

gaming
Kinguin partners with popular gaming payment solution Neosurf
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Neosurf is a popular payment solution within the gaming and esports community
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Millions of Kinguin customers in five continents can now purchase products on Kinguin.net with Neosurf
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Neosurf gives users a safe, secure and private way of making payments online
Kinguin, the world’s first digital marketplace for gamers, has today announced a partnership with Neosurf, a world-renowned payments solution provider. Through this collaboration, Kinguin will give millions of its customers in Europe, Canada, Australia, South America and Africa the option to purchase products on Kinguin.net using Neosurf’s prepaid cash vouchers.
Both brands are titans in the games industry. Neosurf is a proven, popular payment solution with the community giving all gaming fans, even those without a debit or credit card, the chance to purchase their favourite software. It has fostered numerous partnerships within esports by partnering with various esports organisations and has recently hosted its own tournament – The Neosurf Cup. The organisation is also partnered with industry experts like ESE Entertainment to create and expand its efforts in esports and games on a global scale.
Meanwhile Kinguin is a global digital marketplace for gamers that sells video games, software and in-game items to users all around the world. It opened its own Esports Performance Center – which was the first professional facility for teams in central Europe – in 2017 and also sponsors leading Polish esports teams Anonymo and devils.one. As well as continuing to dedicate resources to nurturing talent, the brands share similar core values – the ambition to promote inclusivity in gaming and giving more people access to the industry.
Founded in 2004, Neosurf gives shoppers a safer way to purchase online. It enables users to purchase goods without using a credit card or disclosing personal information. It provides significant support to developing countries by offering a variety of services to cash users that allows them to facilitate online payments, prepaid card reloads, money transfers and bill payments.
Neosurf cash vouchers are available at thousands of local convenience stores around the world and customers can pay for the vouchers using cash or card payments. After purchasing a cash voucher, customers will then receive a 10-character voucher code, which can be used to pay online at Kinguin.net with the added security and privacy of a prepaid card.
Chief Commercial Officer at Neosurf, Andrea McGeachin, commented, “The partnership we have established with Kinguin is an important step for Neosurf and one that supports our philosophy of putting the gaming community at the heart of everything we do. Whether accessing a whole suite of esports through the Kinguin Lounge, or individual offerings from the extensive Kinguin marketplace, Neosurf gamers can now benefit from amazing cash deals. We look forward to the Neosurf and Kinguin relationship going from strength to strength.”
Head of Payments at Kinguin, Faheem Bakshi, said: “Neosurf is a payment solution provider that is embedded in the gaming community, so we’re delighted to give millions of our loyal customers the opportunity to use Neosurf cash vouchers to purchase all their gaming products securely, while also protecting their identity.”
Kinguin.net currently has more than 250 payment methods available globally, including popular payment methods such as global wallets, credit and debit card payments as well as country specific local payment options. Kinguin is among the first game trading platforms to offer BitCoin, Mobile payments and cash payments. Merchants on Kinguin are able to withdraw their earnings using BitCoin. Recently Kinguin expanded crypto payments by Ethereum, Litecoin and Rippl and it is continually working on expanding its list of accepted payment methods to enhance its user experience.
eSports
eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans

From hoodies to short-sleeved jerseys: the entire collection has been developed to meet the specific needs of gamers – uncompromising, highest-quality and thought-out down to the last detail.
“There is the right functional clothing for every sport – for soccer, tennis, golf… Gaming used to have this gap. Not anymore!”, say the founders.
The debut collection features 4 products and thus offers the right piece for all gamers: hoodie, longsleeve, shirt and pants. Each combines innovative functionality with comfort and style. Smart gadgets – including special ventilation zones, padding and other features to promote reaction, focus and grip – make this clothing a real support in the game.
Developed from the ground up specifically for playing at a PC, “aim.one is for everyone who wants to take their gaming to the next level – from high-end eSports pros to hobby gamers,” say the founders. “With this collection, gamers finally get their own clothing tailored to their passion!”
The product launch will take place via Kickstarter on the 5th of August!
Until launch, Gamers can unlock MVP status for only a €/$1 donation. This grants up to 35% discount during the campaign — plus a free nickname print on their apparel.
The post eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans appeared first on European Gaming Industry News.
Central Europe
Number of companies and employees in German games industry falls for first time in years

