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eSports
Pnxbet Adapts to the Changing Market With the Launch of New Live eSports Category
The gambling and sports betting industries have experienced a jarring and unprecedented change in their respective markets this year due to a global disruption to almost every sport, as a result of the ongoing pandemic. As many sites scramble to come up with a stop-gap, leading sports betting platform Pnxbet has launched Live eSports, a whole new category that allows users to watch, and bet on eSports in real-time.
Sports Betting On Hold
The pandemic is affecting many different industries and aspects of everyday life. Betting on sports is no longer an option, as most of the major competitions around the world have been canceled or postponed. Some of the biggest global sporting competitions such as the NBA, NFL, Champions League, Premier League and Boxing have all been brought to a complete standstill.
In the United Kingdom, this shift is taking its toll. Betting on football and horse racing accounts for 75% of the UK’s sports betting market. With neither option being available to service providers and operators, the revenue generated by this industry has all but disappeared. Brick and mortar betting shops have all been closed, and with no indication that sports leagues are any closer to returning, bookmakers are at the mercy of the pandemic. This decrease in revenue has also affected online gambling sites, as well as online sports betting platforms.
The Rise of eSports Betting
Providing exposure to competitive sports is the main priority for offline and online bookmakers. With sports competitions shutting down, eSports is the next logical option to explore. Competition in that particular segment is still small, thus there is still a potential first-mover advantage for bookmakers.
Strengthening ties between players, franchises, and fans has transcended the concept of witnessing live games in a stadium. Interaction between all parties has become a core aspect of sports in the modern era.
One core example is the NBA 2K20 Players Tournament, which is currently ongoing.
Watching other people play a video game in a competitive manner – in this case, a tournament – creates exciting new betting opportunities.
With eSport betting, at least in the United States, there are some legal hurdles to overcome. Regulatory measures are still in the early stages, but there is a demand to speed up this process nationwide. Especially during the current crisis, eSports may see a notable uptick in terms of popularity and viewership.
Pnxbet Brings eSports to Online Gambling
Several new competitors are merging to take advantage of the “void” being left by traditional sports betting platforms during the current crisis. Pnxbet is one of those contenders, as the company specializes in different types of gambling and betting.
Alongside its more traditional offerings – including casino, poker, and live casino games, Pnxbet also focuses on virtual sports and eSports. Pnxbet now wants to increase its foothold in the eSports betting market by providing access to more competition.
Watching eSports as they happen live and being able to bet on the action creates an entirely new dynamic. This industry is expected to become the fastest-growing segment in all of online betting over the coming years.
As a part of the ambitious eSports push, Pnxbet has also partnered with three fellow gaming streamers in South East Asia, and the Philippines. Coach Byb, Guso Gaming, and Xan PH have all joined as Pnxbet partners as the company expands into emerging markets.
eSports Top Titles
A special focus lies on Dota2 and CS:GO, both of which have massive fan bases and host multiple major tournaments every single year. Other options to explore on Pnxbet are the Tennis R.G. Cup, the virtual counterpart of the Europa League for soccer fans, the NBA Regular Cyber Cup, and many more. All eSports betting options are updated constantly and yield some very high betting odds.
Pnxbet prides itself on offering honest live odds and convenient deposits and withdrawal options. Supported payment options include bank transfer, credit and debit cards, Skrill, Neteller, Voucher Wallet Code, Bitcoin, Litecoin, Monero, and Ethereum.
With the majority of betting sites yet to adequately replace the huge void left following the loss of a plethora of competitive sports, surely sites with viable alternatives like Pnxbet will be the real winners when the dust settles. Check out the new live Pnxbet eSports betting revolution now!
SOURCE Pnxbet
eSports
Abios Welcomes Rasmus Schmidt Christensen as New Head of Odds Operations
![abios-welcomes-rasmus-schmidt-christensen-as-new-head-of-odds-operations](https://igamingradio.com/wp-content/uploads/2024/06/132654-abios-welcomes-rasmus-schmidt-christensen-as-new-head-of-odds-operations.jpg)
Abios, a global leader in esports data and odds provision, has appointed Rasmus Schmidt Christensen, formerly of Danish operator Danske Spil, as the company’s new Head of Odds Operations.
With a background in betting analytics, Schmidt Christensen is a seasoned industry veteran with a wealth of experience in esports and sports betting, spending nearly eight years improving the esports vertical at Danske Spil. Beginning his industry journey as a sports trader at the Danish betting operator, Schmidt Christensen gradually assumed more responsibility over the esports segment, ultimately taking charge of the vertical as an Esports Product Specialist.
The role allowed him to work closely with product, marketing and customer-focused teams, creating a comprehensive esports strategy for the operator. He used customer feedback to ensure the product met customer demands and ensured Danske Spil offered innovative product features early on, including player propositions.
