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Awards

Registration Open for BiS Awards 2025: Recognizing Excellence in the iGaming and Betting Industry

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The most traditional and recognized awards in the Gaming and Betting sector in Brazil will have its 5th edition as an integral part of the official agenda of the BiS SiGMA Americas 2025 event.

The long-awaited BiS Awards 2025 is open for application submissions. Companies and professionals in the iGaming and betting sector can now register their success stories to compete for the most prestigious industry award in Latin America. The deadline for submission ends on March 7th, and public voting begins on March 10th. Registration can be made directly on the official BiS Awards website: brazilianigamingawards.com.

The BiS Awards 2025 will feature a total of 25 categories, rewarding professionals and companies that have stood out in the iGaming and betting sector over the last year. Among the awards for professionals in the sector, the Executive Woman of the Year category, which rewards the woman in an executive position who stood out most in the iGaming sector, and C-Level in Highlight, which recognizes the C-level executive who had the greatest impact on the industry. In addition to these, there are categories aimed at companies, such as Sponsor of the Year, which recognizes the sponsor that contributed most to the iGaming sector in the last year; Best Marketing Campaign, which highlights the most impactful and successful marketing campaign of the year; Best Platform, which rewards the most efficient and innovative technological platform for iGaming; and Best Game Producer, which recognizes the game developer who has released the most outstanding and successful titles.

New Categories Reflect the Regulated Scenario

The 2025 edition brings significant new features, including categories that follow the new regulations for the sector in Brazil. Among them, the following stand out:

  • Better Customer Service – Recognizing companies that offer the best experience and support to their users.
  • Best Responsible Gaming Initiative – Valuing practices that promote a safe and responsible gaming environment.
  • Best Action to Combat Gambling Disorder – Rewarding programs and strategies aimed at preventing problem gambling.

Another new category, Best B2C Media, was created to recognize and value the press specializing in sports betting and sports, highlighting their essential role in disseminating information to consumers, bettors and sports enthusiasts. In addition to rewarding the quality of journalism in the sports sector, this initiative reinforces the partnership between the industry and communication vehicles aimed at the betting public, while the Best B2B Media in the Sector category remains, recognizing the B2B communication vehicle that best covered the market over the last year.

The Gala Night: April 8th at Tokio Marine Hall

The winners will be announced at a glamorous gala dinner on April 8th, at the Tokio Marine Hall, in São Paulo. The awards ceremony, which takes place during BiS SiGMA Americas 2025, will be a unique opportunity to celebrate the main names and initiatives that drive the iGaming and betting market.

“The BiS Awards has an essential role in recognizing and encouraging the best practices in the sector. With the new categories, we want to highlight market transformations and value the professionals and companies that are shaping the future of the industry in Brazil and Latin America”, says Alessandro Valente, co-founder of the event.

“For five years, the BiS Awards have celebrated the best in our field in Brazil, recognizing talents and initiatives that drive the evolution of the sector. With each edition, we reinforce our commitment to highlighting those who make a difference in the iGaming and betting industry”, adds Carlos Cardama, co-founder of BiS.

Anyone interested in competing for the industry’s greatest recognition must register through the official website. For more information and to submit applications, access the website brazilianigamingawards.com.

About BiS Awards

The BiS Awards is an annual award that recognizes and celebrates the highlights of the iGaming and betting industry in Latin America. Created to value professionals and companies that contribute to the growth and innovation of the sector, the event has established itself as one of the most prestigious in the segment, bringing together leaders, executives and experts in a ceremony that reflects the evolution of the market. The 2025 edition will take place on April 8th, at the Tokio Marine Hall, in São Paulo, being an exclusive event for the final nominees, guests and holders of the BiS SiGMA Americas Platinum badge.

The post Registration Open for BiS Awards 2025: Recognizing Excellence in the iGaming and Betting Industry appeared first on Gaming and Gambling Industry in the Americas.

Awards

Golden Boomerang Awards 2025: AC Milan Legend Andrea Pirlo Presented the Awards at the Ceremony at Iconic San Siro Stadium

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Boomerang Partners hosted the highly anticipated Golden Boomerang Awards 2025 ceremony at the legendary San Siro Stadium. Over 400 partner teams worldwide participated in this landmark partner tournament, which has become one of the year’s top events in the affiliate marketing industry. It celebrated the brightest achievements in sports and other verticals of traffic performance.

The awards ceremony was attended by none other than Andrea Pirlo, AC Milan Legend and football icon. He personally congratulated the winners and presented the awards on stage, adding prestige and unforgettable energy to the evening.

