaming at KingMakers noted: “In our clear vision to be the home where Africa comes to play, we as KingMakers believe in strong business partnerships to bring the most innovative entertainment content to our customers.

Our business strategy is to create this customer value together with global partners as well as locally focused game providers to enhance our rich and diverse offering combined with best user experience.

Gaming Corps is one of the game studios that resonate with our vision and strategy, therefore with their innovative approach we eagerly continue to provide our customers with tailored and localized first-in-class entertainment.”

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INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER

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2 weeks ago

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April 14, 2025

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Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.

Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.

The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.

Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”

Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”

The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.

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