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Twin partners with Enteractive to implement 360 degree CRM

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Personalised CRM will complement existing digital approach with Fast Track 

Enteractive, the leader in player reactivation and retention for the iGaming industry, has announced a new partnership with Twin to activate NRCs to NDCs across markets including Ireland, Canada, New Zealand, Finland and Germany.  The collaboration completes a 360 degree CRM technology integration to optimise player activations and retention, now with Enteractive’s personalised one-2-one voice calls, as well as Fast Track’s digital CRM solutions.

By incorporating Enteractive’s proprietary tech (Re)Activation Cloud platform, Twin will benefit from seamless integration of their player databases to Enteractive’s skilled agents, allowing them to engage with players by phone in one-on-one conversations. This more personalised CRM approach prompts more deposits from NRCs and NDCs, while adhering to responsible gambling best practices across each of its global territories.

Ugur Gok, Head of CRM at Twin, commented, “We’re excited about this new partnership with Enteractive to optimise our player engagement and activation strategy. With Enteractive’s extensive experience reaching out to non-depositing players, we’re looking forward to seeing improved conversions from lapsed registrations.”

With a digital CRM strategy already in place with Fast Track, the Enteractive partnership means Twin now has every corner covered in their new player journeys.

Mikael Hansson, Enteractive founder and CEO, commented: “We’re so pleased to have Twin on board with Enteractive, unleashing the power of the personal approach in CRM.  We’re proud to promote a player-first environment for Twin, keeping players playing, as well as in safe hands, which is more important now than ever before.”

Enteractive’s personalised, responsible approach, ease of integration and solid ROI for clients sets them apart from other conversion or reactivation offerings, adding value to the players’ brand experience with each and every call.  Working with iGaming brands across the globe, Enteractive currently reactivates more than 13,000 players every month for a variety of leading operators.

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Cubeia goes live with its Poker 2.0 platform

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Cubeia, a Sweden-based iGaming software solutions provider, has launched its highly anticipated Poker 2.0 platform. The latest version features a state-of-the-art multi-threaded game engine written entirely in Java 21 and a new and improved graphical UI.

As a celebration, Cubeia’s Hybrid Poker Network is running a 4-week Beta Test Series, where players are encouraged to report any bugs they experience for a chance to earn rewards of up to $55 in tournament tickets. The new server engine is designed to easily handle player loads in the six-digit range and has future-proof capabilities, such as exposing a poker lobby API to other providers – given the right deal.

One of the many advantages that the server upgrade brings is its ease of feature implementation – thread safety is built-in, removing the need for developers to worry about implementing new platform features. The technical debt has dissipated facilitating updates to be performed quickly and efficiently.

This release comes at the perfect time as there are a number of operators lined up to launch during the remainder of the year. Cubeia is looking forward to not only expanding its poker network but also accommodating operator feature requests with greater agility.

Cubeia’s Head of Poker Simon Isbäck commented: “After about a year and a half worth of development, we can finally clap each other’s backs and be proud of what we’ve accomplished! On Thursday, I will be looking forward to hosting a huge launch party for the entire team! New features will drop faster than ever, and we’re looking forward to launching many industry-relevant features as well as some brand new ones. This is only the beginning!”

The post Cubeia goes live with its Poker 2.0 platform appeared first on European Gaming Industry News.

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Spinomenal releases Wolf & Piggies Chase

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Leading iGaming content provider Spinomenal has released its latest game in its Adventures Series, Wolf & Piggies Chase. The two arch enemies meet again on a picturesque farmyard surrounded by rolling hills, smiling animals, and huge haystacks. A playful soundtrack ensures a jovial mood for all as players look for Golden Piggy Bank symbols to activate Free Spins.

Players who land on three Golden Piggy Bank symbols will be awarded 10 Free Spins. Four will award 15 Free Spins and five will award 20 Free Spins. In Free Spins only, the Wolf Wild can substitute for all other symbols except for the scattered Free Spins symbol.

Spinomenal’s Instant Cash feature comes into play every time the reel spins and the Instant Cash symbol will randomly show four possible values that are collected in Free Spins. Instant Cash symbols accumulate during the round before they increase the Free Spins metre at the top of the reels.

Once four Wild symbols are found, players will win 10 additional free spins and on all future spins until the free spins finish. It also means that the Small Instant Cash symbol (pays x2 or x5 of the total bet) transforms into a Medium Instant Cash symbol which pays out x10 or x15 of the total bet.

Eight Wild symbols found means players will collect six further free spins on all future spins until the free spins end. The Medium Instant Cash symbols turn into Large Instant Cash symbols, which pays out x20 or x25 of the total bet.

After securing 12 Wild symbols, players collect another four additional free spins and on all future spins until the free spins end. This then pushes players into the final level where the Huge Instant Cash symbol is engaged and pays either x50 or x2000 the total bet.

Spinomenal CO-CEO, Omer Henya commented: “Players will love this fun and feature-packed farm adventure. Wolf & Piggies Chase is a vibrant, colourful addition to our much-loved Adventures Series.”

The post Spinomenal releases Wolf & Piggies Chase appeared first on European Gaming Industry News.

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Belatra releases explosive instant game Mummy’s Mines

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Belatra, a leading developer of innovative online slots, has released Mummy’s Mines, an instant game inspired by one of the studio’s most successful titles – Mummyland Treasures.

This version is an all-new instant game adventure that blends suspense, strategy, and ancient treasure-hunting excitement. Before diving into the action, players must select the battlefield: a 3×3, 4×4, or 5×5 grid. Then, it’s a choice on how many mines to face – more mines mean higher potential multipliers – the ultimate risk-reward quandary.

Mummy Mines is set within an eerie underground tomb surrounded by Egyptian artefacts. This fast-paced title challenges players to uncover hidden Scarabs, avoid deadly traps, and chase a glistening Jackpot.

Every successful tile revealed carries players further into the forgotten depths, where fortunes lie buried and danger lurks just beneath the surface. There is also a chance to unearth the special Jackpot Spin. When players uncover a Jackpot tile, a reel spins to determine their fate – landing on a Coin grants a bonus win, a Mine ends the game, and the coveted Jackpot symbol awards the full accumulated prize. As the jackpot value edges closer to its limit, the display starts flashing red, signalling that the treasure is almost ripe for the taking. If the pressure becomes too much, players can take the chance to cash out any accumulated winnings. Belatra’s newest title combines the unique atmosphere of Mummyland Treasures with fresh mechanics that deliver thrilling gameplay in every round.

Sergey Chernyavski, Belatra Games’ CCO, said: “Mummy’s Mines is an explosive hit that is a bold new entry in Belatra’s instant game lineup – offering quick games, big risks, and even bigger rewards. The game honours the charm of the original and players will love seeing the much-loved Mummy character in a new style of game.”

The post Belatra releases explosive instant game Mummy’s Mines appeared first on European Gaming Industry News.

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