Andrea Pirlo commented:

“It’s a pleasure to be part of such an exciting event that brings innovation, performance, and community together. My congratulations to all the winners—your hard work truly stands out.”

11 awards were presented in key affiliate marketing categories. Kajino Media won the main award, the Grand Prix, for topping the sports leaderboard.

The owner of Kajino Media shared his joy and emotions: “Golden Boomerang Awards is a great test of our capabilities and expertise. This tournament allows us not only to evaluate our work but also to be recognized on a global level. For us, it’s just a great success to be a participant in this event. I had some expectations that we would win, but I wasn’t sure, to be honest. I’m happy!..

The event offered more than just an award ceremony.

Guests enjoyed a VIP experience with exclusive access to the stadium, the Mondo Milan Museum, and the Official AC Milan Store. There, an Italian artist painted a T-shirt individually for all willing event participants.  The awards ceremony was accompanied by a show masterfully staged by renowned Italian director and showrunner Gabriele Rizzi, known for his work with top fashion houses and large-scale productions. Guests savored world-class entertainment from top DJs, fashion creatives, and Michelin-starred food.

 

One of the highlights was a charity auction featuring unique prizes:

  • Commemorative watch celebrating the club’s 2003/2004 season victory
  • Custom-designed ball with Andrea Pirlo’s autograph
  • Exclusive Pirlo lot – premium wine
  • T-shirt signed by the team forward, Rafael Leão

All proceeds — totaling 8,000 EUR — were donated to Fondazione Milan to support youth sports development

Benedetto Di Blasi, Fundraising and Digital Communication Officer of Fondazione Milan said: “Thanks to this fundraiser, in the next season 2025/26, Boomerang and its partners will support 27 children, either living with disabilities or in vulnerable environments, giving them the opportunity to play sports in safe and high-quality project spaces.”

 

The Golden Boomerang Awards 2025 showcased how the worlds of sport, technology, and affiliate innovation continue to converge, with unforgettable moments, legendary guests, and record-breaking results. Boomerang Partners is already starting work on the tournament’s third season, which is rightly becoming an integral part of the industry.

 

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Andrea Rossi

Betsson Group Wins Two Awards at SBC Awards Americas 2025

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Betsson Group has won in two categories at the SBC Awards Americas 2025.

On Wednesday, 14 May 2025, during the SBC Awards Americas ceremony in Miami, Florida, Betsson was announced as the Gold Winner in the Marketing & Sponsorship Campaign of the Year category for its engaging Road to the Final – Atlético Nacional campaign. This initiative showcased Betsson’s commitment to impactful marketing strategies and its strong presence in Colombian football sponsorships.

In addition, Betsson Group was honoured with the Silver Award for Casino Operator of the Year: Latin America, reflecting its excellence in delivering top-tier casino experiences across the region.

It was an exciting week in Miami for Betsson, as the company also supported the SBC Summit Americas, where Andrea Rossi, Commercial Director for Latin America, and Cristhian Gomez, Managing Director for Emerging Markets, shared their insights on market trends and strategic growth during several panel discussions.

With these awards, Betsson Group further solidified its position as a leading force in the global iGaming landscape.

The post Betsson Group Wins Two Awards at SBC Awards Americas 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Wazdan wins Industry Innovation of the Year at SBC Awards Americas 2025

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Wazdan, the leading gain-focused developer known for its innovative approach to iGaming content, has been awarded Industry Innovation of the Year (North America) at SBC Awards Americas 2025.

The award recognises the company’s consistent efforts to develop solutions tailored to the specific demands of the North American market, combining latest technology with an understanding of local player preferences.

For years, Wazdan has delivered products that not only meet regulatory requirements but, above all, respond to user expectations in terms of gameplay, personalisation, and high-quality entertainment.

Wazdan continues to expand its presence across North America, forming strategic partnerships with leading operators and tailoring its titles to meet the regulatory requirements of individual jurisdictions. The company’s growth in the region is driven by locally focused innovation and a long-term collaborative strategy.

Attendees of SBC Summit Americas 2025 are invited to meet the Wazdan team who are situated at Stand D650, ready to showcase its latest solutions and award-winning products.

Izabela Słodkowska-Popiel, Head of Account Management for North and Latin America, said: “Innovation is not a one-off initiative, it’s a mindset that guides us at every stage of product design and delivery. Receiving the Industry Innovation of the Year award confirms that our focus on technological solutions and user-driven design is a proven formula.

“This recognition marks another important step in Wazdan’s growth and highlights the company’s strong and ever-expanding presence in one of the most dynamic iGaming markets.”

The post Wazdan wins Industry Innovation of the Year at SBC Awards Americas 2025 appeared first on Gaming and Gambling Industry in the Americas.

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