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Virginia Lottery and IWG First to Launch Linked Progressive Jackpot e-Instants

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Instant Win Gaming (IWG), the leading supplier of digital e-Instants to NASPL/WLA-member lotteries, congratulates the Virginia Lottery for becoming the first US lottery to launch separate e-Instant games that share the same linked progressive jackpot prizes.

Sales from separate e-Instant games simultaneously contribute to a set of shared linked progressive jackpot prizes. The linked jackpots, branded Big Money Jackpots, incorporate three in-game, instant-win jackpot prizes: a mini jackpot expected to be awarded multiple times each day, a mid-tier jackpot expected to be awarded twice per week, and a top-prize jackpot expected to be awarded twice per month. Actual frequency will depend on the volume of play.

Initially, two e-Instant titles, Cash Buster Multiplier and Prospector’s Gold, combine to offer Virginia Lottery players the chance to scoop the rolling jackpot prizes. These games incorporate the same bonus mechanic when awarding the chance to win the progressive jackpots. This creates a consistent look and feel to the linked jackpots feature across multiple e-Instants, independent of each individual game’s theme and play style.

IWG’s linked InstantJackpots module can be applied to any IWG game, and the company has plans to add more titles into the jackpot component over the coming months.

As with its InstantJackpots technology, the linked functionality is completely contained within IWG’s InstantRGS (remote game server) and ensures lotteries can launch these games with no development support required at the iLottery platform level.

Rhydian Fisher, CEO at IWG, said: Big credit to the fantastic team at the Virginia Lottery, who have become history makers once again, this time by being the first to offer linked progressive e-Instants. It is only fitting that Virginia would be the first to launch linked jackpots as they were also first to debut our InstantJackpots module just seven months ago with our standalone game Jungle Tumble Jackpots. We are so proud of our partnership with the Virginia Lottery and look forward to helping them grow their iLottery portfolio for years to come with innovative and exciting products.”

Rob Wesley, Director of Digital at Virginia Lottery, said: “We are excited to unveil our new linked progressive jackpot e-Instants offering, which adds to our growing progressive jackpot e-Instant portfolio. Our first two stand-alone progressive jackpot e-Instant games have consistently been in our top performing games ranking. The  collaboration, technology and service that IWG provides has allowed us to seamlessly plan, test, launch and grow this new category of games. We have high hopes for this launch, and as always, we look forward to partnering with IWG on all of its upcoming innovations.”

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Canada

IAGR announces program for IAGR2025 conference in Toronto

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The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.

With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.

The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.

IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.

‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.

‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’

Confirmed speakers and panellists include:

  • Andrew Rhodes, CEO, Gambling Commission, Great Britain
  • Anders Dorph, Director, Danish Gambling Authority, Denmark
  • Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
  • Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
  • Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
  • Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
  • Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
  • Rasmus Kjaergaard, CEO, Mindway AI, Denmark
  • Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
  • Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
  • Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
  • Steven Blackburn, Partner, Ashurst Risk Advisory, Australia

The event will be held at The Westin Harbour Castle on Toronto’s waterfront.

The post IAGR announces program for IAGR2025 conference in Toronto appeared first on Gaming and Gambling Industry in the Americas.

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Alberta Gaming

Edmonton Elks, Play Alberta Connect on New Partnership

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Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.

The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.

“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.

The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.

“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.

The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.

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BCLC

BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back

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BCLC has launched a Scratch & Win ticket that is a win-win for both the Top Prize winner and their registered B.C. charity of choice.

The Greater Good Giveaway ticket offers a Top Prize of $10,000 for the winner and $10,000 for their registered charity of choice, selected from a list of British Columbia charities on CanadaHelps.

Thomas D’Cruz from Richmond is the first Top Prize winner for Greater Good Giveaway. D’Cruz selected the B.C. Children’s Hospital Foundation to receive the $10,000 charity prize, sharing that he “wanted to help children.” The winning ticket was purchased at Walmart on Alderbridge Way in Richmond.

There are over 12,000 registered B.C. charities on CanadaHelps for Top Prize winners to select from that support a variety of different causes, including arts and culture, education, social services and more.

“At BCLC, we believe that when we share the wins, we feel more connected to each other, our communities and our province,” says Natasha Questel, BCLC Chief Social Purpose Officer and Vice President of Marketing. “Our players have shared that they are interested in different types of prizing that go beyond a dollar amount, so as we celebrate our 40th anniversary we’re thrilled to launch the Greater Good Giveaway – a ticket that allows our players the chance to support causes that resonate deeply with them, and aligns strongly with our social purpose – to generate win-wins for the greater good.”

Greater Good Giveaway tickets are $2 each and are available for purchase at lottery retailers across the province. For full details on the Greater Good Giveaway ticket, including how to play, please visit our website.

In 2024, B.C. lottery players have redeemed more than $137 million in winnings from Scratch & Win.

Since 1985, BCLC has delivered more than $29 billion to the provincial government to support communities, provincial programs and services, charities and major events that have helped shape B.C.

The post BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back appeared first on Gaming and Gambling Industry in the Americas.

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