Canada
BettingUSA report: education key to unlocking US sports betting market
Operators, suppliers and regulators share their thoughts on where the industry is at three years after PASPA was repealed
BettingUSA.com has produced a special report looking at how the industry can maximise the full potential of legal sports betting in the USA.
The nline and mobile sports betting comparison site has spoken to operators, suppliers and regulators to determine the key challenges the industry has faced in the early days.
These industry leaders have also provided their thoughts on how they can be overcome and what lessons can be learned from the progress made in the three years since PASPA was repealed.
Ultimately, these experts and BettingUSA.com believe education, technology and responsible gambling will be the key to the USA becoming the largest legal sports betting market in the world.
Here are some key insights from the report:
“Education is a big obstacle in every state you launch. And it really plays itself out because sports betting is not a national opportunity; it’s very much state-by-state. It’s an entirely new process and each time you need to make tweaks to appeal to the consumer. It’s always going to rear its head, too.” – Patrick Eichner, PointsBet
“As the competition is moving at lightning pace, we are doubling down on product this year, with a significant investment into growing our UX, product and development teams as we grow from a single state operator to a national, multi-state one.” – Daniel Graetzer, Carousel Group
“American sports are perfect for in-play betting, and this combined with the reams of data that is available means that players will quickly come to expect these markets and odds, so long as the enabling legislation in each state allows for them to be offered remotely.” – Simon Nobel, Champion Sports
“The market for sports betting is significant and in high demand. It would be foolish to think that we shouldn’t be as serious about sports betting as we are with casino gaming. Just like casinos, sportsbooks must be tightly regulated to ensure that there is integrity in the system.” – Douglas Harbach, Pennsylvania Gaming Control Board
The report also provides insight into the role that media companies will play in the sports betting space and how affiliates are helping to educate players about legal online sports betting.
The full report can be found here.
Mike Murphy, Founder of BettingUSA.com, said: “We created this report to gauge where the legal sports betting industry is at three years after PASPA was first repealed.
“While tremendous progress has been made to date, it is clear the sector is not without its teething issues especially when it comes to technology, regulation, safe gaming and education.
“From the experts we have spoken to, it seems these challenges can be overcome and if we are able to do so, the US will undoubtedly become the largest legal betting market in the world.
“This report provides tremendous insight from those at the cutting edge of the industry and their thoughts will undoubtedly shape the direction we take over the next three years.”
Canada
Thunderkick’s portfolio makes Ontario debut through SkillOnNet brands

Global entertainment brand SkillOnNet is deepening its existing partnership with Stockholm-based game studio Thunderkick to launch the developer’s unique, engaging slot titles in Ontario.
The Canadian province is one of the most exciting regulated markets in North America, and the Ontario players will now gain access to Thunderkick’s full portfolio of highly acclaimed games via SkillOnNet-powered online casino brands such as PlayOJO, SlotsMagic, and SpinGenie.
Thunderkick is known for its independent, boundary-pushing slot games like Pink Elephants, Esqueleto Explosivo, and Beat the Beast and has established a strong reputation for creativity and originality in the iGaming space. The deal allows the studio to further expand its global footprint while giving Ontario players the chance to enjoy a fresh wave of premium content.
Ontario’s regulated online gaming market, which officially opened in 2022, has quickly become a key market for the iGaming industry, and SkillOnNet was among the first brands to secure licensing in the province. The expansion reinforces SkillOnNet’s commitment to delivering top-tier entertainment in regulated markets globally.
Jani Kontturi at SkillOnNet said: “Thunderkick has been a key partner of ours in other markets, and we’re delighted to bring their outstanding content to Ontario. This region is fast becoming a vital part of our operations, and we’re confident players here will respond just as positively to Thunderkick’s games as they have elsewhere.”
Mariam Dodosh, Account Manager at Thunderkick said: “We’re thrilled to expand our relationship with SkillOnNet and enter the Ontario market together. Our games have a track record of strong performance, and we’re excited to see them go live in one of the most dynamic new regions in iGaming.”
The post Thunderkick’s portfolio makes Ontario debut through SkillOnNet brands appeared first on Gaming and Gambling Industry in the Americas.
Canada
Maverick Games Launches Sports Betting Operations in Ontario

Maverick Games has launched sports betting operations in Ontario, through a partnership with Delasport.
Maverick Games will offer Ontarian players a premium sports betting experience, built on Delasport’s superior technology and known for its unique innovative features that players love including personalization, recommendations, gamification, quick bets, player engagement features, and more.
Maverick Games is the second brand to launch on Delasport’s technology in Ontario, with another full turnkey brand set to go live soon. Delasport also recently unveiled its innovative sports betting jackpot network game, SuperPot. The company will showcase this unique product at the Canadian Gaming Summit next month and begin rolling it out to Ontarian operators shortly thereafter.
“We are proud to see Maverick Games live and thriving with our one of a kind sportsbook solution at its core. They have been a fantastic partner from the start, and this launch further demonstrates how fast and efficient our technology is when paired with a clear vision and strong collaboration,” said Rosaire Galea Cavallaro, VP of Business Development at Delasport.
“Maverick Games’s sports vertical is a major step forward for us and launching it with Delasport has been the right move from day one. The platform’s performance and flexibility allow us to deliver the kind of user experience we believe Ontario players deserve. We’re excited to now bring that vision to life,” CEO Matt Rathbun said.
The post Maverick Games Launches Sports Betting Operations in Ontario appeared first on Gaming and Gambling Industry in the Americas.
Canada
Tsleil-Waututh Nation Signs MoU to Acquire Casino Business at Hastings Racecourse & Casino

Tsleil-Waututh Nation (TWN) announced that it has signed a Memorandum of Understanding to acquire the casino business and related real property interests at Hastings Racecourse & Casino (Hastings) in the City of Vancouver from Great Canadian Gaming Corporation (Great Canadian Entertainment).
“We are thrilled to take another important step towards economic self-determination for our Nation in our traditional territory, and we are eager to work with the senior management team at Great Canadian Entertainment to finalize due diligence and execute a definitive agreement, as well as working with the City of Vancouver to ensure the best long-term use of this important asset within the City. We believe that this opportunity is historic for us in many ways, and we look forward to entering the gaming industry in due course,” said Jen Thomas, Chief of the Tsleil-Waututh Nation.
“We are excited about working with TWN on their potential acquisition of the casino operations and related real property interests at Hastings Racecourse & Casino. Recognizing that Hastings is part of the TWN’s traditional territory, we can think of no better entity to inherit this asset, and we look forward to supporting them in the transition after the anticipated close of the sale,” Matt Anfinson, Chief Executive Officer of Great Canadian Entertainment.
The agreement is subject to further due diligence, finalization of financial terms and the execution of a definitive purchase and sale agreement. Once a definitive agreement has been executed by the parties, it is anticipated that the transaction will be subject to customary closing conditions as well as customary approvals by gaming regulatory and other authorities, including certain approvals by the City of Vancouver given its ownership of the real property. It is expected that Great Canadian Entertainment will provide transition services to TWN for a period of time following the anticipated closing.
The post Tsleil-Waututh Nation Signs MoU to Acquire Casino Business at Hastings Racecourse & Casino appeared first on Gaming and Gambling Industry in the Americas.
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