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Clinton Sparks

Global Gaming League Launches New Era of Competitive Video Gaming with T-Pain vs. NE-YO Showdown and More

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The Global Gaming League (GGL) announced its first season of year-around competitions titled SZN Zero. Backed by entertainment visionary Clinton Sparks and Grammy-winning artist and streaming icon T-Pain, the GGL is the first-of-its-kind, multi-title, live-action gaming entertainment league, where professional gamers, influencers, and casual players compete side-by-side in front of live audiences in Las Vegas and available globally on major platforms. Teams compete in popular game titles ranging from Call of Duty and Rocket League to Tetris and Street-Fighter.

Each event will feature two celebrity owned teams made up of four players each – high profile influencers, actors, athletes, artists, and both professional and casual gamers – facing off in four round matches covering four different genres. Superstar hosts and half time shows from major artists will turn up the entertainment factor. SZN Zero events will take place in Las Vegas, building up to a championship match in November live from the iconic Palms resort and casino, and the Global Gaming League will continue with SZN One in 2026.

SZN Zero’s first competition on August 23rd will feature T-Pain’s team Nappy Boy Grizzlies against three-time, Grammy award-winning hitmaker NE-YO and his Gentleman’s Gaming Team – finally facing off after months of social media trash talk and rivalry about who’s better at Tekken. The event will stream live on the GGL’s YouTube channel and other major platforms.

T-Pain, who is GGL’s Director of Strategy, was the league’s first team owner. NE-YO joins previously announced owners Flavor Flav and Bryce Hall along with Gillie Da Kid & Wallo.

“We wanted to build something that brought gamers from different backgrounds and cultures together in a unique way that was equally fun and competitive. With SZN Zero, we will introduce an authentic and relatable form of entertaining competition that will converge music, fashion, celebrity, and culture bringing the biggest form of entertainment in the world – video gaming – to the masses,” said Clinton Sparks, Founder and CEO of the Global Gaming League.

“Gaming is just as important as music or any other sport, to me. NE-YO had some words for me on socials, I heard enough of what he had to say and felt it was time to show him that I actually do this. But honestly I’m just ready to have some fun with my friend, because bottom line, that’s what gaming is all about. Now folks will just have to see what happens on August 23rd when we face off in Las Vegas at the GGL SZN Zero launch,” said T-Pain.

NE-YO responded: “Honestly, I was trying to connect with T-Pain to maybe be part of his team but when he kept blowing me off and then I saw that video of him talking about my lips, I decided the only way to get his attention would be to call him out. Now, we’ll see just how good he really is – or isn’t – when we go head to head.”

World-class Publishers such as Activision Blizzard, Bandai Namco, Capcom, EA, Tetris, and Ubisoft have all agreed to allow GGL to use some of the most popular and challenging games during SZN Zero, attracting a new audience and offering viewers a unique and compelling gaming experience. In addition to YouTube, the Global Gaming League SZN Zero will be available on other major streaming platforms in partnership with Dooya Media Group.

The post Global Gaming League Launches New Era of Competitive Video Gaming with T-Pain vs. NE-YO Showdown and More appeared first on Gaming and Gambling Industry in the Americas.

Canada

Clinton Sparks Joins Esports Technologies as Strategic Advisor

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Esports Technologies, a global provider of esports wagering experiences, announced that Clinton Sparks has joined the company as strategic advisor to amplify growth. He brings creative talents, entrepreneurial insights and a proven track record of success innovating across music, lifestyle and influence, business, and esports.

Sparks’ business accolades include being the CEO and founder of Get Familiar, Inc., a marketing, strategy and consulting firm that has partnered with BMG for a worldwide publishing deal and has over a billion streams and millions of records sold with song titles such as “Lean On,” “Turn Down For What” and “Let Me Love You.” He is also owner of the national hip-hop radio station Get Familiar Radio.

Sparks’ music accolades include Grammy nominations, multi-platinum achievements as record producer and songwriter with record sales of more than 75 million. He has forged successful collaborations with notable artists and brands including Diddy, Samsung, Beyonce, Pepsi, Eminem, Nordstrom, Lady Gaga, Sirius XM, Offset, Dash Radio, Yahoo and Kanye West. Sparks expanded on his music career to become a highly successful entrepreneur and marketer.

In July 2020, Sparks co-founded the revolutionary gaming organization and lifestyle brand XSET. In addition to fielding top professional esports teams, XSET highlights diversity and social justice. The organization has recruited high-profile entertainers and esports personalities, leaning heavily into the intersection of pop culture and gaming. Prior to founding XSET, Clinton Sparks served as Vice President of Business Development for FaZe Clan, a professional esports and entertainment company, where he helped grow revenues to $35 million annually.

“I can’t think of a bigger opportunity than the intersection of esports and betting. With its immersive wagering platform, products and team, Esports Technologies is positioned as a market leader in the esports betting landscape,” said Sparks. “I am excited to collaborate with them with our shared vision and excitement in this space.”

The appointment of Sparks occurs a few weeks after Atari founder Nolan Bushnell joined the company as a strategic advisor.

Aaron Speach, CEO of Esports Technologies, said, “Clinton Sparks brings an extraordinary range of talents to this company as a strategic advisor. Clinton has become an influential figure in esports today. With his relentless passion and eye for innovation, this is a perfect fit for the growth of Esports Technologies.”

About Esports Technologies – Esports Technologies is developing ground-breaking and engaging wagering experiences for esports fans and bettors around the world. Esports Technologies is one of the global providers of esports product, platform and marketing solutions. The company operates a licensed online gambling platform, gogawi.com, that offers real money betting on esports events and professional sports from around the world in a secure environment. The company is developing esports predictive gaming technologies that allow distribution to both customers and business partners.

 

SOURCE Esports Technologies

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