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Liquipedia.net Partners with Esports Entertainment Group’s VIE.bet, the World’s Most Transparent Esports Betting Platform

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Esports Entertainment Group, Inc. and its secure esports betting platform VIE.bet have partnered with Liquipedia.net, the world’s largest esports wiki and an affiliate of top esports organization Team Liquid. VIE.bet and Liquipedia will partner to create the most community-centric and responsible betting integration in esports, launching May 3, 2021.

Through their alliance, VIE.bet will be integrated into select Liquipedia pages, allowing Liquipedia’s millions of monthly visitors to see betting odds and place bets through VIE while having a safe experience. By partnering together, Liquipedia and VIE.bet are able to instill safety mechanisms that ensure betting information is only shown to users of legal age in VIE’s 150 whitelisted jurisdictions around the world, with another license in New Jersey pending. Betting information will be shown with visible guidelines on gambling safety, and users who prefer not to see sports betting odds will have the option to toggle them off. In partnership with VIE.bet, Liquipedia will also be publishing Esports Betting Advertising Guidelines as a Commons Wiki resource, in order to establish esports industry-wide best practices for safety, integrity and accountability in betting advertisements and partnerships.

VIE.bet and Liquipedia are committed to collaborating with enforcement and integrity institutions dedicated to safe and responsible esports betting and advertising. This includes working with the Esports Integrity Coalition (ESIC), a not-for-profit association taking responsibility for disruption, protection, investigation and prosecution of all forms of cheating in esports. In 2019, the coalition designated Esports Entertainment Group an Anti-Corruption Supporter, enabling VIE.bet to participate in ESIC’s global suspicious bet alert system, contribute to anti-corruption education initiatives, and tap into ESIC’s accumulated best practices for sports betting.

Grant Johnson, CEO of Esports Entertainment Group, said: “Esports communities have incredible passion and competitive drive, which makes for an exciting betting landscape. Unfortunately, that passion and drive is often taken advantage of, and there’s significant distrust towards betting platforms in the space. We believe there’s a better way forward in esports betting that comes from collaboration with trusted institutions. We’re proud to work with Liquipedia and VIE.bet on this new initiative, and we’re confident in VIE.bet’s ability to foster an active esports betting community by building a safe, trusted experience.”

Bux Syed, Director of VIE, said: “Liquipedia has been part of my daily life for at least 10 years. I use them to check the latest tournaments, upcoming matches and results; me and 700 million other esports fans like me visit their platform each year. As a new esports betting brand, we’re aiming to grow our brand through community based projects. It’s a no brainer for us to partner with Liquipedia and its community to educate esports fans about safe and regulated gambling. My team and I are extremely excited to work with the Liquipedia team, and we’re looking forward to introducing VIE and engaging with its community.”

Erik Saler, Head of Liquipedia, said: “A lot of esports sites have integrated betting in careless ways, sadly. As one of the largest resources in esports we not only felt a responsibility to do this better, but we also felt that if we do it right – with the right partner, in the right way – we could help improve betting in esports as a whole and make it safer for all. We are proud to have found like-minded allies in VIE.bet who share our values of community, safety, responsibility, and integrity.”

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Soft2Bet’s Brand ToonieBet Named an Official Sports Betting and Casino Partner of the CFL

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ToonieBet, Soft2Bet’s premier sportsbook and online casino brand tailored for Canadian players, has been named both an Official Sports Betting Partner and an Official Online Casino Partner of the Canadian Football League (CFL).

The multiyear partnership also establishes ToonieBet as an Official Partner of the CFL’s championship game, the Grey Cup. Fans from coast to coast to coast annually gather for Canada’s largest single-day sporting event to celebrate an incredible season, and to witness one team earn the right to hoist the iconic trophy. The 112th Grey Cup will be played at Princess Auto Stadium in Winnipeg on Sunday, November 16.

Fans in Ontario aged 19-and-over will be able to responsibly wager on CFL games through ToonieBet with access to in-game betting and futures. The collaboration will also explore exciting branded online casino experiences on the ToonieBet platform to entertain existing fans and engage new ones.

ToonieBet’s partnership with the CFL underscores Soft2Bet’s ongoing commitment to Canadian sports fans and a further investment in the Canadian sporting tradition, as the deal marks Soft2Bet’s second sports partnership in the country within the last three months, following ToonieBet’s designation as the Official Online Casino Partner of the NHL’s Ottawa Senators, which was recently expanded with a full sportsbook offering.

