

Canada
ASX and Esports Technologies (EBET) join forces in strategic esports alliance
The American SportZ Exchange (ASX), the world’s first virtual sports-trading exchange, has announced its latest strategic alliance with Esports Technologies, Inc. (Nasdaq: EBET), a leading provider of esports wagering products and associated technologies.
The alliance considers both entities joining forces in a tactical alliance that commits to bringing ASX players higher liquidity and bridging the cross-vertical divide between the esports markets and the exchange betting model. The intended result is to increase margins and improve retention opportunities in one of the gaming and entertainment industry’s fastest-growing verticals.
In the wake of the pandemic and an uncertain timetable of international sport, esports has been one of the few verticals able to maintain a robust and regular schedule of events, delivering an opportunity for millions of fans to enjoy a deeper engagement in esports, wherever they are in the world.
This fragmented global calendar for live sports has also accelerated the rise of esports as a popular betting medium, as more and more players pivoted their attention and enthusiasm to relatable esports content which fosters a familiar environment and comparable excitement. And despite the return of traditional sports from the sidelines in 2021, esports audiences have largely remained intact with fan engagement continuing growth momentum.
Through this complementary association, best-in-breed esports data from Esports Technologies (both pre-game and in-play) is intended to create a new level in authentic live engagement and peer-to-peer predictions for customers and data consumers on the ASX platform.
ASX is a hybrid next-generation fantasy sports betting company, fronted by gaming sector pioneer Paddy Power, where virtual shares in players and teams can be “traded”. This flagship startup, which allows its users to buy or sell “shares” premised on individual “player” and collective “team” performance, offers “share prices” around individual players and teams based on anticipated performance across a number of key criteria, unique to every underlying sports game.
The ASX platform is presently capitalizing on the soaring demand for esports player and team markets, whose worldwide appeal is premised on the granular statistics and player data which already drive the latest video games and fantasy football leagues across mature global markets.
Working in close collaboration with Esports Technologies, ASX seeks to promote and refine esports’ escalating popularity across worldwide regulated markets, familiarizing and educating fans via dynamic data and premium content.
Bart Barden, COO at Esports Technologies, said: “It’s great to be working with former Paddy Power leadership, aligning on an exciting shared vision for the future of esports through this strategic alliance with Paddy’s bold startup venture, ASX. I’m eager to bring our collective experience to bear, unlocking the strategic synergies of these companies via this strategic alliance.
“Esports Technologies’ deep and diverse range of pre-play and in-play data can quickly attract and educate new and existing esports audiences, particularly for a US fanbase raised on DFS and consequently primed for markets that run on individual player or team statistics.”
Paddy Power, President and Co-founder at ASX, added: “Esports Technologies are trailblazers in this rapidly emerging esports domain, while Bart’s previous sterling work at a leading International betting exchange, when we overlapped at Paddy Power Betfair, earmarked him as our go-to guy for esports once this ASX opportunity presented itself. Together, we now stand at the intersection of some of the most progressive technology and untapped verticals in the industry. It’s a thrilling time to see how we might again collaborate to mutually-beneficial effect over the coming months and years.
“ASX is the next logical step in the DFS evolution, fusing the excitement of an active trading marketplace with the most immersive retention aspects of fantasy management. By combining intuitive and recognizable stock-exchange transaction mechanics with the dynamics of live sporting events and record low-latency data distribution, we are now paving the way for the next generation in esports betting and fan-engagement ecosystems.”
Canada
Hard Rock Hotel & Casino Ottawa Opens with Legendary Guitar Smash and Star-Studded Celebration

