iGaming Industry
Exclusive Interview with Michal Shinitzky, Managing Director at Pangea Localization Services
Our colleague, Szaló Réka talked to Michal Shinitzky. With extensive marketing knowledge in her field, Michal brought her experience and professionalism to Pangea as managing director. Pangea, established in 2015, is a translation, localization and content service targeting online gaming, trading and cryptocurrency companies.With expertise in translation, localization and content, Michal has had over 15 years’ experience in various senior positions at some of the world’s largest online gaming companies.
Thank you very much for being available for this interview. First I would like to ask you to shortly introduce yourself.
Shinitzky: Thank you for taking the time to interview me! I’m Michal, the Managing Director of Pangea Localization Services. I’m based in Cyprus but I’m originally from Israel. After years of working in the online gaming industry in various senior positions, I took matters into my own hands by launching Pangea in 2015. It’s been a fun ride ever since.
Pangea Localization Services is a translation, localization and content service provider offering a complete package of translation services in a wide range of languages, but it is also specialized in gaming-related content. Will you please tell us more about your company and why did you choose gaming?
Shinitzky: Well, I’ve had over 15 years’ experience working at some of the world’s largest gaming companies like 888 and PokerStars. Not only am I considerably knowledgeable about this industry but it’s where I’m most familiar and comfortable. It’s one of the industries we target because I know what works, and what businesses in that field need in terms of content.
The company has been recently awarded with the “Rising Star Award” and the “Great User Experience Award”. We congratulate you for this great appreciation and achievement! What do these awards mean to you and your colleagues and will they affect the future of the company?
Shinitzky: Thank you! We were very proud to have received these rewards by FinancesOnline. It feels great to have our services recognized and honored like that. I think it has encouraged and motivated us to work even harder. We’re now aiming to win even more by different reviewers – it’s sort of becoming an addiction (laughs). As our first official awards, they will definitely go down in Pangea’s history books.
Let us turn back now to the presentation of the company. Please tell us more about the services you offer and which are the languages that you can provide services in?
Shinitzky: Pangea offers translation and localization services in over 40 languages including French, Russian, Arabic and Chinese. We also provide copywriting services like article writing, blog posts, marketing material or web content. SEO services are also a major part of our business and blog management is, too. Other than content, we also provide localized graphic design.
What can you tell us about the projects you have worked on so far, and the difficulties and successes you have experienced?
Shinitzky: One of our greatest and most unique qualities is being able to deliver projects quickly and in short notice – this is very rare in the translation industry and we’re one of the very few who do it. This may be a challenge for us at times but we always make the client happy in the end. One of our major strengths is our project managers who are extremely dedicated to their clients. We also have a strong team of translators who use the most modern and helpful technology. Our unique translation process works like a waterfall – we translate, proofread and deliver it all as fast as possible whilst maintaining quality.
Accuracy and professionalism are key values regarding translations and content writing. How can these be achieved? What are the most important factors and values that Pangea Localization Services considers important?
Shinitzky: Quality and accuracy are the core essence of our brand. We ensure these values by hiring only qualified, professional and native linguists. Our translators and writers are also experts in their fields – they’ve got an extensive background in iGaming, trading or ICOs. This way, we provide an end-result that’s accurate, makes sense and uses the right terminology for the specific industry and market. Every translation performed at Pangea also gets proofread and reviewed by a second linguist. Products get QA treatment upon request to make sure that the content is of 100% quality with zero errors.
What is your opinion about the language gambling industry uses? Are there major problems, mistakes, which should not be used anymore?
Shinitzky: Our linguists know the ins and outs of the gaming industry. They know how to communicate this field in any language. Our translators and writers make sure not to confuse certain words with other meanings. For example “push” in poker has a totally different meaning to its literal term. We know when to translate a word or phrase or when to keep the original term in English. There are many who would rush to translate a word when, really, the lingo or term should remain in its original language. At Pangea, we keep our translations authentic. We want the result to sound natural.
What upcoming events is the company focusing on nowadays and how prepared is the company for these events?
Shinitzky: Our next venture is attending the ICE Totally Gaming expo in London. This is where our main target clients will be so we’re looking forward to being there and meeting many potentials. We’ll also be attending the London Affiliate Conference where more iGaming operators will be present. We’re always ready for these events. Our team always has a booth and company brochures and leaflets to give out.
Please, tell us more about the future plans of Pangea Localization Services.
Shinitzky: Just like we help clients go global, I want Pangea to go global. Our ultimate goal is to continue growing as the leading translation and content service for the iGaming, online trading and ICO industry. We want to open more companies around the world and build a client-base globally.
Who is your favorite actor or actress?
Shinitzky: Meryl Streep
Where would you travel the most in Central Europe?