After years of growth, the number of companies and employees in the German games industry declined in 2025. This was announced today by game – The German Games Industry Association on the basis of data from gamesmap.de in cooperation with Goldmedia. According to the data, the number of companies in Germany that develop and/or publish games has dropped by 4 per cent within the past year, to 910. The boom in start-ups in the games sector, which was set in motion by the introduction of the German Federal Games Funding Programme in 2020, has now completely subsided. Last year’s figures already indicated a clear slowdown. This decline was due in particular to the consolidation of the global games market and the unreliable availability of games funding to date in Germany.
Three times since 2020, there have been months-long suspensions placed on funding applications. Despite the newly registered drop, the number of companies has risen by 46 per cent overall since the initial start of the games funding programme in 2020. Of the 910 present companies, 454 work exclusively in game development and 52 exclusively as publishers. The remaining 404 companies are active in both the development and publishing of games.
‘Last year was another very difficult one for the German games industry,’ says Felix Falk, Managing Director of game. ‘Germany’s international competitiveness was further decreased by the ongoing flip-flopping of the games funding policy, which ran right into the consolidation wave that swept the global games sector. Fortunately, the new federal government has already taken the necessary steps to level the playing field for companies in this country. The future funding budget is to be increased and thus adjusted to actual needs, and applications can be submitted from August onwards. These are crucial growth impulses that are urgently needed. The additional funds will not only give companies more planning security, but also time to implement additional tax breaks for games, as set out in the coalition agreement between the CDU, CSU and SPD. The improved conditions will finally give games companies a boost, which will hopefully soon be reflected in more start-ups and the creation of new jobs.’
The number of employees at games companies in Germany has also declined over the last year. Whereas game developers and publishers employed 12,408 workers in 2024, the current figure stands at just 12,134 – a drop of 2 per cent. As with the number of companies, the employee numbers had previously shown strong growth since the introduction of the games funding programme at the federal level: a rise of 23 per cent from 2020 to 2024. The recent decline indicates that the current conditions for the games industry, which offer limited scope for planning due to the repeated funding application stoppages and significant current funding restrictions, are having an impact on the job market. A year ago, there were still more companies with ongoing projects that were internationally competitive thanks to funding at levels comparable to those in other countries – financing that had stabilised Germany’s game sector, despite the global consolidation wave and a lack of funding certainty for the industry here. The game industry secures a total of over 30,000 jobs in Germany. In addition to jobs in development and publishing, these include, for example, skilled professionals in educational institutions, the media and the public and commercial sectors.
About the data
The data is drawn from a survey carried out by Goldmedia on the basis of entries on gamesmap.de. It was conducted on behalf of game – The German Games Industry Association for the period ending on 12 May 2025.
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Asia
METABORA Partners with LINE NEXT

METABORA, a global casual game developer and blockchain project operator, has announced a strategic partnership with LINE NEXT Inc. Through this partnership, METABORA will distribute Web3 games via the LINE Messenger–based Dapp Portal, expanding its reach in the Web3 gaming space.
The Dapp Portal is a platform built on the KAIA ecosystem that offers Mini Dapps (decentralised applications) directly within the LINE Messenger app. Users can enjoy a variety of Mini Dapps—ranging from games to social features—without needing to install separate applications. Since its launch in January this year, the platform has garnered significant attention, surpassing 100 million cumulative users.
Through this new partnership, METABORA and LINE NEXT will work closely to accelerate the growth of the Mini Dapp’s gaming ecosystem. Leveraging its network of development partners and global experience in game development and publishing, METABORA will supply Web3 games to the Dapp Portal. LINE NEXT will expand accessibility to Web3 games and support marketing of these games through its platform.
As part of the collaboration, METABORA will also expand the utility of its BORA token within the LINE Messenger–based Mini Dapp ecosystem. The company plans to implement a payment infrastructure that enables users to purchase in-game items currently planned for upcoming titles to be released under the BORA brand. Additionally, METABORA will apply Gas Abstraction technology, allowing users to make in-app purchases with BORA without needing KAIA tokens to cover gas fees. This feature is expected to be fully implemented in the second half of the year.
By expanding the utility of the BORA token, METABORA aims to elevate its value beyond the confines of the BORA Chain, laying the groundwork for broader integration across the Web3 ecosystem.
In addition, METABORA and LINE NEXT plan to continue their collaboration by researching and developing infrastructure to support the use of stable coins such as USDT, further enhancing the Web3 gaming experience within the LINE ecosystem centered on the Dapp Portal.
Lim Youngjun, Co-CEO of METABORA, said: “We’re pleased to partner with LINE NEXT, a company making remarkable strides in the global Web3 gaming market with its vast user base. Through our strong network of development partners, we will carefully select and bring high-quality games to the Dapp Portal, working together to create a leading example of Web3 gaming reaching a mainstream audience.”
Kim Woosuk, CSO at LINE NEXT, said: “Through this partnership with METABORA, we look forward to creating a major success case for Mini Dapp. Moving forward, we will continue working closely together across multiple fronts, including enabling USDT stablecoin support to improve game onboarding and the overall user payment environment.”
The post METABORA Partners with LINE NEXT appeared first on European Gaming Industry News.
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