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Altenar launches in Bulgaria as next stage of Palms Bet partnership

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Latest European expansion to see Altenar power Palms Bet’s Bulgarian operations

Altenar, the leading sportsbook and iGaming software provider, has completed the next step in its global expansion deal with operator group Palms Bet.

The agreement sees Altenar secure its foothold as one of the leading tech providers in Europe, by going live with Bulgaria’s top sports betting operator.

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Bulgaria has long been one of Altenar’s key focuses, with a projected sports betting revenue of more than €850m in 2026, almost €600m more than six years previously.

The deal will see Palms Bet’s Bulgarian customers enjoy Altenar’s award-winning multi-channel sportsbook technology, as well as a wide range of sports, esports and virtuals selections.

Palms Bet was the first gambling company in Bulgaria to be listed on the Bulgarian stock exchange and currently offers more than 20,000 sporting events to bettors.

The operator group also has a partnership with La Liga, highlighting the brand’s strength in football betting across Europe.

The move is the latest in a series of partnerships between the leading multi-channel sportsbook provider and Palms Bet, which now sees their operations live together across multiple European and African markets.

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Commenting on the deal, George Mavridis, Account Manager at Altenar, said: “We have always discussed how significant Bulgaria is to us and we are thrilled to continue growing in this new market with Palms Bet. 

“We were delighted to launch in Kenya and Peru earlier this year together, and we know Bulgaria is full of potential. We look forward to helping our partners maximise their customer engagement, as well as continued expansion alongside Palms Bet.”

Alexander Sjarov, Chief Sports Betting Officer at Palms Bet, added: “By integrating Altenar into our platform, we are confident that we will enhance player engagement and solidify our position as one of the leading gaming companies worldwide.”

Altenar has received sustained recognition with multiple award wins in the past year, including the MiGEAs, EGR Nordics, EGR Italy, SBC Latin America and the Baltic and Scandinavian Gaming Awards.

Licensed across a total of 13 major global markets, including certifications from the UKGC and MGA, Altenar has established itself as the sportsbook provider of choice for multiple leading operators.

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Amusnet Expands Balkan Presence Through Strategic Partnership with mbet.ba

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Amusnet continues its strategic growth by partnering with mbet.ba, an online gaming operator in Bosnia’s Republic of Srpska. This collaboration highlights the company’s commitment to strengthening its presence in the Balkan region, leveraging its top-notch portfolio to enhance local players’ gaming experience.

“We are excited to work with Mbet, as this partnership opens up opportunities to reach a more diverse player base. By combining our premium game offerings with their market reach, we are confident that we can deliver exceptional, tailored gaming experiences that will captivate players and drive growth for both companies,” said Dimitar Nacev, Sales Specialist at Amusnet for Bosnia and Herzegovina.

“We are very pleased to be able to offer our players games from a world-renowned provider. Amusnet is a leader in the gambling industry, and cooperating with this company is a great privilege,” said Dragan Djekic, Head of Gaming Sector at Mbet.

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Evoplay joins forces with Slotino to expand Bulgarian reach

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Evoplay, the award-winning game development studio, has further strengthened its presence in Bulgaria through a new partnership with prominent local operator Slotino.

As part of the collaboration, 75 of Evoplay’s top-performing games, including Camino de Chili Bonus Buy, Mega Greatest Catch, and Hot Volcano, are now available to Slotino’s customers in the Balkan country.

The agreement marks a significant milestone for Evoplay in expanding its reach in the Bulgarian market, offering Slotino players a diverse selection of high-quality titles designed to enhance user engagement and retention.

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Slotino, a trusted name in the Bulgarian market, reinforces its position as a leading operator in the region by offering the curated collection of Evoplay’s premium and proven games.

Ihor Zarechnyi, CBDO at Evoplay, said: “This partnership with Slotino represents an important step in our growth strategy for Bulgaria. By bringing our portfolio of innovative and engaging games to a new audience, we’re confident that we can drive strong performance and engagement in this key market.”

Vasil Stumbov, Director at Slotino, added: “We’re excited to bring Evoplay’s diverse and high-performing game selection to our players. This partnership allows us to enhance our offerings with fresh, engaging content that will resonate strongly with our audience. We look forward to the opportunities this collaboration will bring.”

The post Evoplay joins forces with Slotino to expand Bulgarian reach appeared first on European Gaming Industry News.

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Spinomenal strikes partnership with Admiral Croatia

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Spinomenal, the leading iGaming content provider, has struck a new content partnership with Admiral Croatia.

Admiral Croatia will now be able to access Spinomenal’s extensive range of casino games. These include popular titles such as Baba Yaga Tales, Egyptian Rebirth II and Book of Diamonds. The games will be accessible and integrated via the Bragg Gaming Group platform.

Lior Shvartz, CEO for Spinomenal commented: “We are very happy to announce this latest deal with Admiral Croatia, a pioneering force in the country’s online casino market. Croatia is an important market for us and we expect our games to resonate with casino players here.”

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