As Head of Odds Operations, a newly created role at Abios, Schmidt Christensen will strengthen the Abios team by providing expertise in esports from Denmark, which has long been the home of Counter-Strike. Combining his knowledge of what esports fans want and product development, he will act as a bridge between trading and Abios’ automated odds setting, creating the ultimate end product for end users.
Anton Janér, Managing Director of Abios, said: “Esports is a fast-growing segment within online sports betting. For sportsbooks to stay competitive in the area, working with people who truly understand esports is paramount.
“At Abios, we’ve historically been in the fortunate position to attract people with strong esports expertise. Rasmus is no different, having spent significant time at Danske Spil improving their esports vertical. We’re thrilled to have him on board and look forward to seeing him taking our offering to the next level.”
Rasmus Schmidt Christensen, Head of Odds Operations, said: “Having worked in esports for years, I’m thrilled to join the Abios team. As they’re building new and exciting products on top of best-in-class data and modelling, Abios is at a very exciting growth stage. I’m happy to be part of the next step in that journey.”
The post Abios Welcomes Rasmus Schmidt Christensen as New Head of Odds Operations appeared first on European Gaming Industry News.
eSports
Pepsi To Energize Esports World Cup In New Partnership
![pepsi-to-energize-esports-world-cup-in-new-partnership](https://igamingradio.com/wp-content/uploads/2024/06/132634-pepsi-to-energize-esports-world-cup-in-new-partnership.png)
The Esports World Cup Foundation (“EWCF”) is pleased to announce it has joined forces with Pepsi for a strategic partnership which will see both parties collaborate to level up experiences for fans at the inaugural Esports World Cup (“EWC”) this summer in Riyadh, Saudi Arabia. As a strategic founding partner committing to a multi-year deal, Pepsi will further build on its commitment to helping unite the realms of sports, entertainment, and esports.
Centered around co-creating unmissable moments, Pepsi and the EWCF will work together to provide fans with exciting activations to elevate the esports landscape in Saudi Arabia and cement the Esports World Cup as a truly memorable event. Fans can expect interactive and immersive experiences such as the Rockstar Bar, where they can get energized with a selection of drinks and spend time in between matches in the karaoke box. In addition, Pepsi is the naming partner of the Falcons venue, called “Falcons HQ by Pepsi”.
“We are proud to partner with such an iconic brand in Pepsi to energize fans for a memorable summer at the Esports World Cup,” said Pepsi Representative “Fans are truly what bring esports events to life, and it’s great to work alongside Pepsi who shares in our vision and commitment to elevating their experiences. ”
Beginning July 3, the Esports World Cup will transform Riyadh into the epicenter of esports fandom and gaming culture. Located in Boulevard City, fans can watch their favorite athletes and clubs compete across 22 game championships for a share of more than $60 million in life-changing prize money — the largest prize pool in esports history. Across eight weeks, the Esports World Cup will also feature festival activities that include numerous gaming activations, community tournaments, pop culture celebrations, international experiences, and more.
The post Pepsi To Energize Esports World Cup In New Partnership appeared first on European Gaming Industry News.
Asia
Gen.G Announces Partnership with LG U+
![gen.g-announces-partnership-with-lg-u+](https://igamingradio.com/wp-content/uploads/2024/06/132599-gen-g-announces-partnership-with-lg-u.jpg)
Global esports organisation Gen.G Esports has announced a partnership with LG U+. The partnership comes on the heels of the two companies’ first collaboration to celebrate the 2023 LoL World Championship. The two companies will work closely together to strengthen fandom and innovate the customer experience. As part of the partnership, Gen.G Esports’ League of Legends pro team will feature the LG U+’s logo on their jerseys during the League of Legends Champions Korea (LCK) Summer season.
“We’re thrilled to be able to renew our partnership with LG U+ in such an innovative way. By leveraging all the data we’ve collected across our pro players and the thousands of students at the Gen.G Global Academy, we’re able to offer an even superior customer experience through our YOUR.GG data analytics platform to the millions of gamers that are customers of LG U+,” Arnold Hur, CEO of Gen.G Esports, said.
Through this partnership, the two companies will provide LG U+’s Uth members with a variety of members-only benefits, including a monthly subscription to Gen.G Crew and YOUR.GG player reports, to enrich their gaming experience.
Fans will be able to interact directly with the League of Legends players who have led the teams to victory through the Gen.G Crew b.stage platform, as well as receive purchase tickets to fan zones at domestic fan meets and matches. Champion play analyses and player reports based on comparative data will also be provided through YOUR.GG, League of Legends data analytics service.
The post Gen.G Announces Partnership with LG U+ appeared first on European Gaming Industry News.
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