Canada
Razer Leads the Way to Peak Performance With a Focus on Esports Wellness
Razer According to Newzooi, global esports revenue has increased significantly and is predicted to see a year-on-year growth of +14.5%, to be valued at USD1,084 million in 2021. Enticed by the glory of fame, recognition, and ever-increasing prize amounts for tournaments across multiple competitive game titles, athletes often push themselves to the limits and unknowingly neglect their mental and physical wellbeing in the process. As a result, the average age of retirement for an esports athlete is around 25 years youngii – which is younger than traditional athletes. Often, physical injuries and mental stress caused by irregular schedules and diets are cited as the main reasons for retirement.
“The esports scene is dynamic and fast-paced, and that’s what makes it so exciting and engaging – but the industry hasn’t placed a lot of emphasis on physical and mental health, so many athletes are often unaware of how to care for their minds and bodies for a longer-lasting career,” said Flo Gutierrez, Director of Global Esports at Razer. “We want to ensure that players and teams at all levels of competition are given adequate support, so we sat down with leading experts in the field and designed this program for them.”
Champions Start from Within With a focus on four key verticals – physical activity, mental health, sleep, and nutrition, Razer has brought together esports wellness experts, professional athletes, thought leaders and leading esports teams to support this program. Together with the community, Razer has lined up multiple talks, events, and activations to educate aspiring athletes and ease them into the rigors of gaming, which will be provided in the web portal. Resources will include:
In addition, Razer will also hold webinars and wellness workshops during gaming events to support the esports and gaming communities. Events will include:
“It is commendable that Razer, a leader in esports and the gaming industry, is stepping up to help shape the future of esports, and prepare and protect future esports generations,” says Liz Murphy, Chief Marketing Officer of Ritual Motion, a leading health and wellness brand for gamers, who Razer has partnered with for this initiative. “We are proud to be part of this commitment, to shed light on how an athlete can and should care for their health and body in this relentless pursuit for championship.”
Champions Start from Within has gone live with articles from Ritual Motion and a series of videos from Respawn Therapy, an organization consisting of Doctors of Physical Therapy committed to improving health and wellness for gamers. Topics will range from coping with fatigue and burnout to proper sitting postures and exploring stress and recovery concepts. Also featured will be a suite of Razer products that have been ergonomically designed to aid in maintaining solid form while reducing physical stress when gaming.
Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario
Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.
This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.
PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.
With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.
Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”
Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
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