Canada
Spinola Gaming enters the eSports Lottery Sector
- Spinola Gaming gains new partners providing eSports-based lotteries for the LatAm market.
- With the ever-growing rise in eSports activity, operators are looking for new revenue streams to monetise their traffic.
Spinola Gaming, one of the leading authorities in lottery software announces the world’s first eSports-based and customizable lotteries. These products have gained interest in the LatAm and Asian markets, with LatAm eSports operators and suppliers already in discussion on integrating our new and updated eSports lottery platform for these regions. These eSports lottery products are built around integrating global lotteries, custom eSports based lottery products, digitised scratch cards, along with instant spin and win games, designed around eSports events and tournaments in perspective.
With player and viewership numbers increasing sharply around the key esport gaming titles, operators have seen a massive increase in new registrations. An article under H2 Gambling Capital, via iGB found that eSports betting saw an increase of over 60% in GGR in H1 of 2020, a considerable amount when compared to sportsbetting’s losses during this period.
Spinola Gaming envisions the eSports market to increase even further for the next 2-3 years, and the pandemic has very clearly acted as a catalyst for the eSports betting market. As seen in Business Insider most projections see the eSports ecosystem on track to surpass $1b, and while in terms of audience; APAC, North America and Europe are currently the top three eSports markets, although one of the fastest-rising regions is Latin America, which is expected to skyrocket to $42m by 2023.
Our product team, accompanied with the marketing department anticipated and discussed this situation in the final half of 2020, and designed a full lottery product suite which is applicable for eSports operators to design and launch lotteries during tournaments and games. Spinola Gaming’s custom lottery games gives all operators the ability to run their own fully customised jackpot games in the same, or similar formats as the world’s leading lotteries. With eSports, the jackpots available are fixed or progressive, and results are based on third party draws or the lottery supplier’s fully certified RNG.
Spinola Gaming’s lottery games can be implemented for one-off eSports promotions or for entire seasons to keep players engaged and returning week after week. Thomas Mahoney, COO of Spinola Gaming wants to express his future plans regarding this project, “The future of eSports is very likely to spill into mobile games, which will reduce barriers of entry, and allow even more games and gamers to come pouring in. Although lottery games are seen as one of the oldest types of gaming verticals, and eSports is considered one of the newest, we believe that both verticals can work hand in hand to provide the best experience possible for our clients’ players. We’ve seen great growth in LatAm from an online lottery perspective, and with all the indications showing eSports to grow rapidly there, I’d say LatAm, as a region is one to watch in 2021.”
Be Part of the Progress
Spinola Gaming has initiated the process of onboarding new clients across emerging markets in LatAm, Southeast Asia and Africa. Users within those countries will soon be discovering new ways to play their favourite jackpot and lottery games, in a virtual environment. Complementing these virtual lottery games, operators can now have access to instant win games, like digital scratch cards to provide to their users who believe online is the next step in lottery’s evolution.
Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario
Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.
This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.
PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.
With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.
Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”
Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
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