

eSports
BETER embarks Novibet partnership facilitated by Betbazar
Leading gaming tech company to offer its players sports and esports fast betting content from in-demand provider
BETER, the industry leader in fast betting content focused on sports betting and live casino, recently inked a deal with Novibet. This new agreement continues BETER’s trend of adding marquee gaming companies to its already impressive client portfolio.
The partnership, facilitated by Betbazar – b2b worldwide iGaming marketplace, provides Novibet with access to BETER’s full suite of sports and esports content. This includes the hugely popular proprietary Setka Cup table tennis and fan-favourite ESportsBattle tournaments covering eFootball, eBasketball, eHockey and CS2.
Novibet also adds BSKT Cup league and Ping Pong Point to its offering. This is the latest addition to BETER’s expanding roster of live tournaments and covers the much-loved sports of ping pong and basketball. In addition, the gaming tech company gains access to the provider’s coveted esports odds feed.
BETER provides its sports and esports tournaments with 24/7 live streaming and covers more than 44,000 monthly events. It combines up-to-the-minute live data and odds to provide an immersive, exciting betting experience to Novibet players that is unrivalled within the industry.
Gal Ehrlich, CEO at BETER, said: “Novibet is an established, high-calibre gaming tech company and we are thrilled to see our leading sports and esports content added to its offering to players.
“From day one, we have focused on providing fast betting experiences to bettors as this is the content they want to engage with. That we offer this across sports through products such as the Setka Cup and esports with our ESportsBattle brand has made us a must-have partner.
“We are confident that Novibet players will enjoy the unique betting experience our content provides and that once they have tried it for the first time, they will keep coming back for more.”
Thanos Gkiokas, Director of Sportsbook at Novibet, added: “We are committed to providing our players with the best sports and esports betting experience in the market and to do that, we have to team-up with premium content providers and we couldn’t ask for a better partner than BETER.
“It sits at the cutting edge to offer fast-betting content that hits the mark with a range of player audiences and sports fans. This is a very important partnership for us, and one that strengthens Novibet’s position as a top destination for sports and esports betting.”
Max Sevostianov, COO at BETBAZAR, said: “We’re thrilled to announce the partnership between Novibet and our expanding network, aided by the invaluable support of Betbazar. We’re delighted to join forces as partners, dedicated to advancing and evolving the industry together.”
eSports
GRID Launches GRID Insights: Real-Time AI Context for Esports Tournaments

GRID, an in-game data infrastructure platform trusted by the leading game publishers and sportsbooks, has unveiled GRID Insights — a new AI-driven product delivering real-time, predictive context to live esports broadcasts and betting experiences.
GRID Insights transforms raw gameplay data into dynamic, predictive insights in milliseconds — surfacing real-time narratives like player streaks, weapon stats and record chases, all tailored to the stream’s brand and audience.
“With GRID Insights, we’re building the storytelling engine of live esports, powered entirely by official data. We use official in-game data and real-time pipelines to generate predictions, contextual stats, and behavioral patterns that previously required an analyst team. Now it’s automated and scalable, enabling our partners to create more immersive, informative, and engaging experiences that today’s digital-native audiences expect,” said Moritz Maurer, CEO of GRID.
Thanks to GRID’s deep partnerships with top game publishers and tournament organisers, Insights is built on structured, official data, enhanced by large language models (LLMs) and available via plug-and-play SDKs or APIs. The product supports major esports titles including CS2, Dota 2, League of Legends and VALORANT, with full customisation across branding and output formats.
GRID Insights made its live debut during the Champion of Champions Tour Season 3 (CS2), with broader adoption already underway. Among early adopters is the European Pro League (EPL), now integrating GRID Insights into its tournament broadcasts.
“GRID Insights is a game-changer for how fans engage with the action. At EPL, we’re always looking for new ways to elevate the viewer experience—and with GRID Insights, the instant, story-driven context keeps fans both informed and immersed. Whether you’re a dedicated follower or a casual viewer, it makes every moment more exciting,” said Oleksii Krasnikov, CEO of EPL.
The post GRID Launches GRID Insights: Real-Time AI Context for Esports Tournaments appeared first on European Gaming Industry News.
