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GLMS Issues its 2021 Q1 Monitoring & Intelligence Report

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Global Lottery Monitoring System (GLMS) has published its Q1 2021 report, identifying Europe as the continent most responsible for suspicious betting alerts.

Overall, 323 alerts were recorded during the first quarter of 2021, with Europe the only continent demonstrating triple figures, accounting for 160 suspicious betting activity warnings.

Asia followed with 66, with South America close behind at 58, whilst North America, Africa and Oceania generated 14, eight and seven warnings respectively. A further 10 alerts were classified as “international”.

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Of the 160 European alerts, football was the sport with the most suspicious wagers, reporting a total of 94 warnings, whilst basketball accounted for 30. Ice hockey, esports, tennis and volleyball and handball also witnessed suspicious betting activity.

In contrast, esports saw extensive illicit betting in Asia, with 24 alerts generated for this sector – the same number of warnings generated by football across the continent, whilst basketball also reported the second-highest activity levels at 17.

The statistics demonstrate a noticeable difference from those uncovered by the International Betting Integrity Association’s (IBIA) 2020 report, largely due to the significance of tennis in the latter’s findings.

Of the 270 cases reported by the IBIA – a 48% increase on the 2019 figure – tennis accounted for 98 alerts, with 39 handled by the International Tennis Integrity Association (ITIA).

In total, football dominated the total number of alerts sent to GLMS members at 196 in Q1 2021, followed by basketball at 56, esports at 40 and ice hockey at 15, whilst volleyball and handball generated only one each.

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“As sports events globally are starting up again, as seen with March Madness in the US, we believe our lottery sports customers are going to have a great 2021,” Jennifer Welshons, Senior Vice President of Marketing of GLMS member organisation Scientific Games, said.

“We are already experiencing record weeks in Delaware in the US and in Turkey, and we are thrilled to support this with one of the most advanced sports betting platforms in the industry.

“We believe that modernization is the clear path to protecting lottery funding for the vital programs and good causes they support.”

Additionally, the organisation outlined that 188 of the 323 alerts were classified as “green alerts”, relating to factors such as team-related news, wrong starting prices, member information and situations in which a one person or entity owned a sports club and its sponsor.

A further 67 yellow alerts were reported, generated by unexplainable odds changes, tournament structure and rumours of match fixing from news outlets, betting forums and social media.

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Finally, of the 323 alerts, 13 were red alerts – warnings supported by rumours of match fixing from a named source as well as unexplainable odds changes, betfair volume and tournament structure.

“The past year has presented exceptional challenges which have had a profound impact across the industry,” Edward Peace, Managing Director of Sporting Solutions, said.

“Our response has been guided by a commitment to do the right thing for our people and partners, reflecting a set of company values that long pre-dates the COVID-19 pandemic.“

“We worked hard on event and competition integrity, both internally and with external providers, to ensure new content that filled the COVID-19 void was is in line with our high standards.”

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Gambling in the USA

Terrible’s Mobile Gaming Introduces 5-Card Draw Poker in Nevada

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Renowned for its deliberately different philosophy, JETT/Terrible’s Gaming is now revolutionizing mobile gaming with the launch of Terrible’s Mobile Gaming. Offering Nevadans fast-paced Multi-Player 5 Card Draw Poker on mobile devices statewide, this groundbreaking multiplayer app enables real-money games anytime in Nevada, complete with thrilling features like Royal Flush bonuses of up to $4,500Four-of-a- Kind payouts of up to $175, and more.

“JETT/Terrible’s Gaming and the Terrible’s brand in general have been making life more convenient for Nevadans for over 65 years. Now, we are excited to bring that same level of convenience to mobile gaming—delivering the excitement of Multi-Player 5 Card Draw Poker directly to our customers, wherever they are, and within the palm of their hand,” said Tim Herbst, President, JETT Gaming & Terrible Herbst Inc.

