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European Gaming Congress 2024

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Clinton Sparks Joins Esports Technologies as Strategic Advisor

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Esports Technologies, a global provider of esports wagering experiences, announced that Clinton Sparks has joined the company as strategic advisor to amplify growth. He brings creative talents, entrepreneurial insights and a proven track record of success innovating across music, lifestyle and influence, business, and esports.

Sparks’ business accolades include being the CEO and founder of Get Familiar, Inc., a marketing, strategy and consulting firm that has partnered with BMG for a worldwide publishing deal and has over a billion streams and millions of records sold with song titles such as “Lean On,” “Turn Down For What” and “Let Me Love You.” He is also owner of the national hip-hop radio station Get Familiar Radio.

Sparks’ music accolades include Grammy nominations, multi-platinum achievements as record producer and songwriter with record sales of more than 75 million. He has forged successful collaborations with notable artists and brands including Diddy, Samsung, Beyonce, Pepsi, Eminem, Nordstrom, Lady Gaga, Sirius XM, Offset, Dash Radio, Yahoo and Kanye West. Sparks expanded on his music career to become a highly successful entrepreneur and marketer.

In July 2020, Sparks co-founded the revolutionary gaming organization and lifestyle brand XSET. In addition to fielding top professional esports teams, XSET highlights diversity and social justice. The organization has recruited high-profile entertainers and esports personalities, leaning heavily into the intersection of pop culture and gaming. Prior to founding XSET, Clinton Sparks served as Vice President of Business Development for FaZe Clan, a professional esports and entertainment company, where he helped grow revenues to $35 million annually.

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“I can’t think of a bigger opportunity than the intersection of esports and betting. With its immersive wagering platform, products and team, Esports Technologies is positioned as a market leader in the esports betting landscape,” said Sparks. “I am excited to collaborate with them with our shared vision and excitement in this space.”

The appointment of Sparks occurs a few weeks after Atari founder Nolan Bushnell joined the company as a strategic advisor.

Aaron Speach, CEO of Esports Technologies, said, “Clinton Sparks brings an extraordinary range of talents to this company as a strategic advisor. Clinton has become an influential figure in esports today. With his relentless passion and eye for innovation, this is a perfect fit for the growth of Esports Technologies.”

About Esports Technologies – Esports Technologies is developing ground-breaking and engaging wagering experiences for esports fans and bettors around the world. Esports Technologies is one of the global providers of esports product, platform and marketing solutions. The company operates a licensed online gambling platform, gogawi.com, that offers real money betting on esports events and professional sports from around the world in a secure environment. The company is developing esports predictive gaming technologies that allow distribution to both customers and business partners.

 

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SOURCE Esports Technologies

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Canada

Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario

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Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.

This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.

PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.

With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.

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Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”

Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”

Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.

Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.

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Canada

Jackpot Digital Receives Approval from the Saskatchewan Liquor and Gaming Authority

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Jackpot Digital, a leading manufacturer of electronic multiplayer dealerless poker tables, has announced that it has received approval from the Saskatchewan Liquor and Gaming Authority (SLGA) to act as a registered supplier of gaming supplies and services to regulated casinos in the Canadian province of Saskatchewan.

The approval follows the Company’s news release dated February 6, 2024, announcing the signing of a licensing agreement with the Saskatchewan Indian Gaming Authority (SIGA) to install the Company’s Jackpot Blitz dealerless poker ETGs into SIGA casinos.

SIGA operates seven casinos and Playnow.com in Saskatchewan. At the outset, SIGA proposes to install Jackpot Blitz machines at its Dakota Dunes and Gold Horse Casino properties, located in Saskatoon and Lloydminster, respectively.

Jackpot CEO Jake Kalpakian said: “We are excited to receive approval as a gaming equipment supplier in Saskatchewan. This represents the first major jurisdictional, non-tribal license received by Jackpot during our continuing expansion into the land-based casino market. We have many more license applications underway in the US and other Canadian provinces, which will dramatically impact our ability to accelerate the rollout of Jackpot Blitz across North America.”

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Calgary Sports and Entertainment Corporation

Play Alberta, CSEC Extend Partnership

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Teams under the Calgary Sports and Entertainment Corporation (CSEC) banner have expanded their long-term partnership with Play Alberta, the province’s premier iGaming destination. As part of the agreement, the Flames will feature AGLC’s responsible gambling program, GameSense, on their home helmets and a Play Alberta insignia displayed on their home jerseys. The Stampeders, Wranglers, and Roughnecks will integrate the Play Alberta logo onto their uniforms.

“There’s significant importance now to showcase meaningful responsible gambling efforts in the iGaming industry. I’m proud of our initiatives to provide GameSense with such a visible platform. GameSense promotes healthy gambling habits online and in person and including AGLC’s responsible gambling platform over the course of this partnership is a huge accomplishment,” Kandice Machado, Chief Executive Officer at AGLC.

The agreement makes Play Alberta the exclusive sports betting and online gaming partner of the Flames, Wranglers, Stampeders, and Roughnecks. Through the partnership, Play Alberta and CSEC will develop unique partnerships and in-arena giveaways during the season.

“Through GameSense, our partnership with Play Alberta equips our fans with the knowledge required if they wish to participate in gaming while they support their home team. We are both proud and excited to extend our relationship with Play Alberta that makes cheering for our teams that much more fun while also generating revenue to support the quality of life for Albertans,” said CSEC President and CEO Robert Hayes.

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Alberta is the first jurisdiction in North America to partner with professional sports franchises and integrate PlayAlberta.ca and social responsibility branding onto uniforms. It upholds AGLC’s commitment to responsible play, raising awareness of GameSense and Self-Exclusion, resources that give bettors the tools they need to make healthy gambling choices.

In addition, proceeds generated through the website go toward the province’s General Revenue Fund. In 2023–24, $235 million was generated for programs and services that Albertans rely on every day through Play Alberta, an increase of more than $42 million from the previous year.

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