Ana Carolina Luna Maçães
Esportes Gaming Brasil unveils Ana Carolina Luna Maçães as Compliance Manager to reinforce regulatory commitment
Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, has unveiled Ana Carolina Luna Maçães as its new Compliance Manager. The hire reinforces the company’s commitment to transparency, integrity, and good governance in Brazil’s evolving betting market.
Esportes Gaming Brasil’s new Head of Compliance, Ana Carolina Luna Maçães, commented: “Esportes Gaming Brasil has set a high standard in Brazil’s betting market with its total commitment to integrity, governance, and responsible gaming. It’s a privilege to join this exceptional team as Compliance Manager. My role is to reinforce our culture of compliance, navigating us through complex regulatory frameworks across multiple jurisdictions with as little friction as possible. Our mission is to deliver secure, transparent, and competitive services for our partners and clients.”
A seasoned legal and compliance professional who has spent time at NSX Brasil, Maçães joins with expertise in financial crime prevention, responsible gambling, and corporate ethics. She has earned a CPC-A certification from LEC (Legal, Ethics & Compliance), and she significantly strengthens the group’s in-house compliance work.
Esportes Gaming Brasil CEO Darwin Filho, added: “It’s more than just complying with and supporting regulations. Esportes Gaming Brasil has been actively leading the process of maturing the betting sector in the country. Our commitment to governance has been an essential part of our business model since the beginning. The arrival of Ana Carolina represents a strategic reinforcement, further strengthening the culture of compliance that has always guided the company.”
Esportes Gaming Brasil is proud to be one of the Brazilian-licensed operators under the SPA/MF framework and is renowned for impactful responsible gambling measures, including self-exclusion tools, behaviour monitoring, and an addiction support network.
With deep relationships to national sport and culture through major football sponsorships and experiential collaborations, and a growing digital presence via Onabet, the group is committed to shaping a safe, sustainable, and responsible future for Brazil’s gaming sector.
The post Esportes Gaming Brasil unveils Ana Carolina Luna Maçães as Compliance Manager to reinforce regulatory commitment appeared first on Gaming and Gambling Industry in the Americas.
eSports
Gamercraft Fully Adopts ESIC Integrity Codes and Joins Commission to Elevate Global Esports Standards
The Esports Integrity Commission (ESIC) announced that Gamercraft has joined ESIC as a Platform Tournament Organiser Member, formally embedding ESIC’s Integrity Codes into its Terms & Conditions and Terms of Use.
As part of its membership, Gamercraft will:
• Integrate ESIC’s Anti-Corruption, Anti-Cheating and Player Conduct Codes directly into every user agreement.
• Work hand-in-hand with ESIC to manage integrity-related complaints and appeals, including reviews of platform bans, to ensure transparent and independent resolution.
As an esports tournaments platform, Gamercraft delivers skill-based competitive experiences powered by proprietary tournament formats and performance-driven systems. With its integration into ESIC, Gamercraft solidifies its commitment to competitive integrity by adopting the ESIC Integrity Programme across all its operations.
Gamercraft joins a growing list of distinguished international tournament organisers and stakeholders who rely on ESIC’s Integrity Programme to form the foundation for competitive integrity within their operations.
Stephen Hanna, CEO of ESIC, said: “We are pleased to welcome Gamercraft, Inc. into ESIC membership. As a tournament organiser operating in the fast-evolving space of platform-based esports competition, their adoption of the ESIC Integrity Program is a meaningful step toward upholding fairness and ethical conduct across online tournaments. We look forward to supporting Gamercraft as they continue to scale their efforts with integrity at the core.”
JJ Garcia-Rovira, CEO of Gamercraft, said: “At Gamercraft, integrity forms the foundation of fair competition. Joining ESIC formalizes our commitment to maintaining the highest standards across our tournament ecosystem. As we pioneer new formats in skill-based competition and esports, this partnership ensures our community can compete with complete confidence in the fairness and transparency of our platform. We’re excited to work alongside ESIC in elevating integrity standards throughout the competitive gaming ecosystem.”
The post Gamercraft Fully Adopts ESIC Integrity Codes and Joins Commission to Elevate Global Esports Standards appeared first on European Gaming Industry News.
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