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Key Insights from Casino Cosmopol that Remained Open During COVID-19
In a new paper from UNLV’s International Gaming Institute (IGI), researchers compiled key insights from Sweden’s Casino Cosmopol that remained open through the end of March as counterparts in Nevada and around the world, closed. The casino, like properties around the world, eventually shut down, but during its extended time open, IGI researchers were able to glean best practices that operators around the world can learn from.
Casino Cosmopol, unlike casinos in Nevada and elsewhere, had to “adapt on the run,” and did not have months of downtime to draft a detailed strategy for reopening, IGI research assistant and Harrah College of Hospitality doctoral student Kasra Ghaharian and IGI Executive Director Bo Bernhard found.
In addition to employing extra hygiene procedures and social distancing at restaurants and table games on the casino floor, Casino Cosmopol’s CEO Per Jaldung shared in-depth details of the experiences while his business operated during the height of the pandemic. Ghaharian and Bernhard construed the insights into the following lessons learned for other hospitality industry executives.
Key insight No. 1: Share best practices
Constant best practice sharing, even with competitors and across geographic borders, is the best way to get smarter and faster.
Participating in industry video conferences, such as IGI’s Executive Development Programme, is one way to do this.
“If you’re the kind of leader who usually keeps things close to the vest, as your competitive impulses win out over information sharing — stop,” UNLV researchers write. “Now is not the time.”
Key insight No. 2: Communicate, communicate, communicate
Customers have an enormous thirst for information.
Jaldung quickly learned that even more important than the safety and cleaning procedures themselves was Casino Cosmopol’s decision to communicate those procedures at multiple levels with customers.
Visibility was also important. Customers may be comfortable with—and even prefer—highly visible cleaning and sterilisation policies, UNLV researchers write. When customers could see staff constantly making a concerted effort in repetitive cleaning of slot machine touch points, elevator buttons, and door handles, it translated to positive customer morale.
Key insight No. 3: Be flexible and agile
In a dynamic time such as this, it is important for casino operators to remember that they won’t have all of the answers at hand, researchers said.
Casino Cosmopol did not have the benefit of widely published operations guides to deal with the coronavirus, and yet they arrived at smart, flexible solutions.
“While everyone talks about the importance of ‘turning your property into a lab,’ Casino Cosmopol was able to do it, at the very time they needed to innovate most, thanks to enhanced communication and empowerment tools,” the researchers said.
Key insight No. 4: Employees want to contribute
They want a seat at the table and they know more about how customers are genuinely feeling than anyone else in the company. Management needs to leverage this and let employees know that they are a critical component to the recovery strategy.
Key insight No. 5: Technology is key, most notably as an enabler of human social intelligence
Casino Cosmopol used technology to institute a group chat, which they named “Corona Chat” among employees, enabling real-time intelligence to be shared on what was happening in the trenches. In one notable interaction, a dealer and cashier addressed a concern about the frequency of cleaning chips without ever having to involve a manager.
“Casino Cosmopol’s ‘Corona Chat’ was the best ‘game changer’ for the company, as it empowered employees across hierarchies to lead, to share, and to bond in their common interest of continuing to serve during difficult times,” researchers wrote.
Adventura Gaming
Emerging Startup Adventura Gaming to Launch New Casino Table Game, Penn & Teller Casino Monte
Adventura Gaming, a new boutique gaming company pioneering branded casino games that blend world renowned celebrities and brands with cutting-edge gameplay, is launching its casino table game, Penn & Teller Casino Monte, on March 3 at Rio Hotel & Casino. Creating an innovative table game experience with the beloved and iconic Penn & Teller, the game is poised to attract valuable new audiences to casinos as the first celebrity branded casino table game of its kind.
“We couldn’t be more proud to officially announce Adventura Gaming to the industry with the launch of our Penn & Teller Casino Monte, a groundbreaking table game that merges entertainment, innovation and the magic of one of the world’s most iconic duos,” said David Anthony, president and cofounder at Adventura Gaming. “By combining engaging gameplay with a celebrity brand that resonates with audiences outside of slot machines, we’re creating a fresh and exciting experience for players while delivering added value to casino operators,” added Cinnamon Booth, Adventura Gaming’s executive vice president and cofounder.
“Casino Monte is a brand-new table game that’s fiendishly fun,” remarked Penn Jillette, one half of the storied Penn & Teller duo. “When Adventura introduced us to this new casino table game concept, it quickly became clear—not only could we learn it and play it, but it was genuinely fun. I thought if we can learn it, anyone can, and they’ll have a great time doing it.”
As soon as they saw its engaging mechanics, Adventura Gaming was immediately captivated by its potential, and moved decisively to license and refine the game. Anthony and Booth said they’ve “loved the idea of Penn & Teller going all the way back to their three-card game shenanigans in Run DMC’s Tricky music video. So of course, we knew right away they were the only ones we wanted to partner with.”
