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Altenar ready for global expansion with PalmsBet

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Altenar, the leading sportsbook and iGaming software provider, has announced that it is set to power PalmsBet’s global operations.

This deal sees Altenar bolster their standing as one of the leading tech providers in Europe, with its reputation in the Balkan region at an all-time high.

The key focus is on Bulgaria, with the market offering significant scope for expansion with a projected sports betting revenue in excess of €850m in 2026, almost €600m more than six years previously.

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Altenar is also set to scale the operator’s Africa operations, which went live in Kenya in December with Peru set to follow in April this year.

PalmsBet is one of the most exciting operators within the Bulgarian market, with over 20,000 sporting events on offer. The operator group also has a partnership with La Liga, highlighting the brand’s strength in football betting across Europe.

As part of the deal, PalmsBet will also be given access to Altenar’s award-winning sports betting and virtual sports offering, allowing the operator to make giant strides in these three regions.

Commenting on the deal, George Mavridis, Commercial Account Manager at Altenar, said: This deal with PalmsBet is truly exciting given that Bulgaria is a market full of potential in terms of sports betting and incredibly exciting demographics.

“Having gone live Kenya with PalmsBet, the move to the Balkan region for us opens many doors and there is definitely scope to move into new markets in the future.”

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Altenar had a hugely successful 2022, with numerous award wins for their unrivalled sportsbook, including at EGR Italy, and a huge player count over the course of the 12 months, with even more growth expected in 2023.

Licensed across a total of 13 major global markets, including the UKGC and MGA, Altenar has established itself as the sportsbook provider of choice for multiple leading operators.

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BEGE and EEGS 2025 Dates Announced!

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Get ready for an unforgettable experience, because we’ve got some exciting news! The dates for the Balkan Entertainment and Gaming Expo (BEGE) 2025 and Eastern European Gaming Summit (EEGS) have officially been locked in!

��️ When? – November 26-27, 2025
� Where? – Inter Expo Center, Sofia

Join us for two exhilarating days packed with fascinating talks, networking with industry leaders, startups, and loads of fun activities. Here are some of the key events and highlights you can look forward to during this edition:

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 Exhibition Hall – Discover innovative products and services from leading companies in the industry. Our exhibition features a diverse range of exhibitors, showcasing the latest technologies and solutions in gaming and entertainment.
 Networking Opportunities – Connect with fellow professionals, potential partners, and investors during different networking opportunities designed to foster collaboration and idea exchange. With over 80 exhibitors from 60 different countries, this is the perfect chance to build valuable relationships and explore new business opportunities.
 BEGE Awards Ceremony – We are privileged to recognize the best achievements in the industry over the past year. Join us to celebrate the outstanding performances and contributions of individuals and companies that have made a significant impact on the industry.
 The legendary BEGE Party – After an exciting day of networking and learning, get ready to let loose and have a blast at the BEGE Party! Join us for an unforgettable night of entertainment, music, and celebration. Expect an electrifying atmosphere, special performances, and great company. Don’t miss out on the ultimate networking
and entertainment experience
 Startup Zone – Explore the next big thing in gaming with our Startup Zone, showcasing innovative new companies that are redefining the industry landscape.
 Keynote Presentations – Hear from industry visionaries as they share their insights on the latest trends and innovations in gaming and entertainment.
 Panel Discussions – Engage with experts on critical topics such as regulatory changes, technology advancements, and market strategies that will shape the future of the industry.
 Proximity Zone – Become a part of the live-stream interviews throughout both days of
the exhibition.

Mark your calendars, set those reminders, and get ready to join the best in the business!

We’ll be rolling out more details soon, so keep an eye on your inbox for updates, sneak peeks, and all the juicy tidbits. Trust us, you won’t want to miss what we have planned!

Let the countdown begin!

The post BEGE and EEGS 2025 Dates Announced! appeared first on European Gaming Industry News.

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Pateplay’s newest partner in Bosnia and Herzegovina

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Pateplay is thrilled to unveil its latest strategic partnership with WWin, a premier online operator in Bosnia and Herzegovina.

Martin Yonovski, BDM & CMO at Pateplay, on the collaboration: “Partnering with WWin is a significant step forward for Pateplay. We’re eager to combine our strengths and expertise, and we’re confident this collaboration will open new doors for growth and huge success for both parties”.

Through this alliance, Pateplay is further accelerating its global expansion efforts, poised to achieve extraordinary milestones and deliver unparalleled experiences to players worldwide.

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The post Pateplay’s newest partner in Bosnia and Herzegovina appeared first on European Gaming Industry News.

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Spinomenal signs content collaboration with Serbia’s AdmiralBet

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Spinomenal, the leading iGaming content provider, has completed a new content agreement with standout ​​Serbian operator AdmiralBet.

The new agreement sees AdmiralBet gaining access to a wide selection of Spinomenal’s slot content, including Demi Gods V, Queen Of Shadows, Wolf Fang – Nights Of Magic and Book Of Majestic King. AdmiralBet uses the Millennium platform and Spinomenal’s games will be integrated via the Bragg Gaming Group platform.

Lior Shvartz, Co-CEO for Spinomenal commented: “AdmiralBet is a dominant force within the growing Serbian market and we’re very pleased to kick off our relationship and achieve great things together. Our games will give AdmiralBet’s players access to a plethora of engaging slot titles, leading to an exceptional gaming experience.”

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Milan Djurmez, Head of Online Gaming for AdmiralBet Serbia added: “I am thrilled to announce our exciting new partnership with Spinomenal, a leading provider of online casino games. This collaboration marks a significant step forward in our efforts to enhance our gaming offerings and provide our customers with top-tier entertainment experiences.”

The post Spinomenal signs content collaboration with Serbia’s AdmiralBet appeared first on European Gaming Industry News.

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