Shinitzky: Germany
What does success mean to you?
Shinitzky: Success for me is when our reputation is known around the world. I’ll know that I’m truly successful when people start recommending Pangea for translation above all others. I want Pangea to be the first translation service that comes to mind.
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Source: EEGaming.
Bradley Khoury
eCOGRA Approved to Operate in Arizona, Indiana and Panama
eCOGRA, a leading international authority in Testing, Inspection and Certification services for the iGaming industry, has secured new regulatory approvals across three key jurisdictions: Arizona, Indiana and Panama. With these developments, eCOGRA strengthens its position in the U.S. and Latin American markets, offering excellence in compliance through their Quality, Speed, and Service promise.
This strategic expansion allows eCOGRA to conduct independent compliance audits and certification services in each region, addressing the growing demand for rigorous regulatory oversight in the fast-evolving global iGaming industry.
Securing approval in Arizona, where eCOGRA has now been licensed as an Event Wagering Ancillary Supplier, enables the International Testing Laboratory (ITL) to audit event wagering licensees in line with Arizona’s expanding regulatory landscape. Indiana, which introduced online sports betting in September 2019, has authorised eCOGRA to perform regulatory compliance audits, providing licensed operators with crucial assurance in meeting the state’s high standards.
In Panama, the Board of Gaming Control officially recognised eCOGRA as an Authorised Entity for Compliance Certification, specifically for slot machines and gaming software. This endorsement reinforces eCOGRA’s role as a trusted partner for operators seeking to meet stringent regulatory requirements in Latin America’s emerging iGaming sector.
“Our recent approvals in Indiana, Arizona, and Panama underline our dedication to continually expand our offering, to support our growing portfolio of clients with their global growth plans. We are committed to ensuring that we bring the same quality, speed and service that marks us out to both our clients and regulators in these dynamic markets,” said Will Shuckburgh, Group CEO of eCOGRA.
Bradley Khoury, Chief Technology Officer at eCOGRA, said: “Securing licensure as an Event Wagering Ancillary Supplier in Arizona and an Authorised Entity in Panama underscores our dedication to supporting responsible and sustainable iGaming operations. We are committed to driving trust and accountability within the industry by providing compliance solutions that uphold the highest standards.”
BetConstruct
BetConstruct to Showcase Latest Innovations at G2E Las Vegas 2024
BetConstruct, a global leader in the iGaming industry, is going to showcase its cutting-edge solutions at the highly anticipated Global Gaming Expo (G2E), taking place from October 7-10.
As the premier event for the global gaming industry, G2E serves as a hub for innovation, driving growth by bringing together industry professionals from around the world to foster business opportunities.
Taking place at The Venetian Expo in Las Vegas, this all-in-one event features both an education program from October 7-10 and an expansive expo hall running from October 8-10.
BetConstruct’s stand is 5230, where the team will showcase an exciting range of products, including the newly launched the Last Battle, a novel loyalty system that is the byproduct of BetConstruct’s commitment to innovation. The company will also demonstrate its comprehensive Sportsbook and Casino Suite, along with DECA, its next-level decentralised casino platform, and Umbrella, an AI-powered risk management solution. These offerings are designed to meet the needs of a diverse range of operators, ensuring seamless and engaging experiences for players across the regulated market.
Amusnet
Amusnet Sets the Stage for Global Gaming Excellence at G2E Las Vegas
Amusnet has announced its participation in the 23rd edition of G2E Las Vegas (Global Gaming Expo) at The Venetian Expo from October 7-10. As one of the largest expos globally, G2E provides a platform for the company to showcase products across its Online Casino, Live Casino, and Land-based verticals, positioning Amusnet as a prominent all-casino provider in the competitive iGaming industry.
“We are excited to attend G2E Las Vegas 2024 to present our latest online casino portfolio and Type S slot cabinets: our first-ever product series for Land-based casinos, designed to offer a competitive edge by combining Amusnet’s top-notch game portfolio with an immersive player experience. Our focus is on delivering solutions that maximize performance and cater to the evolving needs for both online and land-based casinos,” said Borislav Marinov, Head of Business Development, Land-based, at Amusnet.
Alongside its technical excellence, the premium Type S series showcases the company’s award-winning titles, including 20 Golden Coins, Extra Crown, Fruits & Gold, and Cocktail Rush. It also features Amusnet’s popular four-level bonus game, Jackpot Cards, along with other exciting features like Free Spins, Buy Bonus, Pick Me Bonus, and Symbol Upgrade.
Amusnet will host an activation featuring its premium slot cabinets at the upcoming expo, offering attendees the opportunity to experience the thrill of Type S in real time and win exciting gifts.
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