“This partnership is for the fans. Together with ToonieBet, we will unlock exciting avenues of entertainment, delivering new products, responsible gaming options and unique activations, to better serve the future of fandom. In the stadium, at home or online, we’re doubling down on engagement and innovation like never before,” said Tyler Keenan, the CFL’s Chief Revenue Officer.

“Partnering with the CFL will elevate our robust offerings in the Canadian market and allow us to continue building our passionate sports and online gaming community in Ontario. Our team at ToonieBet is deeply committed to building a premium fan experience, while delivering exceptional customer hospitality and ensuring both responsible and safe game play,” said Steve Spindler, ToonieBet’s Canadian Country Manager.

“We are proud to partner with the CFL and its local teams. This partnership goes beyond visibility – it’s about building relevance and establishing a real connection with fans. Aligning with one of Canada’s most trusted leagues allows us to strengthen our bond with Ontarians and deliver a best-in-class sports betting and gaming experience through ToonieBet,” said Martin Collins, Chief Business Development Officer at Soft2Bet.

Additionally, ToonieBet has been designated as an Official Authorized Gaming Operator of the CFL, allowing Soft2Bet to deliver best-in-class gaming experiences with official CFL data and statistics to sports fans and sportsbook users across Ontario through the ToonieBet platform.

ToonieBet will also serve as the presenting partner of CFL Fantasy, and the Game Tracker in Ontario on CFL.ca and LCF.ca, in addition to being the CFL’s odds provider on the league’s digital scoreboard.

The post Soft2Bet’s Brand ToonieBet Named an Official Sports Betting and Casino Partner of the CFL appeared first on Gaming and Gambling Industry in the Americas.

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Hard Rock Hotel & Casino Ottawa Opens with Legendary Guitar Smash and Star-Studded Celebration

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Hard Rock Hotel & Casino Ottawa officially opened its doors with a signature guitar smash, marking the arrival of Canada’s first fully integrated Hard Rock resort, a bold new destination where entertainment, hospitality, and music take center stage.

The $350 million resort brings the brand’s unmistakable energy to Canada’s capital, offering locals and visitors an immersive Hard Rock experience blending iconic music history with world-class entertainment, hospitality, dining, and gaming.

In true Hard Rock fashion, the opening festivities kicked off with the Canadian Tenors’ electrifying rendition of O Canada followed by the brand’s signature Guitar Smash, a modern take on the traditional ribbon-cutting ceremony. Executives, dignitaries, and community leaders took the stage to ceremoniously smash guitars, signaling the official opening of the state-of-the-art entertainment destination.

A special moment included the presentation of a $100,000 donation to Ottawa Food Bank, reinforcing Hard Rock’s commitment to giving back to the communities it serves.

“Bringing Hard Rock to Canada’s capital is an iconic milestone for our brand. We’re proud to expand our global footprint and create a destination where locals and visitors can experience world-class gaming, hospitality, and entertainment all in one place,” said Jim Allen, Chief Executive Officer of Hard Rock International.

“Our government is thrilled that Hard Rock chose Ontario for its first fully integrated hotel and casino venue in Canada. This new entertainment and hospitality destination will draw visitors from near and far to Ottawa, create and sustain hundreds of local jobs, and provide millions of dollars for local infrastructure and community programs,” said Stan Cho, Minister of Tourism, Culture and Gaming.

The post Hard Rock Hotel & Casino Ottawa Opens with Legendary Guitar Smash and Star-Studded Celebration appeared first on Gaming and Gambling Industry in the Americas.

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MIXI Receives AGCO Approval for PointsBet Acquisition

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PointsBet Holdings Limited announced that MIXI has received written confirmation that AGCO has no concerns with the proposed acquisition by MIXI of the shares in PointsBet Holdings Limited.

PointsBet has also received written confirmation from iGaming Ontario (iGO) in relation to MIXI’s proposed acquisition of shares in PointsBet.

Accordingly, the condition precedent to MIXI’s proposed PointsBet-Board recommended Takeover Bid relating to Ontario approvals in paragraph 4.5 of Schedule 1 of the Bid Implementation Deed dated 16 June 2025 (BID) has been satisfied.

MIXI’s proposed Takeover Bid remains subject to the satisfaction of certain other limited conditions as previously announced, including a 50.1% minimum acceptance of the proposed MIXI Offer (as defined in the BID).

The Northern Territory Racing and Wagering Commission provided its approval on 24 March 2025 for MIXI to acquire PointsBet. PointsBet confirmed that MIXI’s proposed Takeover Bid is no longer subject to any gaming regulatory approvals.

The post MIXI Receives AGCO Approval for PointsBet Acquisition appeared first on Gaming and Gambling Industry in the Americas.

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