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Play’n GO Bring the Thunder with Native American Title Thunder Screech

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Can you hear the thunder? That’s the sound of the latest release from leading supplier Play’n GO; the 5-reel slot Thunder Screech.

Play’n GO are notorious for their mythological slots, particularly those based around ancient Egyptian and Norse culture with past successes including titles like Viking Runecraft, Dawn of Dead and Ring of Odin.

Their attention to detail, and finding unique characters and stories from their cultural legends, have led their games to stand out even while using themes that are hugely popular within the industry; with some of their titles being the most played in the markets.

More recently, they have expanded to include others like their Arthurian slots (Rise of Merlin and The Sword and the Grail for example); and even mixing them in games like Divine Showdown.

This has continued with this latest release. Based on a legend found in several Native American cultures, the game centres around the story of the Thunderbird; a creature formed to protect humanity, a symbol of power and strength.

Play’n GO have used this narrative and theme to create some stunning visuals, placing them alongside a solid mechanic; ensuring the game gives a new type of story to players and is also a game that they will want to play again.

This is partly thanks to a dynamic feature whereby multiplier Wilds remain sticky on the grid as long as they have a multiplier attached to them, giving better wins for longer.

This is not the first Native American themed slot the supplier has put into the market. Lat year’s effort, Coywolf Cash, was a popular title with players, and this game draws from the same style of play.

While creating unique ideas and narratives is an integral part of slot building, CPO Martin Zettergren believes the game must back up the packaging:

“It’s important to give players new ideas and stories to explore while they’re playing; but, it’s also vital that the game itself is still good enough to keep them interested.

Many games may be wrapped in a nice theme and have some fun artwork, but then, there’s nothing to hold the players’ interest when it comes to gameplay.

So, while early numbers might be good, there’s a sharp decline as people play once and then move onto something else. We create games for people to enjoy over and over again.”

Thunder Screech is available to play today!

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Compliance Updates

The Saskatchewan Indian Gaming Authority (SIGA) Selects New Board Chair

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The Saskatchewan Indian Gaming Authority (SIGA) has announced Chief Tammy Cook-Searson, of the Lac La Ronge Indian Band, as its new Board Chair for SIGA’s Board of Directors.

SIGA is a non-profit First Nation gaming operator for seven land-based casinos and the online gaming platform PlayNow.com in Saskatchewan.

Chief Cook-Searson first joined SIGA’s Board of Directors in 2018 and has been a regular SIGA Board member as well as a member of SIGA’s Audit & Finance Committee.

She is serving in her 20th year as Chief of Lac La Ronge Indian Band and has a Master of Business Administration (MBA) degree and a graduate diploma in management from Athabasca University. She also holds honorary degrees from the University of Regina, the Saskatchewan Indian Institute of Technologies (SIIT) and Saskatchewan Polytechnic.

Chief Cook-Searson replaces outgoing Board Chair former Chief of Muskowekwan First Nation Reginald Bellerose, who has held the Board Chair position since February 4, 2015.

The post The Saskatchewan Indian Gaming Authority (SIGA) Selects New Board Chair appeared first on Gaming and Gambling Industry in the Americas.

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SCCG Announces Strategic Partnership with Applift

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SCCG Management has announced a strategic partnership with Applift, the world’s top performance App Store Optimization (ASO) agency. This partnership will introduce Applift’s proprietary ASO technology and advanced growth strategies to gaming companies worldwide, leveraging SCCG’s unmatched distribution capabilities and expansive gaming ecosystem of 120+ client partners.

Applift has earned a reputation as the gold standard in app growth by delivering data-driven ASO strategies powered by proprietary AI tools and the most comprehensive keyword intelligence system in the industry. Their work drives top keyword rankings, scalable user acquisition, and real business impact – increasing FTDs, improving retention, and maximizing LTV for some of the world’s most successful gaming, finance, utility, and AI apps.

Through this partnership, SCCG will activate its global network — with offices in every major gaming market across North America, LATAM, Europe, Africa, and Asia — to bring Applift’s breakthrough ASO technology to gambling companies seeking to scale user acquisition, boost visibility, and outperform the competition in app stores.

“At SCCG, we identify and scale the technologies that shape the future of gambling,” said Stephen Crystal, Founder and CEO of SCCG Management.

“Applift’s ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale — and our global presence ensures the right operators and platforms benefit from this innovation.”

“At Applift, we’ve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users — all through our unmatched ASO technology and data-driven approach. Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, we’re not just optimizing – we’re redefining how gaming brands win in the app stores. I couldn’t be more confident in what we’ll achieve,” said Bar Nakash, CEO of Applift.

The post SCCG Announces Strategic Partnership with Applift appeared first on Gaming and Gambling Industry in the Americas.

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User-Centric Redesign for Casinosfiables.ca

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Casinosfiables announced that they have redesigned their existing site – https://casinosfiables.ca/ to better address current user demands.

Although the site’s functionality aligns with modern industry standards, the redesign is a step in the right direction and could very well give a competitive edge.

The changes addressed certain functionality concerns and aligned with ever-changing user preferences and behavior.

• Seamless page transition – The overall performance of the site improved, so pages loaded faster, despite the addition of new elements.

• Integrated social media buttons – Buttons that lead to social media pages became more visible, so it is easier for readers to complete engagement incentives that granted them affiliate-exclusive rewards or promo codes.

• More valuable insights – Previously, charts and ratings were only explained in separate reviews. The new roundup charts and ratings had a dropdown feature that provided more insights or clarity behind the rating.

• Relevant search filters – Some trends or categories that targeted user intent weren’t visible in the previous version. The updated version introduced new categories that better reflected player preferences, or included roundups based on casino features (e.g., cashback, no wager promos, game providers) that weren’t at the forefront previously.

• Author pages – Readers who had similar opinions and game preferences to the site’s authors gained the ability to find other texts from those authors. Each casino expert received a dedicated page listing all of their publications.

The changes were finalized over the past few months. The team pushed these updates in batches rather than a single big update.

The post User-Centric Redesign for Casinosfiables.ca appeared first on Gaming and Gambling Industry in the Americas.

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