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Play-to-earn gaming adoption to nearly double in the US

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Play-to-earn (P2E) gaming adoption is set to nearly double in the US this year, according to Finder’s NFT Gaming Adoption Report.

Finder.com polled 43,312 people across 26 countries to reveal 9.4% of American internet users have used a play-to-earn game.

However an additional 7.1% say they plan to try a platform this year, meaning adoption could soon reach 16.5%.

The US ranks 18th for P2E gaming adoption, ahead of Canada and the UK (8% each), but behind countries like Colombia (13%), Brazil (18%), and Hong Kong (29%) and below the global average of 14%.

Men are the biggest adopters of NFT gaming. 13% of American men say they’ve played a P2E game and this is set to grow to 22% by the end of the year. Meanwhile just 6% of women say the same and this figure will grow to just 11% this year.

Finder.com’s cryptocurrency editor Keegan Francis says game developers are increasingly using NFTs and cryptocurrency to build more enticing monetary incentives into their games.

“P2E games have their own digital asset-powered economies, allowing gamers to earn rewards.

“Gamers can potentially earn two types of cryptocurrency – native cryptocurrency in the form of tokens, or existing cryptocurrency like Bitcoin or Ethereum.

“These games have already taken off in countries like India and the Philippines where people are reportedly quitting their jobs to earn money on P2E platforms.

“Adoption will likely grow in the US as more developers build crypto mechanics into their ecosystems.”

Francis noted that adoption tends to be higher in countries with a lower cost of living.

“Before Americans quit their day-job to play games, it’s worth considering adoption is particularly high in countries where living expenses are much lower.

“It’s also worth noting that the mechanics in each game are different – some are free to play while others like Axie Infinity require an initial investment.

“It might not be a feasible option for people living in the US to earn a living-wage playing P2E NFT games, but it does allow them to earn an income for what would otherwise be a hobby.”

You can find the full report here: https://www.finder.com/statistics-nft-games

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Maverick Games Launches Sports Betting Operations in Ontario

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Maverick Games has launched sports betting operations in Ontario, through a partnership with Delasport.

Maverick Games will offer Ontarian players a premium sports betting experience, built on Delasport’s superior technology and known for its unique innovative features that players love including personalization, recommendations, gamification, quick bets, player engagement features, and more.

Maverick Games is the second brand to launch on Delasport’s technology in Ontario, with another full turnkey brand set to go live soon. Delasport also recently unveiled its innovative sports betting jackpot network game, SuperPot. The company will showcase this unique product at the Canadian Gaming Summit next month and begin rolling it out to Ontarian operators shortly thereafter.

“We are proud to see Maverick Games live and thriving with our one of a kind sportsbook solution at its core. They have been a fantastic partner from the start, and this launch further demonstrates how fast and efficient our technology is when paired with a clear vision and strong collaboration,” said Rosaire Galea Cavallaro, VP of Business Development at Delasport.

“Maverick Games’s sports vertical is a major step forward for us and launching it with Delasport has been the right move from day one. The platform’s performance and flexibility allow us to deliver the kind of user experience we believe Ontario players deserve. We’re excited to now bring that vision to life,” CEO Matt Rathbun said.

The post Maverick Games Launches Sports Betting Operations in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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Tsleil-Waututh Nation Signs MoU to Acquire Casino Business at Hastings Racecourse & Casino

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Tsleil-Waututh Nation (TWN) announced that it has signed a Memorandum of Understanding to acquire the casino business and related real property interests at Hastings Racecourse & Casino (Hastings) in the City of Vancouver from Great Canadian Gaming Corporation (Great Canadian Entertainment).

“We are thrilled to take another important step towards economic self-determination for our Nation in our traditional territory, and we are eager to work with the senior management team at Great Canadian Entertainment to finalize due diligence and execute a definitive agreement, as well as working with the City of Vancouver to ensure the best long-term use of this important asset within the City. We believe that this opportunity is historic for us in many ways, and we look forward to entering the gaming industry in due course,” said Jen Thomas, Chief of the Tsleil-Waututh Nation.

“We are excited about working with TWN on their potential acquisition of the casino operations and related real property interests at Hastings Racecourse & Casino. Recognizing that Hastings is part of the TWN’s traditional territory, we can think of no better entity to inherit this asset, and we look forward to supporting them in the transition after the anticipated close of the sale,” Matt Anfinson, Chief Executive Officer of Great Canadian Entertainment.

The agreement is subject to further due diligence, finalization of financial terms and the execution of a definitive purchase and sale agreement. Once a definitive agreement has been executed by the parties, it is anticipated that the transaction will be subject to customary closing conditions as well as customary approvals by gaming regulatory and other authorities, including certain approvals by the City of Vancouver given its ownership of the real property. It is expected that Great Canadian Entertainment will provide transition services to TWN for a period of time following the anticipated closing.

The post Tsleil-Waututh Nation Signs MoU to Acquire Casino Business at Hastings Racecourse & Casino appeared first on Gaming and Gambling Industry in the Americas.

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Ben Clemes

High Roller Submits Gaming License Application in Ontario

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High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.

“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.

Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.

“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.

The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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