Hard Rock Hotel & Casino Ottawa officially opened its doors with a signature guitar smash, marking the arrival of Canada’s first fully integrated Hard Rock resort, a bold new destination where entertainment, hospitality, and music take center stage.
The $350 million resort brings the brand’s unmistakable energy to Canada’s capital, offering locals and visitors an immersive Hard Rock experience blending iconic music history with world-class entertainment, hospitality, dining, and gaming.
In true Hard Rock fashion, the opening festivities kicked off with the Canadian Tenors’ electrifying rendition of O Canada followed by the brand’s signature Guitar Smash, a modern take on the traditional ribbon-cutting ceremony. Executives, dignitaries, and community leaders took the stage to ceremoniously smash guitars, signaling the official opening of the state-of-the-art entertainment destination.
A special moment included the presentation of a $100,000 donation to Ottawa Food Bank, reinforcing Hard Rock’s commitment to giving back to the communities it serves.
“Bringing Hard Rock to Canada’s capital is an iconic milestone for our brand. We’re proud to expand our global footprint and create a destination where locals and visitors can experience world-class gaming, hospitality, and entertainment all in one place,” said Jim Allen, Chief Executive Officer of Hard Rock International.
“Our government is thrilled that Hard Rock chose Ontario for its first fully integrated hotel and casino venue in Canada. This new entertainment and hospitality destination will draw visitors from near and far to Ottawa, create and sustain hundreds of local jobs, and provide millions of dollars for local infrastructure and community programs,” said Stan Cho, Minister of Tourism, Culture and Gaming.
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AGCO
MIXI Receives AGCO Approval for PointsBet Acquisition

PointsBet Holdings Limited announced that MIXI has received written confirmation that AGCO has no concerns with the proposed acquisition by MIXI of the shares in PointsBet Holdings Limited.
PointsBet has also received written confirmation from iGaming Ontario (iGO) in relation to MIXI’s proposed acquisition of shares in PointsBet.
Accordingly, the condition precedent to MIXI’s proposed PointsBet-Board recommended Takeover Bid relating to Ontario approvals in paragraph 4.5 of Schedule 1 of the Bid Implementation Deed dated 16 June 2025 (BID) has been satisfied.
MIXI’s proposed Takeover Bid remains subject to the satisfaction of certain other limited conditions as previously announced, including a 50.1% minimum acceptance of the proposed MIXI Offer (as defined in the BID).
The Northern Territory Racing and Wagering Commission provided its approval on 24 March 2025 for MIXI to acquire PointsBet. PointsBet confirmed that MIXI’s proposed Takeover Bid is no longer subject to any gaming regulatory approvals.
The post MIXI Receives AGCO Approval for PointsBet Acquisition appeared first on Gaming and Gambling Industry in the Americas.
AGCO
AGCO Fines Great Canadian Casino Resort Toronto $350,000 for Serious Regulatory Violations Linked to Impromptu After-Party on Gaming Floor

The Alcohol and Gaming Commission of Ontario (AGCO) has issued monetary penalties totaling $350,000 against Great Canadian Casino Resort Toronto for multiple violations of provincial gaming standards. The penalties follow an impromptu after-party that was permitted to take place in the pre-dawn hours directly on the casino’s gaming floor.
On September 27, 2024, an electronic dance music event attended by thousands of people was hosted in the theatre adjacent to the casino at Great Canadian Casino Resort Toronto. The event was marked by widespread intoxication, disorderly behavior, and numerous criminal and medical incidents – both inside and outside the venue – including alleged assaults, drug overdoses, and acts of public indecency. Although paid duty officers were present, additional police and emergency services were required to manage the situation.
In the midst of this high-risk environment, casino management approved an unscheduled request by the performing artist to host an after-party on the active gaming floor. The artist and more than 400 guests were permitted onto the gaming floor where the artist was allowed to perform amidst operational table games and gaming machines – without any prior risk assessment or planning.
As a result, security personnel were unable to effectively control the casino floor, including witness reports that an attendee was seen climbing onto slot machines. Failure to maintain appropriate control compromises the security, safety, and integrity of the casino floor. Following the conclusion of the event, the operator failed to promptly report these incidents to the AGCO as required.
Based on the findings of its review, the AGCO’s Registrar has issued an Order of Monetary Penalty (OMP) totaling $350,000 against Great Canadian Casino Resort Toronto. These penalties address critical failures in their operations, incident reporting, employee training, and the management of disturbances.
A gaming operator served with an OMP has 15 days to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), an adjudicative tribunal that is part of Tribunals Ontario and independent of the AGCO.
“Casino operators have a fundamental duty to control their gaming environment. Great Canadian Casino Resort Toronto’s lapses in this incident compromised the safety of patrons and the security and integrity of the gaming floor,” Dr. Karin Schnarr, Chief Executive Officer and Registrar of AGCO, said.
The post AGCO Fines Great Canadian Casino Resort Toronto $350,000 for Serious Regulatory Violations Linked to Impromptu After-Party on Gaming Floor appeared first on Gaming and Gambling Industry in the Americas.
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