Canada
ZITRO UNVEILED ITS LATEST INNOVATIONS AT G2E LAS VEGAS 2022
Zitro showcased its latest innovations at this year’s Global Gaming Expo, including a diverse range of game titles featured on each of the four cabinets of the GLARE product lineup. From the company’s reliable service and technology to its compelling suite of slot games, and through its iGaming content, Zitro has shown why Winning is not about luck!
“Our entire team was thrilled to exhibit our new products designed to maximize revenue for casino operators” said Derik Mooberry, CEO of Zitro USA. “For Zitro, with significant business internationally and with our recent expansion into the U.S. gaming market, the show was the perfect occasion to showcase our latest offerings to many customers from around the world”.
The company’s commitment and ongoing product development was evidenced with the launch of a diverse product offering, aimed at enhancing player engagement across casino floors. Attendees were able to see new slot titles presented on the GLARE form factors: Altius Glare, Illusion Glare, Allure Glare and Fusion Glare; four separate and unique cabinets with exclusive features that guarantee players an immersive experience.
Among the new game titles on display was Mighty Hammer, a 5-level multi-game featured on Allure Glare, with 4 different game themes and 3 unique Bonus links. Boost your bet and activate the Bonus Link “Thunder” and discover the power of the Hammer for more frequent and larger prizes. Also, on display was Mega King, available for both the Allure and Fusion Glare cabinets. With this slot title, the more you bet, the bigger the jackpot you get. Mega King also includes an amazing “ENERGY BOOST” feature, which allows players access to the Bonus Jackpot.
Also released was Seven Chests, a 4-level multi-game progressive with 4 fantasy-inspired characters, and a brand-new Seven Chests feature. Zitro’s latest release, immerses players in an amazing adventure, chasing the golden chests to trigger the Giant Jackpot Wheel which guarantees players a sure prize!
Titles also featured at G2E were Fú Shòu Qí Tian, a 4-level multi-game inspired in oriental mythology and designed exclusively for the Altius Glare cabinet, as well as Wheel of Legends, which has grown to become a player-favorite due to its powerful combination of 4k graphics, proven-performance, and game mechanics.
Colossus Fire, also debuted on the Illusion Glare cabinet. This 4-level progressive multi-game includes 4 game titles, as well as up to 3 unique bonus links where it is easier than ever to win the MEGA jackpot while increasing prizes on each spin.
Another highlight included the company’s proven performance titles in the U.S. market, the 88 Link family of games: 88 Link – Lucky Charms and 88 Link – Wild Duels. These Asian-themed titles are displayed on the Allure Glare cabinet, now joined by 88 Link Multiplier, which features an exciting multiplier that boosts all prizes during the bonus round.
And finally, Zitro presented at G2E its latest products and innovations for the online market through its Zitro Digital division. The company showcased its proven performance games from the land-based market to the iGaming world, with popular titles such as Link King, Link Me, and the new 88 Link multi-game.
In the words of Zitro’s founder, Johnny Viveiros Ortiz: “We are very proud to have presented the depth and diversity of our gaming products, as well as demonstrating Zitro’s ability to place a broad cabinet offering for brick-and-mortar casinos. G2E not only gives us the opportunity to catch up with colleagues and partners, but also allows visitors to get a glimpse of the latest edition of our product portfolio, and what will be available to them. As for the brand, during the show we launched our new campaign “Winning is not about luck!” to let attendees know that behind the success that the company has achieved over the years there is also the commitment of a professional team of experts who innovate through state-of-the-art technology. Zitro’s expertise, reliability, and first-class service we offer our customers are second to none. I want to thank the entire Zitro team for the tremendous work that went into putting on this spectacular product showcase, and of course attendees for visiting our booth.”
Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario
Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.
This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.
PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.
With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.
Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”
Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
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