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Ebullient Gaming exclusively ties up with AKEF; bags influencer management mandate of SIGMA talent

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Ebullient Gaming, one of India’s first and leading talent management agencies, have exclusively joined hands with the AKEF to manage and accelerate the growth of around 24 big gaming talents from their talent roster of Sigma Gaming which has a massive viewership of 10 million plus on a monthly average.

AKEF PLAY PVT LTD is one of the largest gaming communities in Kerala. Having started as a niche platform, with an aim to provide better exposure to the gamers from the state, AKEF has grown into a strong community of one lakh-plus that not only provides support to serious gamers but also goes beyond esports and look into talent and event management. And now, through this partnership with Ebullient Gaming will be focusing on building a robust gaming ecosystem and leveraging the brand value of gaming influencers and the esports athletes of Sigma Gaming with their efficient talent management services.

“We have a community made up of the gamers, by the gamers for the need in the gaming ecosystem. Ebullient Gaming, being a front-runner in the gaming talent management sector, will provide enormous opportunities for our hidden talents in Kerala to come to the limelight. With a common vision, we are entitled to give maximum support and act as a catalyst to bridge the gap between budding talents and brands. With this partnership, we aim to create national footprints for ourselves as well as our players and creators,” said Amal Arjun, Director of AKEF.

Ebullient Gaming, an influencer marketing and management agency—led by Anirudh Nagpal, co-founder and CEO, and Aman Garg, co-founder and COO—envisions the growth of the esports & gaming industry while being one of the enablers in the process. The agency has created an influencer marketing roadmap for many gaming talents in the past with the association of some of the top international brands such as NBA, Gillette, One Plus, Huawei and many more.

Sharing the excitement on their latest partnership, Anirudh Nagpal, Co-Founder and CEO of Ebullient Gaming, said: “We have always strived to provide the best talent management services to our gaming influencers, helping them financially to succeed in their gaming career. Being an agency that excels in planning talent needs, an event arm, and a creative agency vertical that works with the biggest brands and talents in gaming, we are extremely delighted to have an exclusive association with AKEF and look forward to offering a stabilised career to big gaming talents from Sigma Gaming. With a common vision of helping gaming streamers to flourish and achieve greater traction in the ecosystem, this association will surely reach its ultimate fruition. The partnership will help AKEF to expand even more and we can explore deeper bonds in the southern part of India as an agency.”

“The Indian esports market is expected to triple in size by 2025, from Rs 250 crore today, to Rs 1,100 crore, representing a compounded annual growth rate of 46 percent, demonstrating how quickly esports is growing in India” added Aman Garg, Co-founder and COO, Ebullient Gaming.

AKEF has so far conducted more than 200 competitions across various games like Clash of Clans, FIFA, BGMI, Call of Duty and Pro Evolution Soccer. With a huge number of talented streamers, it also organises community tournaments regularly and acts as a talent incubator.

Krishna Narayan, who heads Brand Partnerships at Ebullient Gaming said, “This is going to be a fantastic collaboration. It will benefit both gaming companies and will create several prospects for future collaborations. Working on this project will be terrific.”

As per the mandate, Ebullient Gaming will handle queries and concerns of all the gamers, ensuring that they have a pleasant and smooth experience in their upcoming opportunities.

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Emmy-Winning Director R.J. Cutler’s Docuseries Esports World Cup: Level Up Premieres June 6 on Prime Video

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Prime Video, one of the leading entertainment destinations, will premiere the five-part documentary Esports World Cup: Level Up on June 6, with new episodes released weekly. Directed by Emmy-winning filmmaker R.J. Cutler (Billie Eilish: The World’s a Little Blurry, Elton John: Never Too Late and Martha), the series goes behind-the-scenes of the inaugural Esports World Cup (EWC) in 2024 — a defining moment in global esports, where over $60 million in prize money ignited a high-stakes, multinational battle to crown the world’s top esports Club.

The series is produced by This Machine (a part of Sony Pictures Television), with R.J. Cutler directing, John Dorsey serving as showrunner, and Jane Cha Cutler, Trevor Smith, Elise Pearlstein and Mark Blatty executive producing. Level Up will premiere exclusively on Prime Video in more than 240 countries and territories worldwide.

Esports World Cup: Level Up offers a rare look inside a global competition that’s redefining what it means to be a champion for a new generation of athletes and fans. R.J. Cutler and his team of expert storytellers embedded themselves within the eight-week tournament – watched by over 500 million fans globally – to uncover the personal sacrifices, rivalries and stakes driving the action.

Shot in verité style, the series combines intimate home visits from around the world and on-the-ground coverage from Riyadh, Saudi Arabia. It follows a wide cast of characters – from Club CEOs orchestrating million-dollar strategies to rising stars chasing life-changing wins – while capturing the pulse of elite esports competition.