Drawing in an audience with internationally recognized celebrity magicians Penn & Teller, and its original patented gameplay, Penn & Teller Casino Monte allows players to place a bet on ‘Penn,’ ‘&’ or ‘Teller’ and the higher the card, the better the chances to win.
The post Emerging Startup Adventura Gaming to Launch New Casino Table Game, Penn & Teller Casino Monte appeared first on Gaming and Gambling Industry in the Americas.
Offering 13 rooftop pickleball courts, the most of any Las Vegas resort, the Plaza Hotel & Casino in downtown Las Vegas will host a three-day Nike Pickleball Camp led by nationally-ranked professional pickleball player Rick Witsken, Friday, March 14 through Sunday, March 16, from 1 to 4 p.m. each day.
Open to players 18 years or older and at any skill level (beginner, intermediate, or advanced), the weekend camp gives participants the option to attend one, two, or three days of pickleball lessons and play that are designed to address specific needs, increase knowledge of the game, and help improve play in a fun and friendly environment.
The Nike Pickleball Camp will be led by Rick Witsken, a top ranked senior pro and co-founder of the National Pickleball League (NPL). Previously world-ranked on the Association of Tennis Professionals (ATP) in both singles and doubles play and currently ranked #1 on the Association of Pickleball Players (APP) Senior Pro Men’s standings, Witsken has won more than 100 senior and open pro medals and has served as director of over 50 camps. He currently hosts the “RipSken Pickleball” podcast and posts instructional videos online via the Midwest Pickleball club. He also founded the first public scholastic middle school pickleball team at Zionsville Middle School in Whitestown, Indiana.
The first day of the camp will focus on short and soft game skills, like dinks and drops. The second day highlights aggressive game skills, including drives, serves, returns, speed ups. The final day will culminate with strategy and positioning lessons.
All camp participants will receive a Nike Pickleball Camp t-shirt and prizes with their registration. They must bring their own pickleball paddle, athletic shoes, and water bottle. Upon arrival, all participants are evaluated by camp staff so that their personal instructional needs can be addressed throughout the weekend. Participants are grouped by ability first then by age per the camp director’s discretion, and adjustments are made as needed during camp.
The post Plaza Hotel & Casino hosting Nike Pickleball Camp, March 14-16 appeared first on Gaming and Gambling Industry in the Americas.
Purple chillies unlock an additional game field in an exciting first for the award-winning slot studio
Playson, the renowned digital entertainment supplier, is ready to grant sizzling rewards in its latest release 3 Chillies and Joker: Hold and Win, with the fiery title elevating bonus play with a trio of eye-catching features.
Set against the backdrop of a toasty campfire, Playson’s iconic jester marks his return accompanied by lavish chilli Bonus and Jackpot symbols and an array of classic fruit icons.
Scorching yellow, purple and green chillies take centre stage, holding the key to the title’s coveted bonus game with each offering varied features to maximise player’s chances of securing sizeable returns.
All chilli icons that land during base play are collected by their corresponding chilli sat above the reels, whilst the combination of chilli bonus symbols gathered determine the feature awarded.
In an exciting first for Playson, the Double Chillie feature represented by the purple chilli, sees an additional game field added during the Bonus Game, with all Bonus and Jackpot symbols that land immediately added to the second game field. Fortunate players who fill the 15 cells on both fields will see them score a mouth-watering double 1,000x Grand Jackpot.
The Extra Chillie feature, belonging to the yellow chilli, sees the number of respins during the Bonus Game increased to four with each new bonus symbol resetting the number of free spins. Green chillies unlock the Multi Chillie feature which sees multipliers as high as 5x added to the reels with multipliers that hit the same cell collectively gathered for an increased chance of fiery rewards.
The title’s bonus game is further boosted by a series of in-game jackpots with purple, blue and green labelled chillies reflecting mini, minor and major jackpots offering rewards up to 100x.
3 Chillies and Joker: Hold and Win reinforces Playson’s commitment to enhancing its games portfolio with more features and experiences for players to enjoy worldwide.
Tamas Kusztos, CCO at Playson, said: “We’re delighted to bring 3 Chillies and Joker: Hold and Win to market with its inspired bonus game elevating game play with the chance to unlock a dual game field and double Grand Jackpot of 1,000x.
“Stunning graphics and audio blend perfectly with the return of our iconic joker and we are confident our classic approach with meticulously designed features will lead to thrilling gameplay for players.”
The post Playson cranks up the heat in 3 Chillies and Joker: Hold and Win appeared first on European Gaming Industry News.
Emerging Startup Adventura Gaming to Launch New Casino Table Game, Penn & Teller Casino Monte
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