Connect with us
European Gaming Congress 2024

gaming

Kwalee Recruits Ex-SEGA Director as New Head of Mobile Publishing

Published

on

Reading Time: 2 minutes

 

William Cox joins from Ubisoft to lead the company’s mobile game publishing efforts

Kwalee has found its new Head of Mobile Publishing as the company continues to expand on its publishing operations across both mobile and non-mobile platforms. With extensive management and analytical experience in a games industry career spanning 15 years, William Cox takes the reins of all the prolific developer and publisher’s third-party mobile game publishing efforts.

Starting his career with Panasonic, Cox made the jump into the games industry at SEGA, where he held various analytical and publishing roles as he climbed the ranks in a 12-year stint with the company. This spell culminated with him taking the reins as the Director and Country Manager of goGame (a subsidiary of SEGA) in 2017.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Some career milestones during Cox’s time at Sega include leading Southeast Asia growth to more than 200 team members, spearheading an eight figure investment round, brand partnerships with One Animation and Disney, and multiple high-profile game launches including Disney Crossy Road, Shin Megami Tensei: Liberation Dx2, Oddbods Turbo Run and SEGA Pocket Club Manager. He joins Kwalee from Ubisoft Singapore, where he was Studio Operations Manager.

Cox joins a publisher in Kwalee that is rarely out of the App Store charts, most recently with Traffic Cop 3D: a #1 app (all categories) on the App Store in the USA, the UK and Canada. Leveraging his extensive experience in mobile game publishing and management, Cox’s role will be to help even more developers around the world to publish their mobile games with Kwalee.

David Darling, CEO of Kwalee said:

“Will is thoughtful and analytical and has an outstanding track record in the industry for strategy and management, along with plenty of hands-on experience of game publishing, so we’re thrilled for him to be joining us. We believe that no other publisher gives developers a better chance of success and with Will on board, I’m even more confident of that.”

Incoming Head of Mobile Publishing William Cox had this to say about his new role:

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

“I’m thrilled to be joining Kwalee at a time of rapid expansion with many exciting projects in the works. I’ve spent the last decade working in numerous game publishing roles in the US and Asia and can’t wait to bring this experience to the mobile game publishing team at Kwalee. I’m excited to get back to the UK and help bring to life our vision of being the world’s #1 publisher.”

Continue Reading
Advertisement

eSports

Max Verstappen to attend GAMERGY, the world’s largest esports, gaming and entertainment event

Published

on

max-verstappen-to-attend-gamergy,-the-world’s-largest-esports,-gaming-and-entertainment-event
Reading Time: 2 minutes

 

In an exciting announcement for motorsports and gaming fans alike, three-time Formula 1 World Champion Max Verstappen will be making a special appearance at the GAMERGY event for the exciting Heineken Player 0.0 Global Final in Madrid this December. This immersive entertainment and gaming Experience promises to bring together the worlds of motorsport and gaming, offering fans a unique experience.

GAMERGY, one of the largest global gaming and esports events, will take place in Madrid this December from the 13th-15th, 2024. The 10th edition of the event will host exhilarating activities featuring cutting-edge technology, live competitions, traditional sports activations and phygital interactive experiences that cater to a wide audience.

“In the past few years, we have seen how the traditional sports and gaming ecosystems have come closer together in innovative and immersive ways. At our most recent GAMERGY México edition, we saw our tennis, football, boxing, skateboarding and paddle activations being amongst the most popular gaming fair attractions. We are very excited to partner with Heineken in adding Player 0.0 to the digital fandom,” said Cristina Carranza, Global Head of Sales at GGTech.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Heineken® Player 0.0 Global Final featuring Max Verstappen
23 finalists from all around the world will be joining us in Madrid for a simulated racing competition with the aim of winning the title of Player 0.0 Global Champion. Expect a high-octane race where the finalists will demonstrate their skills, speed and agility. During the Player 0.0 Global Final, festival goers will also have the once-in-a-lifetime opportunity to see Max Verstappen on stage. This unique experience is expected to draw immense crowds and therefore fans are encouraged to arrive early.