“What drew me to the Esports World Cup was the compelling human stories unfolding within this high-stakes arena. Level Up isn’t just about the incredible competition and prize money; it’s about the dedication, the passion, and the sheer will of these athletes and teams pushing the boundaries of what’s possible. Under high pressure, we discover the true character of the competitors who vie for $60 million, but who also expose their humanity in the process,” said Cutler.

At the heart of Level Up is the “EWC Club Championship,” an unprecedented, multi-title tournament format where Clubs compete across more than 20 games, earning points toward a single leaderboard. Every match, every point, reshapes the race for global dominance. With the highest prize pool in esports history on the line, the EWC is not just a tournament – it’s a proving ground for the next generation of sports icons.

“A win might make the headlines — but the real story is the people behind it. Level Up dives into the human side of esports: the pressure, the ambition, the sacrifices. It’s about what it really takes to compete at the highest level — and why it matters. R.J. is the best at bringing those stories to life, and this one captures the heart of what we’re building,” said Ralf Reichert, CEO of the Esports World Cup Foundation.

The post Emmy-Winning Director R.J. Cutler’s Docuseries Esports World Cup: Level Up Premieres June 6 on Prime Video appeared first on Gaming and Gambling Industry in the Americas.

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PandaScore launches game-changing Daily Fantasy eSports product

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Esports betting pioneer adds daily fantasy esports offering to its growing range of products, with its sights set on the US market

PandaScore, the award-winning provider of esports odds, data and betting products, has continued to push boundaries with the launch of Daily Fantasy eSports, a truly groundbreaking product for operators and players.

Daily Fantasy eSports has been developed for the US market but will have global appeal with players drawn in by the chance to create virtual teams of real-life players and earn points based on their actual game performances.

Contests range from daily matchups to season-long leagues, with plenty of prizes up for grabs.

PandaScore’s Daily Fantasy eSports is backed by an expert-led esports trading team to deliver fast, accurate settlement data across unique, player-focused markets driven by the provider’s established and proven betting models.

An Interactive Player Widget serves up rich player stats and profiles, with PandaScore’s powerful BetBuilder enabling same-game parlays.

But that’s not all. PandaScore has more than 17,000 players in its esports player age and info database, the largest in the market.

It also offers dedicated helper codes and documentation to ensure smooth and seamless operator integration. It really is as easy as 1-2-3.

1 – There is a kick-off call to align on goals, timelines and fantasy formats.

2 – The operator accesses PandaScore’s dedicated fantasy-focused API to accelerate the build

3 – The dedicated integration manager ensures effortless onboarding and a successful launch

By leveraging PandaScore’s odds and data, alongside its team of experts and specialists, online sportsbook and daily fantasy sports operators can launch faster, ensure accuracy and scale their Daily Fantasy eSports offering with confidence.

Oliver Niner, Head of B2B at PandaScore, said: “Daily Fantasy eSports is a pioneering product from PandaScore that will really hit the mark with operators across North America, as well as other global markets.

“It allows operators to engage esports fans and bettors with a compelling product and proposition, but without the degree of risk that comes with standard betting as the payouts are controlled.

“Daily Fantasy eSports is already live with Dabble and is performing incredibly well, so we look forward to going live with more operators in the coming months.

“This really is a game-changing product, and we can’t wait to see it become available at some of the biggest betting brands in North America and beyond.”

The launch of Daily Fantasy eSports complements PandaScore’s growing esports betting offering, which includes odds and data for a huge number of disciplines, plus betting products like its BetBuilder, MicroMarkets and StoryBuilder.

The post PandaScore launches game-changing Daily Fantasy eSports product appeared first on European Gaming Industry News.

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Artyom Odintsov

Esports Charts Wins “Esports Innovation Award” at the EsportsNext Industry Awards

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Esports Charts, a Ukraine-born analytics company that aggregates real-time viewership insights about esports, has won the Esports Innovation Award at the EsportsNext Industry Awards, hosted by the Esports Trade Association (ESTA) in Dallas, US.

The Esports Innovation Award recognizes an organization or individual that has introduced groundbreaking technology, services, or strategies significantly advancing the esports industry.

Esports Charts was honored for its scalable analytics platform, which provides comprehensive tournament and viewership statistics across more than 25 livestreaming services — helping stakeholders from publishers and teams to fans make smarter, data-driven decisions.

“Winning the Innovation Award from ESTA is an important milestone for us as a leading esports analytics service in the world. Also, we’re especially proud to represent Ukraine-born innovation on an international stage.

“From day one, our mission has been to bring clarity and transparency to the world of esports data. And this recognition from the industry is both an honor and a motivation to keep raising the bar.

“Thank you to our incredible team and partners, who believed in us from the start. This award is a shared success — and we’re just getting started,” Artyom Odintsov, co-founder and CEO of Esports Charts.

The post Esports Charts Wins “Esports Innovation Award” at the EsportsNext Industry Awards appeared first on Gaming and Gambling Industry in the Americas.

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