To celebrate the launch, Terrible’s Mobile Gaming is offering a *deposit match of up to $500 every week. Download the Terrible’s Mobile Gaming app on the App Store and Google Play Store for *details:

  • Download for iOS
  • Download for Android

In collaboration with Real Gaming, one of Nevada’s pioneering licensed iGaming operators, Terrible’s Mobile Gaming integrates state-of-the-art technology to provide an unparalleled gaming experience across the state.

“Nevada players know that both the JETT Gaming and Terrible’s Gaming brands mean convenience, and that’s exactly what we’ve delivered,” said Lawrence Vaughan, co-founder of Real Gaming. “Players are loving it!”

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Blockchain’s growing influence

ClickOut Media casts its sports betting predictions for 2025

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As the sports betting industry continues to evolve, the year 2025 is poised to usher in a wave of innovation, technology and strategic growth. Advancements in technology and data analytics are reshaping the way bettors engage with their favourite sports.

ClickOut Media, the established multi-channel marketing company whose expertise cover multiple niches including the betting sphere, takes a closer look at what the new year holds for sports betting predictions and how players, operators and regulators can prepare for the upcoming changes.

Rise of AI-powered predictions

Artificial Intelligence (AI) has already made its mark on sports betting, and in 2025, its ever-present role is set to expand. At the heart of AI’s influence lies its predictive analytics. Machine learning algorithms are becoming more sophisticated, capable of analysing vast data sets to predict outcomes with greater accuracy. Considering variables such as player performance, team dynamics, historical data and even weather conditions, these systems are providing bettors with increased real-time, data-driven insights. For operators, integrating AI into their platforms will be a game-changer, ensuring that the personalised approach guarantees users recommendations that align with their preference and risk appetite, transforming every bet into a bespoke experience.

Expansion of micro-betting

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Micro-betting, the ability to place bets on specific moments within a game, will also see its presence within the landscape grow over the next 12 months. This will be particularly true in markets such as the US where sports betting is maturing as a product. With the proliferation of 5G and faster internet speeds, real-time micro-betting is becoming increasingly seamless which aligns directly with younger bettors who favour a dynamic and engaging betting experience. AI again makes its mark within this forecasted shift, with an ever-growing number of analytics platforms using the phenomenon to provide real-time data and predictions, allowing bettors to make informed decisions as games are unfolding.

Emergence of esports

When we think of sports betting, traditional sports like football, basketball and horse racing usually dominate the conversation. However, esports is no longer a niche market, rather a mainstream betting category with its influence set to experience a continued upward trajectory in 2025. Millennials and Gen Z, the digital natives, are leading the charge in esports betting with both groups not just watching esports, but actively participating, placing bets and engaging in fantasy leagues. According to a 2023 report by the Esports Integrity Commission, more than 70% of esports bettors are under 35. As more betting options emerge, driven by technological innovations like AI, mobile apps and cryptocurrency, sportsbooks are likely to expand their esports betting options to cater for a vast tech-savvy, youthful audience.

Blockchain’s growing influence

Originally created for the financial sector and trading of digital currencies, blockchain has been growing its reach in recent years with the sports betting sphere a market of particular interest that is set to make considerable strides in 2025. Sports betting has always been surrounded by a layer of controversy and risk of corruption. Blockchain technology has the potential to revolutionise the industry by offering greater transparency, security and fairness to players. Smart contracts, which automate payouts based on match results, are expected to gain steady adoption. A greater number of betting platforms will continue to also accept cryptocurrencies, putting more trust in the hands of bettors with no sharing of personal data required like bank account numbers or credit card details. User safety will also be strengthened through the reduction of data breaches and identity thefts that are linked to standard payment channels.

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Conclusion

The sports betting industry in 2025 is set to be more dynamic, data-driven and user-centric than ever before. With innovations like AI, blockchain and micro-betting leading the charge, both operators and bettors will benefit from a more engaging and transparent ecosystem. For operators looking to stay ahead, focusing on technology, user experience and responsible gambling will be key to success. ClickOut Media, in its role as a global marketing and content company, remains committed to providing invaluable insight and coverage on the evolving and exciting developments as 2025 unfolds.

