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European Gaming Congress 2024

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Altenar goes live in Bulgaria with BetMarket partnership

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Award-winning sportsbook provider strikes debut deal in Balkan country

Altenar, the leading sportsbook and iGaming software provider, has expanded its presence in Bulgaria with renowned operator BetMarket.

This new partnership sees Altenar venture further into a well-known region with greater ambitions to achieve rapid growth there.

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BetMarket is already live with some of Altenar’s other leading products including player props markets and virtual sports, so the continued opportunity for growth in this iGaming relationship is one filled with excitement and potential for the provider and operator alike.

Live across its home territory, BetMarket was initially launched in 1997 and started out as purely a bingo and slot games operator but has steadily grown into the world of sport, offering a wide range of games and products to its customers.

Commenting on the deal, Aggelos Stravelas, Account Manager at Altenar, said: We are delighted to have expanded our presence in Bulgaria as it is an exciting and vast market for us. The Balkan region is full of fantastic operators and to launch with BetMarket allows us to understand this market further than we already do.”

“It is without question one of Bulgaria’s leading operators and we have the potential to grow alongside it, integrating many of our award-winning products onto its platform over time.” 

Hristo Markov, Product Manager at BetMarket, added: Partnering with a truly established sportsbook and casino offering such as Altenar’s is a massive step forward for us. This will propel us to new heights and we are sure our players are thrilled to be able to access Altenar’s world-leading products.” 

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Altenar’s successes have been recognised with multiple award wins in 2022, including the MiGEAs, EGR Nordics, EGR Italy, SBC Latin America and the Baltic and Scandinavian Gaming Awards.

Licensed across a total of 13 major global markets, including certifications from the UKGC and MGA, Altenar has established itself as the sportsbook provider of choice for multiple leading operators.

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BEGE 2024 Line Up Continues with a Set of New Exhibitors

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We are thrilled to continue with our exhibitor lineup for BEGE 2024, introducing two trailblazing entities that will significantly elevate the overall gaming experience for all attendees. With their unique blend of innovative strengths and cutting-edge technologies, these exhibitors further reinforce BEGE’s reputation as a leading hub for the gaming industry.

🎲SYNOT 📍Stand 2.18: is a globally recognized conglomerate comprising multiple companies operating across 40+ countries, employing a diverse workforce of approximately 3,500 individuals. At the core of its operations is the gaming industry, where it provides cutting-edge technology, games, and solutions that cater to the entire product spectrum for both online and land-based entertainment. In addition to its core business, SYNOT also engages in various non-profit activities, real estate development, tourism, and premium vehicle sales, further diversifying its portfolio.

🕹️Soft Gamings 📍Stand 3.3 A: has rapidly evolved since its inception as a small reseller in 2007. Now with over 500 employees, they provide premier iGaming services. Their advanced platform offers Turnkey and White Label solutions, Bitcoin casino options, loyalty systems, and gamification, ensuring seamless integration and next-day game delivery. Their robust system supports millions of daily transactions with exceptional uptime and round-the-clock support.

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Experience BEGE 2024 and meet these exciting exhibitors to explore the forefront of gaming innovation. Take advantage of this unique opportunity to connect with industry leaders and uncover a realm of new possibilities in gaming technology.

The post BEGE 2024 Line Up Continues with a Set of New Exhibitors appeared first on European Gaming Industry News.

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EEGS webinar examines transformative changes in the Balkan gaming landscape

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The Balkan gaming market is undergoing significant changes, with new regulations and evolving market dynamics shaping the industry’s future. The recent EEGS Webinar, “Balkan Gaming Landscape – a Maze or Amaze? Deep dive in the markets (Pt. 2),” provided an in-depth analysis of these developments. The session featured industry experts including Angel Iribozov, Vasko Ilijevski, Dan Iliovici, Ovidiu Iosif, and Zoran Puhac, moderated by Rossi McKee, Co-Founder of Telematic Interactive Bulgaria and Honorary Chair of AGIB.

Key topics discussed included the impact of recent regulatory changes in Bulgaria and Romania, challenges and opportunities in North Macedonia’s gaming market, and the importance of responsible gaming initiatives across the region. The speakers emphasized the need for a balanced approach that considers both regulatory objectives and the economic contributions of the gaming industry.

Angel Iribozov, Chairman of the Association of the Gaming Industry in Bulgaria (AGIB), highlighted the substantial regulatory changes in Bulgaria, focusing on both the positive steps towards reducing unlicensed operations and the challenges posed by the new advertising restrictions. “The recent regulations aim to limit unlicensed operations, but the advertising restrictions pose significant challenges for licensed operators to reach their audience,” said Iribozov.

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Dan Iliovici, Vice-President of ROMBET, discussed the recent changes in Romanian gaming laws that led to the closure of numerous gaming facilities. He emphasized the need for a balanced approach that considers both regulatory objectives and economic contributions. On the other hand, Ovidiu Iosif, Executive Director of Joc Responsible Association, highlighted ongoing responsible gaming programs in Romania.

Vasko Ilijevski, President of the Macedonian Sports Betting Association, emphasized the importance of including industry input in future regulatory discussions to avoid disruption and possible closure of various gaming facilities.

Zoran Puhac, Secretary General of the European Organization for Gaming Law (EOGL), discussed the spread of restrictive advertising regulations across the Western Balkans, advocating for the use of best practices to avoid market disruptions. “The key is to implement regulations that protect consumers without stifling industry growth,” advised Puhac.

The EEGS webinar provided attendees with valuable insights into the evolving Balkan gaming landscape. By understanding regulatory changes, market dynamics, and promoting responsible gaming, stakeholders can navigate the challenges and seize opportunities for growth.

All attendees of the EEGS webinar received a Certificate of Attendance, recognizing their commitment to advancing knowledge in the gaming industry.

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You can watch the entire webinar here: https://youtube.com/eegamingsummit

The post EEGS webinar examines transformative changes in the Balkan gaming landscape appeared first on European Gaming Industry News.

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EGT’s Gods & Kings Link with first installation in Bulgaria

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EGT’s jackpot Gods & Kings Link made its debut in Bulgaria. The first local gaming establishment to install the product is the largest casino in the country GoldenEye, located in Svilengrad.

“We are very happy to once again have the opportunity to support our partners from GoldenEye by providing them with one of the latest developments from our slot portfolio,” commented Biserka Draganova, Sales Manager for the Balkans and Egypt at EGT. “The fact that out of a total of 500 machines in the casino, 320 are EGT’s is a testament to the great confidence they have in us, and I believe that Gods & Kings Link will show the excellent results expected from it.”

The product is currently available on several cabinets of the G 50 J2 St model, and will be installed on more by the end of June. Gods & Kings Link has 4 levels of jackpot: Minor and Mini, that are fixed for each machine and Grand and Major, which are progressive and can be won with every bet made on any of the 4 games Rise of Ra, Olympus Glory, Ape of luck and Glorious Alexander. The Grand and Major levels are common with EGT’s bestseller jackpot Bell Link, thus creating even greater chances for wealth.

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Gods & Kings Link has definitely caught the attention of our customers and in the short period of time we’ve been offering it, we’ve seen a lot of interest in it,” said Mert Caliskan, Casino Operation Director. “The titles in the mix are extremely interesting and provide lots of bonuses and fun during play. This in combination with the possibility of getting even bigger winnings thanks to the connection to Bell Link, which is very popular in our casino, is a guarantee that this will be another very successful EGT product.”

The post EGT’s Gods & Kings Link with first installation in Bulgaria appeared first on European Gaming Industry News.

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