

Balkan's
Relax Gaming debuts in Serbia with Meridian Gaming
Relax Gaming, the igaming aggregator and supplier of unique content, has agreed a deal to supply operator group Meridian Gaming with its portfolio of tier-one games, making the provider’s titles available in the Serbian market for the first time.
The operator’s international customer-base will now be able to enjoy fan favourite titles such as Temple Tumble, Beast Mode and the blockbuster hit, Money Train 2.
As well as benefiting from Relax’s premium in-house catalogue Meridian will also gain access to content from Relax’s 50-plus hand-picked studio partners. made possible by its hugely successful Powered By Relax and Silver Bullet partnership programmes.
Marking the latest new market entrance for Relax in Serbia, the supplier and operator group expect to continue their expansion in the near future, with Meridian licensed across multiple European markets, including Malta jurisdictions, Belgium and the Balkans in Europe.
In total, Meridan offers its products and services to players across 15 jurisdictions and boasts a strong retail presence with upward of 1000 shops worldwide.
Commenting on the deal, Nadiya Attard, CCO at Relax Gaming, said: “We’re delighted to make our first appearance in the Serbian market with Meridian Gaming. The operator boasts an impressive reach across three continents and this deal gives us a real boost as we look to make a statement in this region.
“This is the ideal move to ensure we continue to drive differentiation on the global stage and we look forward to a long and positive relationship with Meridian so ensure we both accomplish that.”
Alexia Smilovic Ronde, Chief Regulatory Officer at Relax Gaming, added: “Serbia is an emerging market with a stable regulatory framework and a rapid growth of its online gambling segment since 2019, which is promising for our future developments in the region. In short, this is an incredibly exciting move for both Relax and Meridian that we are confident will prove fruitful.”
Milan Djurmez, Head of Online Casino at Meridian Gaming, said: “Relax’s innovative slot offering brings immersive and engaging products to a wide range of players, and we’re delighted to say that will include our own customers as a result of this deal.
“We are extremely excited to see how our customers react to having all these new, ground-breaking titles at their fingertips.”
Relax now offers its partners more than 3,000 online casino games, featuring headline slots from its in-house studios along with a vast collection of content aggregated through its Silver Bullet and Powered By Relax partnership programmes.
Recognised by the industry as a true driver of differentiation, Relax Gaming has won a host of industry honours in recognition of its innovative approach.
The studio celebrated more than 15 major award wins last year, including “Casino Content Supplier” at the 2021 EGR Nordic Awards, as well as “Casino Software Supplier” and “Innovation in Mobile” at the EGR B2B 2021 Awards.
Balkan's
Push Gaming takes content live with Mozzartbet in Serbia

Push Gaming has announced its latest market expansion with the successful launch of its content on Mozzartbet’s platform in Serbia. This strategic partnership marks a significant milestone for Push Gaming, further extending its reach into the burgeoning Serbian market.
Mozzartbet, a prominent operator in the country, now offers its players access to Push Gaming’s popular portfolio of titles. These include fan favourites such as Wild Swarm and Razor Shark and the studio’s upcoming releases, including Mad Blast.
The partnership underscores Push Gaming’s commitment to expanding its global footprint and delivering premium content to players worldwide. The company continues to develop innovative and engaging games that push the boundaries of online casino entertainment.
Fiona Hickey, Chief Business Development Officer at Push Gaming, said: “We’re thrilled to partner with Mozzartbet and bring our games to its players in Serbia.
“Mozzartbet has a strong presence and reputation in the market, and we are confident that our content will resonate well with its audience. This launch is an important step in our growth strategy, and we look forward to a successful partnership.”
Marina Avromivic, Head of Online Casino Operations at Mozzartbet, said: “Adding Push Gaming’s popular catalogue of content to our offering is a significant development and represents the ideal partnership for us.
“Push is known for its high-quality games, innovative features, and engaging gameplay, which aligns perfectly with our commitment to providing our players the best possible gaming experience. We know they will appreciate the added choice and entertainment their games bring.”
The post Push Gaming takes content live with Mozzartbet in Serbia appeared first on European Gaming Industry News.
Balkan's
Bulgaria first for Push Gaming with Kaizen Gaming’s Betano

Push Gaming has entered the Bulgarian market thanks to an exclusive deal with Kaizen Gaming brand Betano, marking a milestone in its expansion in globally regulated markets.
For 12 weeks, tier-one operator Betano will have exclusive rights to Push Gaming’s portfolio in the country as it brings the studio’s hugely popular titles to Bulgaria for the first time.
Push’s extensive back catalogue of major hits, including Razor Shark, Razor Returns, Jammin’ Jars, Big Bamboo and Wild Swarm, are now ready to be enjoyed by players in Bulgaria, with more recent releases due to roll out imminently.
The launch enhances Push’s relationship with Kaizen Gaming, which has already seen success with its award-winning content in Greece, Denmark, and Brazil.
Agreements with over 15 direct integration partners have been achieved in 2024, and the supplier’s significant growth will be bolstered by several more announcements in the remainder of Q4.
Fiona Hickey, Chief Business Development Officer at Push Gaming, said: “Bulgaria is a territory we’ve been working on for some time, so it’s particularly pleasing to launch there with such an established and respected name as Betano.
“We know the strength of our product, and allied with Kaizen Gaming’s prominent positioning across regulated markets, we can make the most of our regional entries. They’re a fantastic strategic partner to work alongside, which breeds exceptional confidence that every launch period will perform strongly.”
Evangelos Dedoulis, Director of Product, Gaming and Rewards at Kaizen Gaming, added: “Push Gaming is responsible for some of the finest games on the market, and as such, we have been eagerly anticipating bringing them to our Betano platform in Bulgaria too. In other markets where we have integrated Push Gaming’s titles, the reception from our audience has been exceptional, and we expect the same in this case too.”
The post Bulgaria first for Push Gaming with Kaizen Gaming’s Betano appeared first on European Gaming Industry News.
Balkan's
Pateplay and Superbet expand their strategic partnership in Serbia

This collaboration is set to develop the entertainment landscape in Serbia by combining Pateplay’s extensive portfolio of top-attractive games with Superbet professionalism and strategic insights.
This includes fan-favourites like Regal Spins, Jester Bags, Sevens Heat and soon Golden Fate, Lost in Giza, Enigma of Ellada and immersive Sun Link Series, all of which have received widespread acclaim within the players community.
The post Pateplay and Superbet expand their strategic partnership in Serbia appeared first on European Gaming Industry News.
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