Industry News
Successful First Year for ITL’s Hygienic Cash Automation
CashGenic, the hygienic cash automation from ITL, was first launched in May 2020 during the height of the covid-19 pandemic to enable customers to pay with cash both safely and hygienically. Since it was first launched, ITL has secured a number of distribution suppliers in the UK and throughout Europe, who collectively have installed several hundred units in numerous countries including the UK, Germany, Spain, Belgium and Austria.
Commented on this achievement, Thorsten Labusch, VP of Sales & Business Development, said: “We are delighted with the success of CashGenic which was introduced during the height of the COVID pandemic as a solution for those customers wanting to pay by cash safely during a time when coins and banknotes were being incorrectly portrayed as high risk in terms of transmission. Although this was proven inaccurate, the COVID crisis highlighted the need for businesses to continue to accept cash while maintaining social distancing. The technology has been developed by us and the complete system solution is supplied and installed direct from our approved partners using their own hardware.”
“Our partners have developed a full solution that includes our intelligent banknote recycler and advanced coin recycler. CashGenic is an affordable solution with easy installation and no software integration involved. A compact, all-in-one counter-top device it ensures easy customer access, with pay-in and pay-out managed by staff via a mobile tablet device. One year on, and we have over 9 strategic partners spread throughout Europe who together have now installed over 400 units, across 22 different countries and this continues to grow.”
CashGenic can be used in various settings within the retail sector to automate the counting and handling of cash, therefore saving time and generating greater efficiencies for businesses, as well as helping organisations eliminate shrinkage and accounting errors.
Thorsten continued: “Our partners have installed the system at various retail venues including butchers’ shops, toy shops and fish and chip shops, amongst others. One of our partners, Perfect Money, provider of innovative payment solutions based in south Germany are proudly building the machines (renamed Vicky) in Germany. This high-performance, smart cash dispenser has space-saving dimensions so fits onto any counter and Perfect Money customers have reported that several businesses have seen an uplift in cash takings of around 10%.”
Andy Bullock, Senior Business Development Manager of ITL, commented: “CC Dynamic, our first CashGenic UK supplier, have been rolling out the system (branded as £XCHEKKA) with Maggi Electronics completing the installs.”
Commenting on a successful installation at the Café Royal in Scotland, owner and National Federation of Fish Friers (NFFF) member John Pagani said: “Overall, it’s been a tremendous success. The £XCHEKKA system is affordable, so much so, we ordered two, one for our indoor café and the other for our take-away. Staff love it, they no longer have to count change and can concentrate on serving the customer to provide excellent customer service rather than worrying about change and having to wash their hands after touching the money and sanitising again.”
Industry News
New KSA Campaign: Get Your Life Back on Track, Take a Gambling Break
The Dutch Gaming Authority (KSA) launched a new awareness campaign to draw attention to the gambling stop. With the campaign “Pick up your life again, take a gambling stop,” KSA is aiming to increase attention to the risks of gambling and make the Cruks register more well-known.
Insights
The campaign is a follow-up to the pilot campaign from 2023. This pilot yielded many valuable insights, for example that more people are attracted to the word gambling stop. This name is therefore used in the new campaign.
Positive effect
The campaign focuses primarily on young adults who (possibly) no longer have their gambling under control. That is one of the reasons why the campaign is largely running via social media instead of traditional (mass) media. The focus is on the positive effect that a gambling stop has on the life of a person with gambling problems. The powerful moments of young people who pick up their lives again can be seen in online videos, social ads and social posts (Google, YouTube, Meta and Snapchat).
The post New KSA Campaign: Get Your Life Back on Track, Take a Gambling Break appeared first on European Gaming Industry News.
Industry News
EGBA: Record Participation As European Safer Gambling Week Expands to 26 Countries
The European Gaming and Betting Association (EGBA) announced record-breaking results from its fourth annual European Safer Gambling Week, held 18-24 November. The initiative – which included a social media campaign and events programme – demonstrated the broader European sector’s strengthening commitment to safer gambling through new levels of participation and expanded geographic reach.