 

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Latest News

ClickOut Media casts its sports betting predictions for 2025

Published

on

clickout-media-casts-its-sports-betting-predictions-for-2025
Reading Time: 3 minutes

As the sports betting industry continues to evolve, the year 2025 is poised to usher in a wave of innovation, technology and strategic growth. Advancements in technology and data analytics are reshaping the way bettors engage with their favourite sports.

ClickOut Media, the established multi-channel marketing company whose expertise cover multiple niches including the betting sphere, takes a closer look at what the new year holds for sports betting predictions and how players, operators and regulators can prepare for the upcoming changes.

Rise of AI-powered predictions

Artificial Intelligence (AI) has already made its mark on sports betting, and in 2025, its ever-present role is set to expand. At the heart of AI’s influence lies its predictive analytics. Machine learning algorithms are becoming more sophisticated, capable of analysing vast data sets to predict outcomes with greater accuracy. Considering variables such as player performance, team dynamics, historical data and even weather conditions, these systems are providing bettors with increased real-time, data-driven insights. For operators, integrating AI into their platforms will be a game-changer, ensuring that the personalised approach guarantees users recommendations that align with their preference and risk appetite, transforming every bet into a bespoke experience.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Expansion of micro-betting

Micro-betting, the ability to place bets on specific moments within a game, will also see its presence within the landscape grow over the next 12 months. This will be particularly true in markets such as the US where sports betting is maturing as a product. With the proliferation of 5G and faster internet speeds, real-time micro-betting is becoming increasingly seamless which aligns directly with younger bettors who favour a dynamic and engaging betting experience. AI again makes its mark within this forecasted shift, with an ever-growing number of analytics platforms using the phenomenon to provide real-time data and predictions, allowing bettors to make informed decisions as games are unfolding.

Emergence of esports

When we think of sports betting, traditional sports like football, basketball and horse racing usually dominate the conversation. However, esports is no longer a niche market, rather a mainstream betting category with its influence set to experience a continued upward trajectory in 2025. Millennials and Gen Z, the digital natives, are leading the charge in esports betting with both groups not just watching esports, but actively participating, placing bets and engaging in fantasy leagues. According to a 2023 report by the Esports Integrity Commission, more than 70% of esports bettors are under 35. As more betting options emerge, driven by technological innovations like AI, mobile apps and cryptocurrency, sportsbooks are likely to expand their esports betting options to cater for a vast tech-savvy, youthful audience.

Blockchain’s growing influence

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European Gaming Congress 2024 (Warsaw, Poland)

Originally created for the financial sector and trading of digital currencies, blockchain has been growing its reach in recent years with the sports betting sphere a market of particular interest that is set to make considerable strides in 2025. Sports betting has always been surrounded by a layer of controversy and risk of corruption. Blockchain technology has the potential to revolutionise the industry by offering greater transparency, security and fairness to players. Smart contracts, which automate payouts based on match results, are expected to gain steady adoption. A greater number of betting platforms will continue to also accept cryptocurrencies, putting more trust in the hands of bettors with no sharing of personal data required like bank account numbers or credit card details. User safety will also be strengthened through the reduction of data breaches and identity thefts that are linked to standard payment channels.

Conclusion

The sports betting industry in 2025 is set to be more dynamic, data-driven and user-centric than ever before. With innovations like AI, blockchain and micro-betting leading the charge, both operators and bettors will benefit from a more engaging and transparent ecosystem. For operators looking to stay ahead, focusing on technology, user experience and responsible gambling will be key to success. ClickOut Media, in its role as a global marketing and content company, remains committed to providing invaluable insight and coverage on the evolving and exciting developments as 2025 unfolds.

 

The post ClickOut Media casts its sports betting predictions for 2025 appeared first on European Gaming Industry News.

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