eSports
The Global Esports Federation Confirms First Stops of the Global Esports Tour
FACEIT joins the GEF as Strategic Partner, Esports Services
The Global Esports Federation joins forces with esports leader, FACEIT, as Strategic Partner, Esports Services, as event demand bounces back. The GEF confirms the first cities to stage the Global Esports Tour in the lead up to the Singapore 2021 Global Esports Games later this year.
FACEIT, the world’s leading competitive online gaming platform and tournament organizer, joins the GEF in creating exciting properties, and world-class esports events including the Global Esports Tour, as it accelerates worldwide expansion. As the calendar of events expands, the partnership will benefit esports athletes and players, the wider esports community, and is set to unleash a world of opportunities.
The Global Esports Tour is the GEF’s professional esports tournament comprising a series of competitions staged across key global cities throughout the year. Each tournament stage will showcase a unique esports title.
The stages for GET 2021 are:
Los Angeles: 27-28 September 2021(Hearthstone)
Riyadh: 21-23 October 2021(PUBG MOBILE)
Dubai: 26-27 November 2021(CS:GO)
The Global Esports Federation confirms a total prize pool of US$500,000 for the GET. The GEF will match the prize pool with a further US$500,000 commitment to the GEF’s Global Social Impact Initiatives (GSII) – a network of partnerships, development and values-based social initiatives in service to the world’s esports community.
Chester King, GEF Vice-President and Co-Chair of the Technical, Standards & Properties Commission, said about the partnership, “The Global Esports Federation is proud to work with the team of experts at FACEIT to further develop our strategies for esports across the world. We look forward to staging the Global Esports Tour in great cities around the world.”
Michele Attisani, Co-Founder and CBO of FACEIT commented, “It’s fantastic to be a part of the Global Esports Federation and to help build the first Global Esports Tour. FACEIT’s ambition is to build a better competitive gaming ecosystem with more opportunities for players and the community. We believe that hosting global competitions such as the GET is another step in the right direction.”
“With FACEIT providing their expertise in product development, technical expertise, commercial, marketing and distribution, we are committed to continue lifting up the potential for the world’s esports community,” said Kelvin Tan, GEF Director of Esports.
The world has seen the meteoric rise of esports, and it continues to grow, amassing an ever larger audience of diverse fans and players. This partnership will evolve opportunities for players and fans around the world, connecting them in deeper and more meaningful ways.
eSports
Revolut unveiled as presenting partner for the BLAST Premier Spring Final at London’s OVO Arena Wembley
Esport entertainment company BLAST has revealed the global financial technology company Revolut as presenting partner for the BLAST Premier Spring Final, ahead of Counter-Strike’s long-awaited return to the United Kingdom in the summer.
The partnership with BLAST is Revolut’s first foray into esports – an industry known for its next-level global entertainment and world-class experiences. It is part of the fintech’s strategy to provide unique experiences to a global audience of tech-savvy gamers.
With more than 40 million customers worldwide in 38 countries, Revolut’s popular online banking platform aims to revolutionise the way people spend, send, save and interact with money.
Revolut comes on board as the Official Finance and Payments Partner of the BLAST Premier Spring Final, which is due to take place at London’s OVO Arena Wembley from 12-16 June. Revolut will feature heavily across the event, with both digital broadcast integration across BLAST.tv, Twitch and YouTube, with dedicated Revolut broadcast segments and physical branding and activations at the arena.
The Spring Final 2024 will be the biggest Counter-Strike event to take place in the United Kingdom since the London Major 2018, which took place in the OVO Arena Wembley and saw Danish organisation Astralis crowned champions.
Fans online will enjoy an economy focussed broadcast segment as well as a bespoke giveaway with fantastic prizes. Revolut will be kicking off the Spring Final action with an opening party on Friday, 14th June. A Revolut booth on-site will allow fans to sign up to exclusive discounts for Revolut customers and exclusive perks including queue skip for meet and greets with professional esports players.
Alexander Lewin, SVP, Commercial Revenue at BLAST said: “We’re thrilled to mark the historic return of CS arena events to the UK with a groundbreaking presenting partnership. Revolut has been at the forefront of digital banking and financial innovation for nearly a decade, and shares BLAST’s dedication to creating fantastic experiences for fans and customers. As presenting partner, Revolut will feature prominently across our entire broadcast and arena experience, and we look forward to incorporating their innovative digital-first approach. This partnership is testament to the value esports can bring to a leading global brand, and we are delighted Revolut has chosen BLAST for their first entry into competitive gaming.”
Deborah Wajsbrot, Head of Growth – Strategic Partnerships & Sponsorships at Revolut, said: “We’re delighted to be able to unveil Revolut’s marketing partnership with BLAST – our first in esports. BLAST is a world-class esports tournament and an iconic event for the gaming community. Just like Revolut, the gaming industry is at the forefront of innovation worldwide. This partnership is the beginning of our efforts to bring unique and unforgettable experiences to Revolut customers and gaming fans – not just at Wembley, but worldwide.”
The BLAST Premier Spring Final gets underway on Wednesday, 12th June, with eight of Counter-Strike’s best teams descending on the UK’s capital to battle for a total prize pool of $425,000. The winning team will qualify for the BLAST Premier World Final later this year.
Participating teams: Astralis, FaZe Clan, G2 Esports, Natus Vincere, SAW, Virtus.pro, Team Spirit and Team Vitality.
The post Revolut unveiled as presenting partner for the BLAST Premier Spring Final at London’s OVO Arena Wembley appeared first on European Gaming Industry News.
eSports
Abios names co-founder Anton Janér as new Managing Director
Abios, the esports subsidiary of Kambi Group plc, has appointed CTO Anton Janér as its new Managing Director, succeeding Abios’ long-term CEO Oskar Bonnevier Fröberg who has stepped down to pursue new endeavours.
Having co-founded the company alongside Fröberg in 2013, Janér assumed leadership of Abios as Managing Director effective from 1 May. He brings extensive experience in technology to his new role, as well as a deep understanding of the esports market, and as CTO was instrumental in the development of Abios’ market-leading esports solutions.
Spearheaded by Fröberg for more than 10 years, Abios has witnessed incredible growth since launch, expanding the company to reach millions of esports fans, power scores of businesses in esports, media, betting, and entertainment sectors, and employ roughly 70 people worldwide.
Furthermore, Fröberg successfully navigated Abios through its acquisition by Kambi Group, a leading sports betting technology company, in 2021. Bonnevier Fröberg played a pivotal role in ensuring a smooth integration within the Kambi Group, further solidifying Abios’ position within the esports betting landscape.
Janér said: “I am honored to take on the role of Managing Director and lead Abios into its next chapter. Oskar and I have had a lot of fun together throughout the years at Abios, building the company into the industry leader it is today. I am very excited about the future of Abios and eager to take the business to new heights alongside our excellent team.”
Fröberg added: “It is with mixed emotions that I have resigned as CEO of Abios. This decision has not been an easy one, as I have dedicated more than 10 years of my life to building and leading this organisation together with Anton. However, we could not have found a better home for Abios than Kambi nor could I have found a better successor than Anton, giving me every confidence that Abios will only flourish moving forward.”
The post Abios names co-founder Anton Janér as new Managing Director appeared first on European Gaming Industry News.
Angela Bernhard Thomas
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