iGaming Industry
iGaming Cloud chooses MuchBetter as new payment option to reduce fraud and increase revenues
Payment option now accepted by selected iGaming Cloud brands
MuchBetter, the iGaming payments company, today announced a new partnership with iGaming Cloud (iGC), part of the Gaming Innovation Group and Payments Specialist Devcode. By choosing to offer MuchBetter as a preferred payment option across selected online sports betting, casino and skills game platforms, iGC expects to enhance fraud protection and increase commercial revenues – as well as being an early adopter of a new disruptive force in iGaming payments.
Available on Android and iOS now, MuchBetter allows users to make online, offline and contactless payments via their smartphone, pre-paid card or even wearable device. Funds can be transferred and received in real-time and the service was developed to meet the specific needs of modern gaming operators. MuchBetter’s unique commercial model eliminates individual transfer fees. Instead, fees are aligned to the individual net deposit value of the player. This was a vital factor in iGC’s decision to offer MuchBetter as a preferred payment option, as was its approach to fraud reduction. MuchBetter naturally eliminates many known fraud patterns, through a combination of the application’s design, device authentication (including biometric authentication) and dynamic session tokens. MuchBetter also authenticates account holders, beyond financial/payment information, and makes such additional data available to operators. This means that gaming operators have end-to-end control of their payment flow, and better understand the quality and history of the accounts they transact with. This increases trust and reduces fraud rates.
The MuchBetter payment service is technically delivered through Devcode’s PaymentIQ platform and will be rolled out by iGC brands in selected countries immediately. Devcode’s decision to make Muchbetter part of their PaymentIQ suite of payments has been instrumental in the fast delivery of the new payments service to iGC. In the future, MuchBetter may be adopted by other brands operated by the Gaming Innovation Group.
“Altruistic is not a word you hear often in the gaming industry, but we hope to offer a service that changes iGaming payments for the better and forever,” said MuchBetter co-founder, Jens Bader. “Valued partnerships with leading gaming organisations like iGaming Cloud and Devcode will be vital in making this happen, and we’re confident that our solution directly addresses many of the biggest pain points in the market. Fraud is a perennial issue in gaming and iGaming operators will always seek new ways of increasing commercial revenues. We help with both, by flipping the traditional model of transfer fees on its head and by knowing our account holders better. Unlike cards which are linked back to accounts, electronic payment intermediaries have always been something of a blackhole of user information, thus ripe for abuse from fraudsters and cybercriminals. Not MuchBetter. We paint a more complete picture of every account holder, so that gaming operators know exactly who they’re paying out to – so that they only pay out to the accounts they trust.”
“First and foremost, we chose to partner with MuchBetter because we believe in the people behind the business,” said Ian Bradbury Head of payments at iGaming Cloud. “We trust in their extensive experience in the market and in their ability to deliver on their promises. Working with the team has been an engaging and collaborative process from start to finish, and it’s exciting to be at the forefront of a new wave in iGaming payments technology. I’m confident that all the brands under iGaming Cloud will see significant financial and operational benefits from accepting MuchBetter payments, especially if it does take off in the way we know it can.”
About Devcode Payment – part of Bambora Group
Devcode Payment – part of Bambora Group, is a rapidly growing provider of payment and reconciliation solutions. We benefit from the latest technology together with domain knowledge that spans over 15 years. A good combination to build a modern, safe and efficient payment platform for the iGaming industry.
PaymentIQ is a payment platform specifically designed for the iGaming industry. We have developed, streamlined and implemented payment solutions for markets all around the world.
AccountIQ automates the reconciliation process and provides you with a transparent and detailed view of every transaction, at every phase of the money handling process.
About iGaming Cloud – part of Gaming Innovation Group:
Gaming Innovation Group Inc. is an emerging gambling solutions and interactive entertainment provider. The Company offers cutting-edge cloud-based services and B2B performance marketing, and owns B2C gambling operators offering games from the best-of-breed suppliers across the online sports betting and casino industry. Gaming Innovation Group operates out of Malta and is listed on the Oslo Stock Exchange under the ticker symbol “GIG”.
About MuchBetter:
MuchBetter, operated by MIR Limited UK Ltd, an FCA-licensed and regulated e-money issuer, is the new payments application for iGaming. Available on Android and iOS, MuchBetter make effortless online, offline and contactless payments throughout EMEA. Funds can be transferred and received in real-time and MuchBetter’s unique commercial model increases operator revenues while its anti-fraud features and use of best in class technology reduces risk.…
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Source: EEGaming.
Alejandro Navarro
Betski Secures $345,000 in Pre-Seed Funding for First-ever Tokenized Casino Ownership Platform
Betski is set to launch its online casino ownership platform in Q1 of 2025, enabling users to earn casino profits through digital tokens. The system will allow anyone to receive a share of casino earnings without managing casino operations, marking a new chapter in the multi-billion-dollar iGaming industry. Supported by a $345,000 pre-seed funding round, the platform aims to democratize access to casino earnings and reshape the multi-billion-dollar gaming industry.
