Industry News
Casino experts reveal clever ways to read a ‘poker face’
From how to spot a fake smile to uncovering anger, here’s what’s hiding beneath the bluff
If you’ve ever struggled to work out what your opponent is thinking, chances are they’ve mastered the art of the poker face.
Described as an “an inscrutable face that reveals no hint of a person’s thoughts or feelings” alongside poker players, politicians, celebrities, and industry leaders are known to put on their best poker face when in high pressured situations.
To help you decipher what’s going on beneath the surface, poker experts at Jeffbet have shared some expert tips on how to read a poker face – both on and off the table.
A spokesperson from Jeffbet said:“In a game of poker, it’s common for a player to deliberately hide their facial expressions, howevever, there is one way to read a poker face that many people aren’t aware of. The key is to look out for microexpressions, which arise subconsciously and cannot be deliberately evoked or suppressed. Microexpressions can be quite difficult to detect, as they last for just 0.5 seconds, however with some practice, you can learn how to spot them.”
How to read a poker face
There are seven microexpressions to spot, however, unlike regular facial expressions which last up to four seconds, these quick-fire facial movements will last just half a second, so it’s important to focus -as they won’t be obvious.
From how to spot a fake smile to uncovering contempt, we’ve rounded up the things you need to look out for when trying to figure out a bluff.
Surprise – If someone is surprised, their eyebrows are likely to be raised and curved, and you may notice horizontal wrinkles across the forehead. Without staring, notice if their eyelids are open, with the white of the eye showing above and below the pupil. Their jaw may slightly open, too, but there will be no tension or stretching of the mouth.
Fear – When a person is trying to hide fear or anxiety, their eyebrows will be raised and drawn together, usually in a straight line. They many also show wrinkles in the centre of the forehead just between the eyebrows – but not across. Their eyes may have the upper white showing, but not the lower white.
Disgust – Hiding disgust is difficult, however there are some subconscious facial movements to look out for. The eyes may be narrow, and the nose may be slightly wrinkled. Look out for a quick flash of the upper teeth, too.
Anger – Look at the person’s eyebrows, and notice if they are lowered and drawn together, with vertical lines between them. Their lips may also become tense, with corners down, or in a square shape. Another good way to know for sure, is if their nostrils dilate.
Happiness – Happiness is the most difficult emotion to fake, and it’s easy to spot a fake smile if you know the trick. Notice if they have crow’s feet near the outside of the eyes, if they don’t, and their lips are open in a smile, chances are they aren’t conveying genuine happiness.
Sadness – Sad microexpressions are not very large or noticeable and can be difficult to detect. However, they usually last slightly longer than the other microexpressions. However, look to see if the inner corners of the eyebrows are drawn in and then up, and the corners of the lips are drawn down. The lower lip may also very slightly pout out.
Contempt – if you think someone dislikes you, or disagrees with your opinion, there is one thing to look out for. If one side of their mouth slightly raises, chances are you’re right. This is the only asymmetrical microexpression and it’s one of the easiest to spot.
AskGamblers hits a new milestone by surpassing 700,000 registered members on the website. Since 2006, AskGamblers provides accurate and reliable information on online casinos, sportsbooks, bonuses and more, with the motto Get the Truth. Then Play.
The website has grown, but not only in numbers. In 2024, AskGamblers introduced a comprehensive sports betting section where users can access sportsbook reviews, live scores, odds calculators and find exclusive deals.
Additionally, AskGamblers hosts the annual AskGamblers Awards, a prestigious event where players can nominate and vote for their favourites in four categories: Best Casino, Best New Casino, Best New Slot and Best Sportsbook, but six additional industry awards are handed out during the gala ceremony.
Dijana Radunović, General Manager at AskGamblers, said: “Reaching the milestone of 700,000 registered players is remarkable. It’s great to see new players coming in daily, but the fact that they remain active is what’s truly special!”
The post AskGamblers Surpasses 700,000 Registered Members appeared first on European Gaming Industry News.
Irina Rusimova, Amusnet’s Chief Commercial Officer, gave a video interview at ICE Barcelona 2025, the premier iGaming event, sharing insights on the company’s business priorities and future strategic vision. The event provided an ideal platform for Amusnet to showcase its latest innovations and set the tone for the year ahead. With a strong presence across the Online Casino, Live Casino, and Land-Based verticals, the company reaffirmed its position as a leading all-casino solutions provider.
“In 2025, our strategic focus remains on expanding in key markets across Europe and Latin America. Our teams in Greece, Spain, the Netherlands, Croatia, Malta, Belgium, Italy, Romania, Georgia, Serbia, and LATAM will continue working closely with partners to deliver tailored content that meets regional player preferences,” said Irina Rusimova.
“We started the year strong with our successful launch in Brazil, certifying over 160 games and becoming one of the first providers in the newly regulated market. We aim to deepen our market position by offering localized content and collaborating with local operators.
“We will continue reinforcing our relationships with international partners to ensure Amusnet’s games reach diverse audiences worldwide.”
As part of its strategic expansion into LATAM, Amusnet participates as a Headline Platinum Sponsor at SBC Rio from February 25 to 27 at stand B680. The company will showcase popular slots such as 20 Golden Coins, Candy Palace, Cocktail Rush, and Hot Deco, along with new titles like Stoichkov #8, Cavemen & Dinosaurs, and Dancing Dead. It will also unveil new jackpot systems and promotional tools designed to boost player engagement. Attendees can explore Type S, Amusnet’s first-ever slot cabinet series, crafted to meet the highest standards of the global land-based casino industry, and discover Crazy Red, a highly anticipated cascade slot featuring the “tumbling reels” mechanic, vibrant characters and exciting features.
The post Amusnet CCO Irina Rusimova Unveils 2025 Business Strategy and Vision appeared first on European Gaming Industry News.
BetBlocker has launched the Italian version of its app.
“Italian is the fifth language that we’ve launched support for in the first two months of 2025. Unlike commercial blocking softwares, who focus their attentions on markets that are viewed as commercially viable, BetBlocker is determined to remove the language barrier for as many users as possible,” the Company said.
“Gambling addiction is no different in Zambia, Brazil or Serbia than it is in the UK, US or the Netherlands. It is critical that we remove unnecessary friction to our free, anonymous support for as many people as possible.
“BetBlocker would like to extend our heartfelt thanks to Francesco Casartelli, who volunteered to provide the translation services that have facilitated this launch. Francesco’s work will allow us to support thousands more Italian speakers, and directly touch and improve the lives of a huge number of people and families.”
The post BetBlocker Launches Italian Version of its App appeared first on European Gaming Industry News.
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