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Lexus returns to the Esports Awards as Steve Aoki and Xavier Woods are named as award presenters

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The luxury automaker goes all-in as it returns as a sponsor for the Esports Awards for the second year in a row. 

The Oscars of esports will take place on the 21st of November and play host to some of the biggest names in esports and beyond. 

The Esports Awards, the most prestigious night in the esports calendar, is pleased to announce luxury automaker, Lexus, is returning as a sponsor for the second year in a row marking its commitment to supporting the competitive gaming generation. This year Lexus will be the title sponsor and sponsor two awards including Esports Personality of the Year which will be presented by superstar DJ Steve Aoki, and Streamer of the Year which will be handed out by WWE legend Xavier Woods.

Lexus and Esports Awards will also work together on exclusive content pieces which will be shown during the main ceremony. This year’s Esports Awards will be a unique and immersive virtual event going beyond what has been seen in the space. The Esports Awards partnership with Lexus began back in 2019 as the brand made its first steps in the esports space with a glamorous edge. Lexus provided a selection of supercars from the likes of Black Panther and Men in Black International films as well as the GS F10th Anniversary Edition which took center stage at the main ceremony at Esports Stadium Arlington.

“As competitive gaming continues to grow in popularity, Lexus is proud to return to the Esports Awards and go all-in as title sponsor,” said Lisa Materazzo, vice president of Lexus marketing. “This year’s virtual Esports Awards will be an extraordinary opportunity to come together and create memorable moments while celebrating the industry’s best.”

“2020 has been a challenging year for a number of businesses and events in particular. While we would have loved to produce a physical event to showcase the industry’s talent and celebrate a milestone year, we now have the opportunity to create something completely unique in the digital space in which we thrive. Our team has embraced the unique challenge and working with Live CGI, created a truly ground breaking show in the Unreal Engine. It’s great to have Lexus supporting the space and recognising the potential and significance of a digital event that can reach millions globally. It also speaks volumes to double down on esports after a successful 2019 activation at the Esports Awards 2019, at the Esports Stadium, in Arlington, Texas. The awards celebrate excellence and to us, Lexus represents excellence in luxury cars making them the perfect fit as a title sponsor,” said Michael Ashford, Managing Director, Esports Awards.

2020 marks a landmark year for the Esports Awards as it celebrates its fifth year of recognising and celebrating esports excellence. Regarded as the Oscars of esports, the ceremony plays hosts to some of the biggest and most coveted brands, teams, organizations, and personalities that the industry has to offer. This year’s event will be a truly unique virtual showcase that will incorporate all the usual prestige while providing an evening of unforgettable memories. With a total of 37 awards available across both the Esports Awards Prelude and Main Event, viewers will have access to more content than ever before. A recording-breaking 5.1 million votes were counted for this year’s event.

This year the Esports Awards has joined forces with Esports Insider to create the Esports Assemble, four days of best in class B2B content which will provide unparalleled insights from the biggest brands and industry thought-leaders. Esports Assemble will take place from the 18th-21st November and play host to ESI Digital Winter, Esports Awards Expo before concluding with the Esports Awards ceremony. Tickets for Esports Assemble are available now at Esports Awards and Esports Insider and start at £75.

The 2020 Esports Awards officially kicks off on live on Twitch on Friday 20th November with the Esports Awards Prelude at 9:00pm GMT / 10:00pm CET / 13:00pm PT and will culminate with the glamorous main event on Saturday 21st November at 9:00pm GMT / 10:00pm CET / 13:00pm PT.

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Thunderkick commits to growth in Ontario with Betty partnership

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Independent slots studio Thunderkick has agreed a deal with Ontario-based operator Betty to supply the rapidly growing online casino with a diverse collection of globally popular titles.

Betty, an official partner of sporting franchises Toronto Maple Leafs and Toronto Raptors, has risen to prominence since its 2022 establishment, when it was built following the consultation of 300 casino players to create the optimal iGaming environment.

Distinguishing itself from North American competitors by catering specifically to slot enthusiasts rather than sports bettors, the operator has curated a portfolio of 2,800 games, hand-picked to deliver customers maximum entertainment value.

Thunderkick’s content is the latest to be integrated into Betty’s online casino, and the agreement will see a selection of its most popular titles, including The Wildos 2, Midas Golden Touch 3, and Esqueleto Explosivo 3, made available to a greater number of Ontarian players.

Thunderkick marked its debut in the Canadian province in Q2 of 2024, and has since partnered with a network of leading operators to improve its market position. The collaboration with Betty will further amplify its visibility in a key jurisdiction as the provider looks to reinforce its reputation as a global slot developer.

Svante Sahlström, CCO at Thunderkick, said: “It’s our mission at Thunderkick to go deeper, not wider, in 2025. That means forging meaningful, lasting relationships in target markets as opposed to securing as many commercial deals as possible.

“Since entering Ontario over 12 months ago, we have worked tirelessly to enhance our presence in the province, and working with leading brands such as Betty allows us to bring our unique games to a deeper pool of Canadian players.”

Paraskeva Smirnova, Casino Operations Manager at Betty, added: “Betty’s USP has always been our drive to build a slot portfolio with the very best titles from the industry’s most creative suppliers.

“Thunderkick’s passion for slot development is there for all to see, and the introduction of its games to our casino further elevates the consumer experience.”

The post Thunderkick commits to growth in Ontario with Betty partnership appeared first on Gaming and Gambling Industry in the Americas.

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Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026

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BCLC is pleased to announce the return of the New Horizons in Safer Gambling Conference, taking place November 2–4, 2026, at the JW Marriott Parq Vancouver.

This global event brings leading voices in research, policy and industry together to explore innovative approaches to safer gambling. Attendees can expect two days of forward-thinking dialogue, evidence-based insights and collaborative solutions to help shape the future of player health.

Sponsorship Opportunities Now Available

New to the 2026 conference, BCLC is excited to offer sponsorship opportunities to organizations that share BCLC’s passion for safer gambling. Benefits of sponsoring New Horizons 2026 include industry visibility, leadership recognition and meaningful engagement with a global audience. To learn more about sponsorship, please e-mail [email protected].

Registration and program details will be released later this fall.

The post Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026 appeared first on Gaming and Gambling Industry in the Americas.

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absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario

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Internet Gaming Operator by the Alcohol and Gaming Commission of Ontario (AGCO).

This significant milestone authorizes absolutebet to offer regulated iGaming services in Ontario’s legal market under the oversight of AGCO and iGaming Ontario (iGO).

The registration marks a key step in absolutebet’s mission to bring a trusted, responsible, and innovative online casino experience to Ontario players. absolutebet is committed to operating with integrity and transparency, meeting all provincial standards for player protection, responsible gambling, anti-money laundering, and game integrity.

Securing AGCO registration is more than a milestoneit’s the start of absolutebet’s journey in one of the most exciting regulated markets in the world,” said Chen Truman, Founder of absolutebet. “We are building a brand that will grow with the Ontario community and set the stage for future expansion.”

On the regulatory milestone, Krisztina Kalla, Legal & Regulatory Compliance Advisor of absolutebet, commented: “I’m incredibly proud to see all the hard work behind this license pay off. Securing AGCO registration has taken months of preparation and close collaboration with regulators and partners. I am very happy to see the result of that work, and even more excited as we move into the launch phase and open up the absolutebet community to Ontario players in a fun and responsible way.”

Ontario is recognized as one of the most competitive and fast-growing regulated iGaming markets in North America. With AGCO registration secured, absolutebet will move forward with the final stages of its iGO onboarding process in preparation for launch.

 

The post absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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