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Industry News

Flutter Calls for Startups to Help Tackle Societal Challenges and Safer Gambling Innovations from Around the World

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Flutter Entertainment is calling upon startups in its partnership programme Alpha Hub to help find solutions that provide responsible gambling and community support.

Alpha Hub is a global virtual community of startups, academics, investors and corporate partners with technologies and ideas that can positively enhance the betting and gaming industry.

Flutter has two programmes – Flutter Tech4Good Award and Flutter & RGC: Play Well Challenge – which support the company’s overall Positive Impact Plan of achieving global sustainability targets in responsible gambling and wider goals by 2030.

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The Tech4Good Award brings to light how technology can help to address social issues, particularly those that meet the needs of disadvantaged groups, have a clear plan to scale and ability to measure the impact of their solution.

In partnership with the Responsible Gambling Council, based in Canada, the Play Well Challenge aims to use insights from systems, technologies and research to create a safer gambling environment for players.

Flutter Entertainment’s Positive Impact Plan global sustainability goals include:

  • Having a positive impact on communities and improving the lives of 10 million people by the end of 2030 through sport, play and colleagues’ skills.
  • Helping customers to Play Well by having 75% of active online customers using responsible gambling tools by 2030 and over 50% by 2026.

“The Flutter Tech4Good Award and Play Well Challenge align our expertise in technology with the ambitious targets set out within our Positive Impact Plan. As part of this, we want to utilise our global scale and in-house talent to support the innovative startups that are developing technology that enhances consumer protection and drives positive change in the communities in which we operate,” Conor Lynch, Chief Information Officer at Flutter Entertainment, said.

“RGC is proud to collaborate with Flutter on this important programme to minimise harms related to gambling. The Flutter & RGC Play Well Challenge has the ability to drive real change in responsible gambling, globally, and ultimately create a safer gambling experience for millions of people,” Shelley White, CEO of RGC, said.

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Gambling and Games policy

Google Updates its Gambling and Games Policy for the US

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Google will update its Gambling and Games policy for the US on July 15, 2024. The update will allow ads for lottery couriers in specific states, here are the areas:

Arizona, Arkansas, Colorado, District of Columbia, Idaho, Illinois, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Minnesota, Missouri, Montana, Nebraska, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Vermont, West Virginia, and Wyoming.

Advertisers must be licensed in at least one state that requires a license if they target states that do not require one. Certification is mandatory for advertisers. The policy page will reflect these changes when they take effect.

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Industry News

Bragg Gaming Group to Attend the 2024 iGB Live in Amsterdam

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Bragg Gaming Group, a global iGaming technology and content provider, is set to showcase its top tier content and technology solutions at iGB Live 2024, taking place from July 16-19 in Amsterdam.

Powering leading iGaming brands in The Netherlands, the Czech Republic, and Croatia, Bragg is a leading PAM provider in The Netherlands with approximately 30% market share. The company offers modern and adaptable tech stack designed to meet complex regulatory requirements and enable the rapid deployment of custom, localised PAM solutions.

iGB Live is an exhibition and conference covering iGaming, including player acquisition, dedicated payments, sports betting, compliance, affiliation and binary/financial events. The IGB Live 2024 will unite operators, affiliate programmes and partners worldwide.

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The post Bragg Gaming Group to Attend the 2024 iGB Live in Amsterdam appeared first on European Gaming Industry News.

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Cardless Gaming

Ocean Casino Resort Launches Cardless Gaming Feature

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Guests at Ocean Casino Resort, a premier luxury casino destination known for state-of-the-art gaming, now have an easier and more convenient way to play. The resort launched Cardless Gaming, an all-new, fully integrated mobile experience, available via the Ocean Casino Resort Mobile App. Debuting as a first for New Jersey, this feature is designed to put the entire resort’s experience at guests’ fingertips as a one-stop-shop.

“The Ocean Casino Resort Mobile App takes our gaming experience to a new convenient level for avid gamers and fun-goers by providing a cardless option directly to the palm of their hands. By continuously adapting to evolving player preferences and utilizing advancing technology, Ocean solidifies its reputation as the premier gaming experience on the East Coast,” John Forelli, SVP and Chief Information Officer for Ocean Casino Resort, said.

The elevated player experience begins by logging into the Ocean Casino Resort Mobile App. Under “Account,” guests can scroll down to the “Cardless Gaming” section to select play slots or play table games. For table games, the final step is to simply present the QR Code to the dealer or Pit Boss. For slots, players have to select “Cardless Login” on the machine’s display and scan a QR Code to connect and card-in. Physical cards will continue to be accepted for those who prefer it, and in the near future players will also have a Cashless option to utilize. Ocean Casino Resort’s mobile app can be downloaded via the Apple App Store or Google Play Store.

Ocean presents an unparalleled gaming experience, complete with three high-limit slot (The Cove) and table games venues (The Loft and High Limit Table Games), two guest lounges for Ocean Rewards cardmembers, as well as pathways and wayfinders throughout the casino floor for guests to easily navigate between games. Ocean’s high-energy casino features exclusive ocean views, 1750 of the most exciting slot machines and 125 action-packed table games across 135,000 square feet of gaming space.

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