Exclusive Merchandise and Memorabilia
Fans attending the event will have the opportunity to purchase exclusive GAMERGY merchandise. Limited-edition collectibles will be available for purchase. Don’t miss the chance to take home a piece of history!

The post Max Verstappen to attend GAMERGY, the world’s largest esports, gaming and entertainment event appeared first on European Gaming Industry News.

Continue Reading

Asia

Xsolla to Present Global Expansion Solutions at Tokyo Game Show 2024

Published

on

xsolla-to-present-global-expansion-solutions-at-tokyo-game-show-2024
Reading Time: 2 minutes

 

Xsolla, a global video game commerce company, will showcase its cutting-edge solutions at Hall 4, Booth #04-C48, during the Tokyo Game Show 2024, which will take place from September 26-27, 2024, at the Makuhari Messe Convention Center in Tokyo, Japan. Xsolla’s booth will feature live demonstrations of its latest solutions aimed at helping game developers and publishers succeed in expanding to international markets.

During the event, Jin Jeong, Regional Vice President of Xsolla Japan, will deliver a keynote session focusing on the critical role of Xsolla’s Merchant of Record (MoR) solutions in transforming the way game companies handle cross-border transactions, taxes, and regulatory complexities. This session will offer developers and publishers a comprehensive look into how Xsollasimplifies global operations, allowing studios to focus on creating games while Xsolla handles the business side.

In addition to showcasing their MoR solutions, Xsolla will demonstrate how their payment systems and cross-play/cross-pay features enhance global reach for game developers of all sizes and across all platforms. Xsolla will also showcase how they help video game companies integrate with various payment methods worldwide, allowing developers to monetize their games across different regions easily.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

David Stelzer, President of Xsolla, emphasized the significance of this event for the company: “We’re thrilled to be part of the Tokyo Game Show and to present our latest solutions designed to empower game developers and publishers to expand globally. Our mission is to support the gaming industry with the tools they need to thrive in international markets, and we are eager to showcase how Xsolla can make global expansion easier and more effective.”

Attendees are invited to visit Xsolla’s booth to meet with the team of experts, who will be available to provide insights, answer questions, and discuss how their tailored solutions can help game developers and publishers grow their businesses. For those interested in more in-depth discussions, Xsolla also offers one-on-one meetings to explore specific solutions for global market expansion.

The post Xsolla to Present Global Expansion Solutions at Tokyo Game Show 2024 appeared first on European Gaming Industry News.

Continue Reading

gaming

Evoplay rolls out successful third-person shooter title Star Guardians to wider operator network

Published

on

evoplay-rolls-out-successful-third-person-shooter-title-star-guardians-to-wider-operator-network
Reading Time: < 1 minute

 

Evoplay, the award-winning game development studio, has expanded the availability of its groundbreaking skill-based title, Star Guardians to all its partners following a successful exclusive release.

Star Guardians blends the mechanics of slot games with the immersive action of third-person shooters. Players can choose from a range of unique characters, each equipped with their own special boosters and abilities, adding layers of strategy and customisation.

The game can be experienced in automatic or manual mode, where movement and shooting are controlled by the player, enhancing the skill-based element of the title.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Released as Evoplay’s flagship title in 2021, Star Guardians was originally released on an exclusive basis for operators. Due to its exceptional performance and popularity, the game is now being rolled out to the studio’s wider partner network.

Evoplay has continued to hone in on skill-based gaming experiences, including its most recent flagship title, the 3D racing game Adrenaline Rush which is currently available as an exclusive to its partners.

Ivan Kravchuk, CEO at Evoplay, said: “By merging role playing game elements with gambling, Star Guardians delivers an innovative and unique gaming experience for players.

“As a first-of-its-kind title, Star Guardians has consistently grown in popularity since its debut. With Gen-Z and millennial audiences playing an increasingly significant role in shaping the industry, we expect this wider release to drive even greater success.”

The post Evoplay rolls out successful third-person shooter title Star Guardians to wider operator network appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Trending