gaming
Q GamesMela Launches In-App Purchases and Digital Trading
QYOU Media Inc., a company operating in India and the US producing and distributing content created by social media stars and digital content creators, has announced that its newly launched casual mobile gaming app, Q GamesMela, has moved from beta to full release of its in-app trading and e-commerce storefront. Entering the world of what is becoming known as “G-Commerce” or “Gaming-Commerce”, the storefront provides the opportunity for players to maximise their winnings by trading them for real products available in the Q GamesMela store.
This unique and groundbreaking feature provides a new added dimension of rewards and monetisation wherein winnings can be exchanged for actual products. Q GamesMela winners of free games are awarded “stars” that can be stored in their in-app wallet and exchanged for products. In addition, Real Money/Cash gamers can also go into an in-app inclusive “Star Store” where you can buy and sell stars on an auction basis with other gamers. The intent is the creation of a socially active commerce community where real trading is done among active players to keep them both more engaged and involved, even when not actually playing games.
The online gaming industry has increasingly been seeing a variety of initiatives to drive more commerce through the games themselves. For years, the industry has driven a growing level of in-game commerce where gamers purchase additional merchandise to be used during gameplay. In 2025, estimates show that the market value of in-game purchases in games is projected to surpass $74.4 billion. Recently, online rumours abound regarding the upcoming 2024 version of Grand Theft Auto 6 featuring a greater move into so-called G-commerce. The games available for players to be awarded prizes in cash or be awarded stars on Q GamesMela include the addictive 2 minute gameplay of LUDO Express along with classic skill based games including Gin Rummy, Solitaire King and Call Break.
The gaming market in India continues to be one of the fastest growing in the world. With an estimated CAGR of 27%, industry reports suggest that this market will likely be worth over seven billion U.S. dollars in 2025. Most estimates predict nearly 450 million gamers across all platforms in 2023 with forecasts for the user base to reach 641 Million in 2027. Much of this growth is being driven by increased smartphone penetration and availability of lower-cost smartphones, coupled with more affordable data plans. India’s mobile gaming market is expected to generate 4.32 billion downloads in 2023 rocketing past former global leaders including the US and Brazil.
Curt Marvis, CEO and Co-Founder of QYOU Media, said: “This is a simple, yet super compelling, addition to our gaming platform. Winners need to be engaged in more than just game play and e-commerce within entertainment and gaming content is experiencing explosive growth. We saw a massive untapped opportunity to include this into our overall experience for Q GamesMela players. In addition, it allows winning and rewards to happen for both free and real money gamers under the same concept of our ‘star’ rewards system, including the use of a trading platform to engage our players and winners. Our early tests have shown great interaction and attraction for this offering and we look to build and grow our commerce offering alongside the pure gaming opportunity as we push the app further ahead moving into 2024.”
SYNOT Games has announced that more than 140 of its games have now been officially certified in Brazil.
“We are delighted to announce that more than 140 of our games have now been officially certified in Brazil. This significant achievement allows us to expand our reach and introduce a diverse selection of games to this dynamic market. Brazil represents a key opportunity for growth, and we are committed to delivering exceptional gaming experiences to the Brazilian audience,” the Company said.
“We are thrilled to introduce our portfolio in Brazil, offering innovative and engaging gameplay that promises to captivate and entertain players,” Martina Krajci, CCO at SYNOT Games, said.
gaming
SPGA Introduces Code of Conduct to Highlight Member Commitment to Compliance and Safety in Social and Promotional Gaming
The Code of Conduct is designed to spotlight the processes and technologies already in place at both SPGA member sites and the majority of social casinos offering promotional sweepstakes, also referred to as social sweeps games.
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Age verification to limit real money play to users 18 and older
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Proper identity verification (Know Your Customer or KYC)
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Location verification of customers
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AML policies to ensure proper transaction monitoring
gaming
Summoners War X AppGallery Meetup 2024: Exclusive Insights with SWC Europe Cup Champions NEF, ISMOO and STARTIIK
Summoners War, a popular mobile role-playing game, has captivated millions with its turn-based monster battles. Boasting over 220 million total downloads across platforms, Summoners War has cultivated a loyal and passionate fanbase.