The campaign saw record engagement with 195 partners actively participating – a 20% increase from 2023. Eight national gambling authorities participated, more than double the previous year, by either joining the social media campaign or speaking at the various events.
The campaign’s reach also expanded significantly to 26 countries – a 30% increase from 2023 – with partners in Croatia, Serbia, Slovakia and Ukraine joining for the first time, reflecting the growing pan-European dimension of the campaign. This was helped by social media graphics being made available in the local languages of 27 countries.
The social media campaign reached 3.1 million users across Facebook, Instagram, LinkedIn and X platforms, generating 1169 social media posts – a 67% increase from the previous year.
A cornerstone of this year’s campaign was its comprehensive events programme, featuring 20 specialised events – an 11% increase from 2023. The events attracted record participation with 4500 registrations and 3000 attendees. Key discussions explored trends in AI, problem gambling prevalence reporting and innovations in safer gambling tools and messaging. The events featured 105 speakers, including senior representatives from gambling authorities in Belgium, Denmark, France and the UK.
The initiative builds on EGBA members’ year-round commitment to safer gambling, which in 2023 resulted in 67 million safety messages sent to their European customers. This dedicated week amplifies these ongoing efforts while encouraging greater collaboration between operators, regulators and harm prevention organisations.
“The success of this year’s edition reflects the sector’s deepening commitment to player protection. The significant increase in participation, especially from health organisations and regulatory authorities, demonstrates the common purpose and growing unity in our approach to safer gambling. Through this collaboration, we’ve reached a record number of Europeans with crucial safety messages during the campaign. Together, we’re making gambling safer and we already look forward to building on this success in next year’s edition,” said Maarten Haijer, Secretary General of EGBA.
The post EGBA: Record Participation As European Safer Gambling Week Expands to 26 Countries appeared first on European Gaming Industry News.
Industry News
CT Gaming to Participate in ICE Barcelona 2025
CT Gaming is going to participate in ICE Barcelona 2025, which will take place from 20 to 22 Jan 2025.
“It is always a pleasure to kick off the year at ICE. This year is particularly special as we explore a new location, which we anticipate will bring fresh connections and exciting opportunities,” said Biser Bozhanov, Director of Business Development and Strategies at CT Gaming.
Positioned at stand #3C56, CT Gaming will present an impressive lineup of its signature products alongside exciting new additions, including the multigame Diamond King 4.
“We are eager to showcase our latest offerings and engage with clients, colleagues, and industry professionals to gather their valuable feedback. This year’s selection is a strong testament to CT Gaming’s enduring legacy and commitment to excellence,” added Bozhanov.
Among the products displayed at stand #3C56 will be the slot cabinet NEXT, known for its ultimate comfort and functionality. This cabinet comes with 27″ or 32″ high-definition screens, an optional premium stand, a USB phone charger, a bill validator with a stacker and an enlarged CMS panel for seamless operation. Other representatives from the slot cabinet family are EZ Modulo 32/32/32 and EZ Tower. Both of these cabinets combine sleek designs with advanced technology set to deliver an unparalleled gaming experience.
Alongside the slot cabinets, the company will showcase its staple multigame titles, such as Diamond King 3, Mermaid’s Quest, Tower Link and the newest addition to the multigame portfolio – Diamond King 4. With 40 exciting games, 20 of which are linked to a progressive jackpot, the multigame takes player engagement to new heights. Unlike previous versions, players can now win any of the three jackpot levels directly from the base game, while the cascading white and pink diamonds promise thrilling rewards at every turn. Designed with the next generation of players in mind, Diamond King 4 features enhanced graphics, modern themes and an immersive experience that’s perfectly in sync with today’s gaming landscape. The newly conceptualized linked progressive jackpot, Diamond Tree Deluxe, presents an elevated reward experience with its upgraded features.
Last but not least, CT Gaming will unveil the latest updates to its Casino Management System – Rhino, designed to enhance operator functionality and player engagement.
The post CT Gaming to Participate in ICE Barcelona 2025 appeared first on European Gaming Industry News.
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