Soft2Bet has officially launched ElaBet.gr in Greece, marking another major milestone in its strategic expansion across Europe. Securing a Greek operating licence reinforces the company’s commitment to regulated markets, bringing its industry-leading gamification features to one of Europe’s most established gaming landscapes.

This achievement reflects a collaborative effort between Soft2Bet’s product, compliance, and marketing teams, ensuring full alignment with the high standards set by the Hellenic Gaming Commission (HGC). Greece represents one of the region’s most dynamic and promising markets, and Soft2Bet is confident that ElaBet.gr unique offerings will introduce new opportunities for both the group and Greek players.

ElaBet.gr enters the market with a fully tailored approach, delivering a highly localised gaming experience that sets it apart from existing operators. The brand features Greek-speaking live casino tables and three exclusive games inspired by Greek mythology. Gates of Hades, River of Styx, and Medusa’s Madness have all been designed to resonate with local players and enhance engagement.

In addition to its bespoke content, ElaBet.gr is powered by Soft2Bet’s award-winning gamification mechanics, providing a dynamic, mission-based experience that strengthens player engagement and retention. The brand’s launch builds on Soft2Bet’s proven track record in markets such as Sweden, Denmark, Romania, Malta, Ontario, and Mexico, with an application currently underway for a New Jersey licence.

Founder and CEO of Soft2Bet, Uri Poliavich, commented: “We are not just launching a product. We are setting a new benchmark for the gaming industry in Greece. ElaBet.gr represents the highest standards of innovation and compliance, achieved through exceptional teamwork across our product, compliance, and marketing departments. By responding to both regulatory expectations and market demands, we are confident that our gamification-driven approach will redefine the player experience in Greece.”

ELA Bet’s launch is a key step in Soft2Bet’s broader European expansion strategy, demonstrating the company’s ability to adapt, localise, and innovate in highly competitive regulated markets. As Soft2Bet continues to grow, it remains committed to introducing market-leading products, strengthening its global presence, and delivering exceptional experiences to players and partners alike.

In-demand software provider adds a 12^th regulated market to its operations as full portfolio of games receives approval to launch from Hellenic Gaming Commission

Having vowed to enter three new markets over the course of 2025, hotshot software provider Swintt has already gone some way to delivering on this promise with the announcement that its games are now certified for release in Greece.

With the Hellenic Gaming Commission (HGC) giving the studio the greenlight to provide Swintt titles to licensed platforms in the country, Greece becomes the 12^th regulated market in which Swintt is approved to operate.

Following hot on the heels of similar approvals in the UK and Ontario last year, acquiring game certification for the Greek market will enable the provider to connect with even more players and operators across Europe and is merely the beginning of Swintt’s plans this year.

The team at Swintt also has its eyes on the Italian and Swiss markets, further expanding its outreach and demonstrating the studio’s commitment to ensuring that its content reaches a broad cross-section of customers in numerous global regulated markets.

Now that it has secured certification for Greece, Swintt will prepare its catalogue of games to ensure that they’re primed and ready for release in the country – and the provider is already working hard behind the scenes to identify potential partnership deals that will bring its line-up to market.

Building on this momentum, the Elysium Studios driven by Swintt catalogue of games is expected to be a hit in the Greek market, thanks to its cutting-edge graphics and innovative features with a focus on delivering immersive experiences that cater to their player preferences

David Mann, Chief Executive Officer at Swintt, said: “At Swintt, we’ve always been clear about our ambitions to expand, but it’s important for us to do that in a strategic way and only target regulated markets that make commercial sense to us – and Greece definitely fits this bill.

“As the 12^th regulated market where our games are certified for launch, we’re very happy to have been granted approval by the HGC and are already hard at work trying to find suitable partners to host our titles in the country. I’m very excited about the possibilities the Greek market will hold for Swintt and am already looking forward to getting our portfolio out to a wide new audience.”

Amusnet is thrilled to announce its expanded collaboration with Entain Group through its renowned brand, Sportingbet.gr, in the Greek market. This strategic partnership brings together Amusnet’s cutting-edge gaming solutions and Sportingbet’s strong local presence, delivering an enhanced and dynamic entertainment experience for players in Greece.

Jelena Stankovic, Country Manager at Amusnet Greece, shared more about the partnership: “We are delighted to deepen our partnership with Sportingbet.gr, a brand that shares our vision of delivering exceptional gaming experiences. This collaboration underscores our commitment to the Greek market and allows us to bring even more value to players.”

Ioanna Beriou, Director of Corporate Affairs at Sportingbet, added: “At Sportingbet, we are dedicated to the ongoing evolution and enhancement of our operations and services. With this commitment in mind, we are delighted to welcome Amusnet to our portfolio. As a leading provider of Casino and Live Casino games, Amusnet significantly enriches the diverse range of entertainment options available on our platforms.”

Through this collaboration, players in Greece will gain access to some of Amusnet’s most popular titles, including Cocktail Rush, Fruits & Gold, Vampire Bites, Hot Deco, and Dancing Dead.