To celebrate this dedicated community, the Summoners War X AppGallery Meetup 2024 in Hamburg on 30th November invites fans to engage in exciting activities and connect with the community, with top players NEF and ISMOO headlining this sold-out event. We caught up with NEF, ISMOO and STARTIIK, the top three winners of the SWC 2024 Europe Cup, to dive into their strategies, the influence of AppGallery, and the upcoming meetup.
What key strategies helped you win the Europe Cup and advance to the World Finals’ Semi-Finals match?
NEF: A lot of preparation involved strategizing with my friends and anticipating my opponents’ moves. Additionally, having favourable RNG in critical moments played a crucial role in my success.
What was your turning point in Summoners War that influenced you to start competing professionally?
NEF: Throughout my Summoners War journey, I have met so many incredible people who have really helped shape my experience and push me to grow. Watching ISMOO’s energetic performance on the big stage, gave me the motivation to chase my own dreams and got me to where I am today!
How does it feel to be part of the Summoners War X AppGallery Meetup 2024 and what are your thoughts on AppGallery’s Summoners War campaigns and offline events?
NEF: I am thrilled to be a part of meetup! Being involved in this vibrant community has been such a rewarding experience. I appreciate the variety of Summoners War campaigns that AppGallery offers, catering to all kinds of gamers, regardless of budget. Attending Gamescom last year was a phenomenal experience. The energy was electrifying, and it was amazing connecting with fellow gamers who share the same passion!
What key lessons from your past World Finals experiences have contributed to your success in reaching the World Finals’ Semi-Finals again?
ISMOO: Competing in past World Finals has been a crucial step towards my success in the Semi-Finals. It has taught me to stay composed and avoid costly misplays, even when the stakes are high. I have also learned to better analyse and adapt to opponents’ strategies, enabling me to make smarter decisions and perform more consistently under stress.
Reflecting on your 8-year journey, what key moments shaped your path in Summoners War?
ISMOO: One of the highlights was meeting all my in-game friends from Summoners War, including NEF, that I had only interacted with online. It was incredible to finally meet them in person and getting to know each other better!
Another unforgettable moment was competing in SWC World Finals 2022 in Korea. It was my first time traveling to Asia, and playing live on stage was such an exhilarating and surreal experience.
How does it feel to be part of the Summoners War X AppGallery Meetup 2024 and what are your thoughts on AppGallery’s Summoners War campaigns and offline events?
ISMOO: It feels amazing to be part of this meetup. Reconnecting with the community and meeting so many new people has been a blast! Incredibly grateful for the multiple events that AppGallery has hosted and invited me – It is truly an honour and excited for future events!
What key lessons helped you win second-place at the Europe Cup and advance to the World Finals’ Quarter-Finals match?
STARTIIK: I spent a year focusing on mastering drafts and learning which monsters counter certain meta picks. My Europe Cup preparation involved studying my opponents and analysing their playstyles. However, the World Finals demanded a completely different approach. Preparing for LADRILLO-OS was manageable while LEST’s unpredictability made it more challenging.
As a first-time Europe Cup player, what elements of your gameplay surprise opponents, and does their underestimation give you an edge?
STARTIIK: As a first-timer competitor on stage, many opponents underestimated me despite having experienced my strengths in previous matches. The real challenge lies in proving yourself as a worthy competitor who can handle pressure and deliver consistent results. My fast-paced cleaving strategy has always been my focus but the addition of Lora to my roster this year has strengthened my second-turn gameplay, allowing me to explore new strategies.
How has your AppGallery experience been, and how do its Summoners War campaigns and cashback benefits enhance your gameplay?
STARTIIK: My experience with AppGallery has been great! Installing it on my Android device was a breeze, and navigating the app is intuitive and straightforward. The enticing campaigns and cashback deals have been a great bonus, enabling me to grab some excellent discounts on in-game packs.
The post Summoners War X AppGallery Meetup 2024: Exclusive Insights with SWC Europe Cup Champions NEF, ISMOO and STARTIIK appeared first on European Gaming Industry News.
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