Opening Casino Ownership to Everyone
The platform’s tokenization system reshapes traditional casino business rules through an automatic profit-sharing program. Token holders receive a percentage of every bet placed on the platform.
This system eliminates steep entry costs, such as operational expenses, licensing fees, and administrative management. Users can start earning returns without previous casino experience or large capital investments.
“A small group have exclusively enjoyed casino industry profits until now. Our platform opens these earnings to everyone through our tokenized profit-sharing system, turning users into online casino owners,” said Alejandro Navarro, founder and CEO of Betski.
Direct Profit-Sharing Through Tokens
Through a verified digital system, the ownership program distributes Gross Gaming Revenue (GGR) among token holders. Investors have recognized this potential, contributing $345,000 in pre-seed funding that combines gaming entertainment with digital asset ownership. The platform maintains strict security protocols and automated distribution systems for reliable profit sharing.
“The platform distributes real money to token holders from every bet placed by players. This creates a steady income stream for online casino owners – something the traditional casino structure has never offered,” said Navarro.
Global Growth of Online Casino Ownership
The platform has attracted 2400 active Discord members and over 20,000 followers on X (formerly Twitter). These early adopters are expected to participate in test runs of the profit-sharing system once it goes live. Over the next 24 months, the platform will roll out first in Latin America, followed by expansion into European and select Asian markets.
Betski offers casino games, live casino experiences, eSports betting, global lotteries, fantasy sports, and traditional sportsbooks. This variety creates multiple revenue streams for online casino owners. Players can access all gaming options through a single interface, which streamlines the betting experience and maximizes potential returns for token holders.
The team has partnered with major payment processors and marketing agencies to support the platform’s global expansion. These collaborations will facilitate smooth transactions and user acquisition across different regions. The platform meets all regulatory requirements in its target markets, certifying long-term stability for token holders.
New Opportunities for Investment
Following the successful pre-seed round, Betski is now opening its seed funding round to welcome additional participants into its casino ownership platform. This investment opportunity enables individuals and entities to join the platform’s growth journey ahead of its official launch in Q1 2025.
Bradley Khoury
eCOGRA Approved to Operate in Arizona, Indiana and Panama
eCOGRA, a leading international authority in Testing, Inspection and Certification services for the iGaming industry, has secured new regulatory approvals across three key jurisdictions: Arizona, Indiana and Panama. With these developments, eCOGRA strengthens its position in the U.S. and Latin American markets, offering excellence in compliance through their Quality, Speed, and Service promise.
This strategic expansion allows eCOGRA to conduct independent compliance audits and certification services in each region, addressing the growing demand for rigorous regulatory oversight in the fast-evolving global iGaming industry.
Securing approval in Arizona, where eCOGRA has now been licensed as an Event Wagering Ancillary Supplier, enables the International Testing Laboratory (ITL) to audit event wagering licensees in line with Arizona’s expanding regulatory landscape. Indiana, which introduced online sports betting in September 2019, has authorised eCOGRA to perform regulatory compliance audits, providing licensed operators with crucial assurance in meeting the state’s high standards.
In Panama, the Board of Gaming Control officially recognised eCOGRA as an Authorised Entity for Compliance Certification, specifically for slot machines and gaming software. This endorsement reinforces eCOGRA’s role as a trusted partner for operators seeking to meet stringent regulatory requirements in Latin America’s emerging iGaming sector.
“Our recent approvals in Indiana, Arizona, and Panama underline our dedication to continually expand our offering, to support our growing portfolio of clients with their global growth plans. We are committed to ensuring that we bring the same quality, speed and service that marks us out to both our clients and regulators in these dynamic markets,” said Will Shuckburgh, Group CEO of eCOGRA.
Bradley Khoury, Chief Technology Officer at eCOGRA, said: “Securing licensure as an Event Wagering Ancillary Supplier in Arizona and an Authorised Entity in Panama underscores our dedication to supporting responsible and sustainable iGaming operations. We are committed to driving trust and accountability within the industry by providing compliance solutions that uphold the highest standards.”
BetConstruct
BetConstruct to Showcase Latest Innovations at G2E Las Vegas 2024
BetConstruct, a global leader in the iGaming industry, is going to showcase its cutting-edge solutions at the highly anticipated Global Gaming Expo (G2E), taking place from October 7-10.
As the premier event for the global gaming industry, G2E serves as a hub for innovation, driving growth by bringing together industry professionals from around the world to foster business opportunities.
Taking place at The Venetian Expo in Las Vegas, this all-in-one event features both an education program from October 7-10 and an expansive expo hall running from October 8-10.
BetConstruct’s stand is 5230, where the team will showcase an exciting range of products, including the newly launched the Last Battle, a novel loyalty system that is the byproduct of BetConstruct’s commitment to innovation. The company will also demonstrate its comprehensive Sportsbook and Casino Suite, along with DECA, its next-level decentralised casino platform, and Umbrella, an AI-powered risk management solution. These offerings are designed to meet the needs of a diverse range of operators, ensuring seamless and engaging experiences for players across the regulated market.
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